ExCeL London, UK

ExCeL London, UK

17 Jun - 18 Jun 2026

For further information on exhibiting contact Lucy Findlay-Beale, Event Director.

Hilton Mumbai Int'l Airport, Mumbai, India

Hilton Mumbai Int'l Airport, Mumbai, India

08 Oct - 09 Oct 2026

For further information on exhibiting contact Lucy Findlay-Beale, Event Director

2026 Conference Agenda

New sessions and speakers added weekly

Elevate conference theaters

Our main stage theatre hosts high-level discussions on the most pressing issues in the industry

Supporting the wellbeing and performance of the already active, delivering expert-led discussions on fitness, health, and rehabilitation

Exploring public sector and community initiatives aimed at improving the health of the nation

Focusing on the business of physical activity, providing insights into market trends, innovation, and commercial success

2026 external partner theaters

Active Aquatics

Technogym Education

Third Space Academy

Wednesday 17th June 2026

Time Session title Stream
09:45
|
10:15

From leisure to lifeline: A decade of transformation and the future of active health

Speaker

Lucy Findlay-Beale

Event Director

Elevate - Quartz

Lucy Findlay-Beale is Event Director of Elevate and has been part of the event since its launch, playing a key role in its growth and evolution over the past decade.

Before moving into event leadership, Lucy worked within the fitness and leisure sector as an operator, giving her first-hand experience of the challenges and opportunities facing facilities, teams and customers. This operational background, combined with years of working closely with suppliers, operators, governing bodies, educators and healthcare professionals, has given her a unique perspective on the industry's development.

Today, Lucy leads the strategic direction of Elevate, curating content, partnerships and industry engagement that bring together leaders from across the physical activity, fitness and sports therapy sectors. She is a passionate advocate for collaboration and innovation, believing that meaningful progress is achieved when organisations work together to improve health outcomes and create more active communities.

Elevate - Quartz

Speaker

David Stalker

Chair

ukactive

David is a well-established leader within the global physical activity sector and has over 35 years of experience within the industry.

He has previously held the position of CEO at ukactive from 2008 to 2016 and has also served as the Chair of CIMSPA along with other senior executive positions across the sector, including CEO of Myzone, President of EuropeActive and non-executive Director of Alliance Leisure.

David is the Chair of the ukactive Board, where he works to drive and support the growth of the organisation's members through its Vision 2030 strategy.

ukactive

Speaker

Tara Dillon

Chief Executive Officer

CIMSPA

Starting her career as a lifeguard, Tara has worked across a range of organisations and roles, giving her an exceptional knowledge of the skills and workforce needs of the sector. Having gained hands on experience within local authority leisure, various management positions followed along with senior roles at DC Leisure Management and IQL-UK Ltd.

Tara has a passion for the sector which drives her to constantly aim for improvements across the industry. Tara is at the forefront of CIMSPA’s work, delivering initiatives that professionalise and recognise the workforce, and enhance the careers of those working in sport, leisure and active wellbeing.

CIMSPA

Speaker

Lisa Dodd-Mayne

Executive Director of Place and Partnerships

Sport England

Sport England

Debate
09:50
|
10:10

Temperature therapies and red light; the science behind hot, cold and photobiomodulation

Speaker

Joie Risk

Managing Director, Global UK, Ireland & Europe

Sunlighten

Joie Risk is the UK and EU Managing Director of Sunlighten, the pioneering U.S. wellness brand leading global innovation in infrared therapy. With over five years of experience expanding Sunlighten across Europe, Joie has played a central role in scaling premium wellness technologies, building high-performing international teams, and securing strategic brand and commercial partnerships across more than five countries.

Known for her ability to translate vision into sustainable growth, Joie brings a unique blend of strategic foresight and operational expertise—especially within the infrared and sauna space. Her work focuses on positioning Sunlighten as a leader in next-generation wellness experiences, navigating regulatory landscapes, and shaping narratives that resonate in markets seeking both innovation and authenticity.

