A leading authority on member retention, Guy is on a mission is to help more people to be healthier and happier by spreading the word on member-retention initiatives that work. This work has led to the HealthSeeker movement, helping clubs to attract, engage, and support people who don’t want to work-out but do want better health.
Since founding GGFit in 2008, he has worked with independent clubs, national chains, boutiques, and low-cost operators. Projects range from data analysis to building retention policies and processes, running coaching workshops and sending member communications.
Guy’s systems background means he can help people understand complex processes and programmes. He also knows what makes people tick, having trained, and practiced as a successful life coach.
He hosts the popular YourDreamGym podcast, co-founded The Collective, a network of fitness industry professionals, is a regular speaker at industry events, and his book Stick Around has 4.9 stars on Amazon.