Deeply engaged in the global wellness ecosystem, Joie’s leadership continues to shape how consumers across the UK and Europe engage with holistic health, technology-driven wellness, and conscious living.

Sunlighten

Accelerate
10:00
|
10:40

Leadership in Aquatics: The Swimming Alliance in Action

Speaker

Simmy Akhtar

CEO

RLSS UK

Simmy joined RLSS UK from Air Ambulances UK, where, as Chief Executive, she successfully led a collaborative team to deliver the organisational strategy and significantly increase its income.

Simmy brings extensive experience from previous roles, including as a solicitor in the private legal sector, as well as positions within the NHS and Local Authorities, and her current role as a Non-Executive Director at Midlands Partnership University NHS Foundation Trust.

Simmy has substantial experience in leadership roles, including at a board and trustee level. She is also highly experienced in governance, stakeholder engagement, advocacy, equity, diversity, and inclusion, as well as business development. As reflected in her roles, Simmy is passionate about making a positive difference to the lives of many. She is proud to be the CEO of RLSS UK, a charity dedicated to saving lives, empowering communities with the skills and knowledge to enjoy water safely and supporting the leisure industry in delivering best practice in water safety and training.

RLSS UK

Speaker

Dave Candler

CEO

STA

Dave Candler is the CEO of the Swimming Teachers’ Association (STA), the national governing body for swimming and a registered charity dedicated to the teaching of swimming, lifesaving and aquatic skills. He has held the role for the past ten years, supporting more than 20,000 swimming teacher members across the UK.

Alongside this, Dave is CEO of the International Federation of Swimming Teachers’ Associations (IFSTA), representing member organisations in 22 countries worldwide.

A Chartered Manager Fellow with CIMSPA, Dave also sits on the Swimming Alliance Steering Group, where he contributes to shaping national standards, workforce development and the future direction of the aquatics sector.

Dave has worked in swimming teaching and leisure management for more than 25 years. Before becoming STA’s CEO in 2016, he spent a decade as Operations, Swimming and Training Manager at Inspire Leisure, one of the UK’s largest swimming lesson providers. His extensive poolside experience, combined with multiple management qualifications, gives him a strong understanding of the practical challenges and opportunities facing tutors, teachers and operators.

As a senior STA Tutor, Dave has personally trained hundreds of swimming teachers. This hands-on experience continues to inform STA’s approach to programme design, tutor support and workforce development, ensuring strategic decisions are firmly grounded in real-world delivery.

STA

Speaker

Andrew Clark

Head of Sports & Aquatics / Vice Chair of Swimming Alliance

GLL

Andrew Clark, Head of Sports & Aquatics at GLL, has led the organisation’s swimming programme since 2007, growing it from 20 to 149 pool facilities and building an award-winning team of aquatic specialists that supports over 20 million pool visits and 230,000 weekly lesson participants, including navigating the challenges of an Olympic Games.

In addition to sitting on the All Party Parliamentary Group for Swimming (APPG), Andrew represents national operators on the Swimming Alliance, serves as Vice Chair of the Swimming Alliance, and is Chair of the Schools Swimming Taskforce. He is passionate about making a difference and brings valuable insight into the current status and direction of the industry.

GLL

Speaker

Rebecca Cox

Director of Business Engagement

Swim England

Swim England

Active Aquatics Theatre
10:00
|
11:00

Creating a World Class PT Business

Speaker

Rob Beale

Head of Fitness and Health

Third Space

Third Space

Third Space Academy
10:15
|
10:45

The winning mindset: exploring the psychology of movement from elite sport to everyday exercise

Speaker

Dr Paula Watson

Exercise Psychologist

Made Up To Move Ltd

Paula is a HCPC-registered sport and exercise psychologist specialising in weight-related behaviours. She has 21+ years experience of supporting others to lead healthier lives, and provides psychological therapy supporting clients with disordered eating, exercise problems and sustainable weight management. She's previously worked with Mind charity to raise awareness around over-exercising, and is a strong advocate for promoting a healthy mindset for exercise and movement. She's an expert in motivation and has published over 40 peer-reviewed papers, co-edited the Applied Sport and Exercise Practitioner book, and has recently started a YouTube channel (@DrPaulaWatson) to share psychological tips about eating, exercise and weight.

Made Up To Move Ltd

Speaker

Dr Josephine Perry

Director

Performance in Mind

Dr Josephine Perry is a Chartered Sport Psychologist based in London whose purpose is to help people accomplish more than they had previously believed possible. She integrates expertise in sport psychology and communications to support athletes, stage performers and business leaders to develop the approaches, mental skills and strategies which will help them achieve their ambitions. Josephine has worked with athletes across 29 different sports and a whole range of professions (including the Military, Police, C-Suite execs, DJs, Actors, Dancers and some of the world’s best Sommeliers) and focused on supporting those who have high levels of performance anxiety, struggle to manage their perfectionism or have been diagnosed with ADHD. Josephine has published six books including Performing under Pressure, The 10 Pillars of Success, I Can: The Teenage Athlete’s Guide to Mental Fitness and ADHD in Sport: Strategies for Success. She is also the co-host of the Be Braver podcast.

Performance in Mind

Speaker

Dr Martin O'Reilly

CEO

Output Sports

Dr. Martin O'Reilly is CEO and co-founder of Output Sports, the performance technology company bringing elite sport science into the commercial gym. As the official Hyrox365 Athlete Testing and Benchmarking Partner, Output Sports is at the forefront of measurable fitness performance.

Built around velocity-based training, the Output Sports ecosystem gives coaches and operators the tools to track performance, personalise programming and prove results- all in one platform.

With a PhD in sensor analytics and a nomination for the 2018 Lindau Nobel Meeting, Martin has spent over a decade turning cutting-edge research into practical coaching technology trusted across elite sport and commercial fitness worldwide.

Output Sports

Accelerate
10:20
|
11:00

The Future of Fitness

Speaker

David Minton

Founder

Evolve

Often referred to as the daddy of data David is the founder of LeisureDB which continues to be the single source of truth for the UK fitness industry. Used extensively and quoted by media, finance, operators and suppliers. David travels extensively as a mentor, speaker and educator from Japan, USA, LATAM and Europe.

Evolve

Speaker

Baz Moffat

CEO

The Well HQ 

Former Team GB rower Baz Moffat retired from the sport to launch a successful international consulting and coaching business. A prominent voice in the women’s health movement, Baz specialises in the pelvic floor - a pivotal yet vastly under appreciated nucleus in the female body.

Expertise includes:

○ Pelvic floor
○ Prolapse
○ Urinary stress incontinence
○ Being active during the menopause
○ Constipation: bowel and bladder health
○ Being an elite female athlete (but not being trained as a woman)
○ Post-natal women returning to exercise Qualifications

○ BSc Sports Science (First Class) University of Birmingham
○ MSc – Health Related Behaviour Change, University of Bristol
○ Personal Trainer
○ GB Rowing Team, 2005-2008
○ Coached 100s of women around the world to help them in pelvic health
○ Holistic Core Restore Coach, 2016 – 2020

The Well HQ 

Speaker

Luke Carlson

CEO

Discover Strength

Luke Carlson is the founder and CEO of Discover Strength based in Minneapolis, Minnesota, USA. Discover Strength owns and operates strength training studios as well as the Discover Strength Franchise. Luke is an internationally recognized speaker on leadership, management, and evidence-based exercise. He is an American College of Sports Medicine Certified Exercise Physiologist, holding a BS and MS in Kinesiology from the University of Minnesota, and is a graduate of the Executive Leadership, Strategy and Innovation program at Stanford University. He received an Honorary PhD from Solent University in Southampton, England. Luke has presented to audiences in a variety of industries in China, Taiwan, Australia, Brazil, and across both Europe and North America. Luke is the current chair and serves on the board of the Health and Fitness Association. He is one of the top-rated Vistage speakers in North America and won the 2022 Vistage Leadership Award.

Discover Strength

Speaker

Dan Aguilera

Owner & Founder

Peripheral

Dan Aguilera is a high-performance business consultant & mentor, international speaker, and multi-business operator with 27 years experience in the fitness industry. Dan is recognised as one of the leading strategic thinkers in the fitness and wellness industry. He has built and scaled multiple 7-figure ventures, consulted for over 1000 gyms worldwide, and transformed the lives and businesses of hundreds of fitness entrepreneurs.

Dan specialises in structured mentoring, financial strategy, product development, system integration, and high-performance team leadership, bringing a rare combination of creativity, operational discipline, and commercial intelligence that enables him to connect with people at every level of an organisation.

He has earned a reputation for designing business models that are not only profitable, but duplicatable, scaleable and sustainable.

Peripheral

Speaker

Glen Thurgood

Chief Strategy Officer

Evolve

Bringing over 25 years of experience in wellness, fitness, and professional sports, Glen Thurgood joins Leisure DB as Chief Strategy Officer, driving digital transformation and market expansion.

A former athlete and performance coach, Glen has a deep understanding of the science behind health and fitness, combined with a proven track record in business leadership. As the founder and CEO of Training Shed, a multi-site gym chain, and a tech entrepreneur behind MiOP, a surgical care pathway app and Huumans a Corporate Wellbeing Diagnostic tool, Glen has pioneered innovative solutions that bridge performance, wellbeing, and technology.

An accomplished author, he has written nine books with over two million sales worldwide and contributed to scientific research. Holding an MSc in Strength and Conditioning, Glen’s expertise in evidence-based programming and market strategy will shape the future of Leisure DB, ensuring data-driven insights continue to support and elevate the industry.

A passionate speaker and consultant, Glen thrives on sharing knowledge and empowering the sector with actionable intelligence.

Evolve

Debate
10:20
|
10:55

New heading From Insight to Action: What to do with your data?

Speaker

Ally Barron

Evolve

Evolve

Speaker

Alexa Passingham

Key Accounts and Insight Manager

Evolve

Alexa’s background is elite sport and exercise science. Following 10 years of academy football including 2 years at the Arsenal Ladies Academy Alexa moved to America and spent 4 years as a NCAA division 1 student athlete.

Alexa is the Wellbeing Performance Manager for Wellonomics, a company that is driving wellbeing for every body.

Alexa’s background is elite sport and exercise science. Following 10 years of academy football including 2 years at the Arsenal Ladies Academy Alexa moved to America and spent 4 years as a NCAA division 1 student athlete.

Alexa graduated with an honours degree in Exercise Science from East Tennessee State University, a college that is widely known as US olympic training site and a centre of excellence for sports science and coach education.

Following graduation Alexa qualified as a personal trainer and a certified strength and conditioning specialist and joined the Training Shed team. Alexa has progressed from intern to coach to lead coach in her 7 years with the Training Shed as well as playing a key roles in driving the coach education and leading the Wellbeing Score™ conversation.

Now as the Training Shed brand merges with Wellonomics, Alexa moves into the role of Wellbeing Performance Manager to continue the wellbeing conversation, build the community of wellbeing experts and support clients in implementing data driven wellbeing solutions.

Evolve

Speaker

Andy Kidd

Elios Marketing

Elios Marketing

Speaker

George Thompson

Specialist Sports Therapist

Matt Hampson Foundation

Matt Hampson Foundation

Speaker

Christine Hartigan

Zynk Design

Zynk Design

Generate
10:25
|
10:55

Understanding inactivity and how to increase participation

Speaker

Andy King

Founder

Andy King and Associates

Andy King is Chair of GM Active and a member of the Greater Manchester Moving Partnership Board, roles he has held through the evolution of the GM Moving agenda. He also hosts the Conveners Podcast, exploring how physical activity can play a more central role in future public services through conversations with political leaders, NHS executives and sector experts.A four-time CEO of public leisure trusts and former National Director at Serco Leisure, Andy brings deep operational insight shaped by senior leadership roles across the public, private and charitable sectors, including Virgin Active and Fitness First. He is a strong advocate for operational excellence as the foundation for effective health integration.Andy has a proven track record in organisational turnaround and transformation, including leading change at Carlisle Leisure Limited and Your Trust, Rochdale, underpinned by workforce development and strong alignment with local authority priorities.He is also a qualified Gallup Strengths Coach, working with senior leaders and emerging managers through coaching and mentoring.

Andy King and Associates

Speaker

Tara Dillon

Chief Executive Officer

CIMSPA

Starting her career as a lifeguard, Tara has worked across a range of organisations and roles, giving her an exceptional knowledge of the skills and workforce needs of the sector. Having gained hands on experience within local authority leisure, various management positions followed along with senior roles at DC Leisure Management and IQL-UK Ltd.

Tara has a passion for the sector which drives her to constantly aim for improvements across the industry. Tara is at the forefront of CIMSPA’s work, delivering initiatives that professionalise and recognise the workforce, and enhance the careers of those working in sport, leisure and active wellbeing.

CIMSPA

Speaker

John Oxley

CEO

Life Leisure

John has 40 years experience in leisure management having started out as Lifeguard. Senior leadership roles include Commercial Director and Group Operations Director for Everyone Active, Managing Director for mission-led charity Active Nation and Chief Operating Officer for Places Leisure. He is currently CEO at Stockport Active CIC (Life Leisure), an NED at ActiveXchange, and a Board Advisor to the Longevity Network. He is a Fellow of CIMSPA and has developed and delivers a Transformational Leadership Programme for the active well-being sector.

He believes that people make the world go round and is passionate about the impact that sport and physical activity can have on population health.

In a nutshell, he is persuasive and challenging of convention and always with a dollop of good humour.

Life Leisure

Collaborate
10:50
|
11:30

The Next Frontier' - How can innovations in coaching from performance sport inform the fitness industry and support public health?

Speaker

Stuart Armstrong

Director of Sport

Future Coach

Stuart has worked in senior leadership roles in sport for the past 20 years. He has held positions at England Golf, England Rugby, UK Coaching and Sport England. Stuart was responsible for creating and implementing 3 national strategies for coaching and workforce development, ‘Coaching in an Active Nation: The Coaching Plan for England’ and ‘Working in an Active Nation: The Professional Workforce Strategy for England’ and ‘Uniting the Workforce’ – The Blueprint for Coaching and Workforce Development in England.


Stuart has been working as a consultant supporting sports organisations with modernising and professionalising their workforce. He joined the Future Fit Group in 2025 as Director of Sport and is the Managing Director of Future Coach.

Future Coach

Speaker

Tom Hartley

Speaker

Tim Anstiss

Medical Director

The Academy for Health Coaching

Tim is a medical doctor specialising in behaviour change and wellbeing improvement. He has worked with a wide range of organisations and projects helping teams get better at behaviour change coaching for physical activity and exercise, including Governments, NHS Trusts, Health and Fitness Organisation and Health Charities. Tim and his colleagues at the Academy for Health Coaching are current working with several organisations to help them go beyond training into implementation, and will be launching an approved 8 week online course ’Behaviour Change Coaching for Physical Activity, Exercise and Sport’ shortly. A former international pole vaulter and decathlete, Tim is medical adviser to the Rugby Players Association and is a former contender on ITV’s Gladiators.

The Academy for Health Coaching

Speaker

Richard Cheetham MBE

Senior Fellow in Sports Coaching,

University of Winchester

Richard's reputation in coach education and development spans Rugby Union, Fencing, Slalom Canoe and professional cycling, including his work with the UCI's World Cycling Elite Coach Education Programme in Switzerland. He received his MBE for services to education and community sport in 2017 and was awarded UK Coaching Coach Developer of the Year in 2018. He has worked at Winchester since 2005, and his research centres on a more holistic approach to coaching, with particular focus on creativity, innovation and the role of play. Applied work rather than academic abstraction is his hallmark. He also competes in Ironman and has completed the Atacama Desert Ultra-marathon, which tells you something about how he approaches challenge

University of Winchester

Accelerate
10:50
|
11:30

The Facilities Summit – Session Overview

Speaker

Richard Lamburn

Head of Facilities

Swim England

Swim England

Active Aquatics Theatre
10:55
|
11:30

Moving minds: engaging neurodivergent individuals in sport and physical activity

Speaker

Dr Josephine Perry

Director

Performance in Mind

Dr Josephine Perry is a Chartered Sport Psychologist based in London whose purpose is to help people accomplish more than they had previously believed possible. She integrates expertise in sport psychology and communications to support athletes, stage performers and business leaders to develop the approaches, mental skills and strategies which will help them achieve their ambitions. Josephine has worked with athletes across 29 different sports and a whole range of professions (including the Military, Police, C-Suite execs, DJs, Actors, Dancers and some of the world’s best Sommeliers) and focused on supporting those who have high levels of performance anxiety, struggle to manage their perfectionism or have been diagnosed with ADHD. Josephine has published six books including Performing under Pressure, The 10 Pillars of Success, I Can: The Teenage Athlete’s Guide to Mental Fitness and ADHD in Sport: Strategies for Success. She is also the co-host of the Be Braver podcast.

Performance in Mind

Speaker

Jayde Ellis

Active Autism Alliance Project Lead

Autism Action

Jayde works at the intersection of inclusion, belonging and culture change in sport. She is passionate about creating accessible sporting environments in which individuals can be themselves, and through which they can thrive.

Jayde is currently project lead of the Active Autism Alliance, working with a network of partners across the sector to enhance inclusion within sport and physical activity for Autistic people. Prior to this, Jayde ran Inclusion Training and Learning at Access Sport, empowering the sport workforce to build inclusion in their own contexts. She had a particular focus on enhancing neuro-inclusion within sport, working in partnership with various National Governing Bodies to create relevant CPD for specific sport’s communities.

As a sport-obsessed child herself, through her formative years playing across recreational and competitive teams, Jayde experienced a breadth of both great and poor coaching practice. Through this, she has a first-hand understanding of the impact on children and young people, and is passionate about empowering and informing others in positions of leadership. Jayde has experience working across a number of programmes focused on enhancing experiences of various communities, including women and girls, LGBTIQ, disability and neurodivergence.

Autism Action

Collaborate
11:00
|
11:30

A life’s journey

Speaker

Paul Ferris

CEO and Co-founder

Speedflex

Paul is the CEO and Co-founder of Speedflex. Before entering the leisure industry, Paul spent 18 years working in professional sport. Five as a professional footballer for Newcastle United where he was the club’s youngest ever scorer in 1982. After injury ended his playing career he returned to Newcastle United in 1993 and enjoyed a highly successful career as the club’s Physiotherapist. He left professional football and in 2007 was called the bar. After qualifying as a barrister he once again returned to Newcastle United as the Head of Sports Medicine as part of Alan Shearer's management team.

Paul is also a bestselling and multi-award winning author of two memoirs. The Boy on the Shed (2018), and The Magic in the Tin (2022).

Speedflex

Debate
11:00
|
11:35

Tell your story and make your brand work

Speaker

Clayton Herbert

Founder

Peripheral

Clayton Herbert is a brand strategist and Co-Founder of Peripheral, a strategic growth and consultancy group for the wellness industry.

He’s spent the past 19 years in a variety of senior commercial, partnership and marketing roles across the Health, Fitness and Wellness sectors, both in the UK and internationally for leading organisations.


He’s passionate about helping people and brands identify and amplify their point of difference and firmly believes that differentiation is the single most important factor to create competitive advantage and long-term sustainable growth.

Peripheral

Speaker

Rachel Rinkcavage

Head of Branding and Marketing

BPL (Barnsley Premier Leisure)

Rachel Rinkcavage brings over 25 years of experience in the leisure industry to her role as Head of Brand and Marketing at BPL. Throughout her career, she has been driven by a deep passion for understanding customers and creating bold, innovative strategies that push boundaries and engage new audiences.

Rachel has played a pivotal role in the success of Your Space, BPL’s fitness brand, where data-driven insights have transformed the way the organisation connects with its members. By identifying who their customers are and why they choose Your Space, Rachel has led initiatives to design personalised persona journeys, enhance staff training, and shape product and service offerings that align with customer expectations.

Her vision is clear: to build strong, lasting relationships where members not only remain engaged but also become advocates for the brand. Rachel continues to champion fresh, customer-focused approaches to ensure Your Space stays relevant and at the forefront of the leisure industry.

BPL (Barnsley Premier Leisure)

Speaker

Marc Diaper

CEO

Fitness First

With 25 years industry experience Marc has worked his way from Personal Trainer and Sports Therapist to his current position as CEO of Fitness First where he leads business strategy with a major focus on people, brand and marketing.

Prior to Fitness First, Marc spent 15 years at London’s disruptive fitness brand, Gymbox, where he held positions of Sales and Marketing Director, Managing Director and CEO. He successfully lead the sale of the business in November 2024.

Marc has an entrepreneurial drive and believes all businesses must focus on brand standards and consistency whilst continually evolving their offering to stay relevant.

He has a real passion for team progression and development and currently employs over 350 with an additional 600 personal trainers and group fitness instructors working on a freelance basis.

Fitness First

Generate
11:00
|
11:30

Welcome to the world of RunX

Speaker

Virgil Andrew

World Athletics

World Athletics

Technogym Education
11:00
|
12:00

Inside the Mind - Third Space Managing Director

Speaker

John Penny

Managing Director

Third Space

John Penny is the MD of Third Space where he has held this role for over four years overseeing operations, sales and product development strategy. John comes from a back ground of Sports Science, Coaching and Business Development and has held senior leadership role across premium high volume operations in London with multiple brands over the past fifteen years. Third Space is positioned as London's Luxury Health Club offering- inspiring members to be their personal best through outstanding experiences -and plans to expand its club portfolio further into London over the coming years.

Third Space

Third Space Academy
11:30
|
12:05

The next decade of movement as medicine: What will it take?

Speaker

Dr Davina Deniszczyc

Charity and Medical Director

Nuffield Health

Dr Davina Deniszczyc joined Nuffield Health as London Clinical Lead GP in 2010. During her time with organisation, Davina has worked as Professional Head of Physicians, Wellbeing Medical Director, Charity and Market Development Director and most recently Charity and Medical Director. Having graduated from the University of Manchester in 2003, Davina trained as a GP and in 2007 she gained membership to the Royal College of General Practitioners.

During her time as a GP, Davina worked in the NHS then went onto set up independent Wellness Clinics within some of her GP surgeries. Now in her role, Davina is responsible for developing activities focused on improving health and wellbeing right across the spectrum from prevention through to cure, providing significant and measurable health and wellbeing benefits to more people. Davina also continues her work as a GP once a week.

Nuffield Health

Speaker

Natasha Jones

President Faculty Sport and Exercise Medicine

Faculty of Sport and Exercise Medicine

Natasha Jones is the president of the Faculty of Sport and Exercise Medicine(FSEM(UK)) and clinical director of Moving Medicine. She is a consultant in Sport and Exercise Medicine at Oxford University Hospitals NHS foundation Trust.

Natasha has led FSEM(UK)'s work in exercise medicine for many years. She has led the moving medicine and Active Hospital initiative. In addition she collaboratively leads the Physical Activity Clinical Champions Programme. She is currently involved with partners including Nuffield Health Charity working on multiple initiatives aimed at moving towards a patient centred, de-medicalised, approach to physical activity for people living with long term conditions.

Faculty of Sport and Exercise Medicine

Speaker

Tim Cable

Director of the Institute of Sport

Manchester Metropolitan University

Tim completed his PhD in Exercise, Ageing and Thermoregulation at the University of Western Australia and went on to establish a career in academic leadership at Liverpool John Moores University, where he built a world-leading team of sport and exercise scientist. After a sojourn leading an integrated sports science programme in a high-performance institute in the Qatar, Tim return to the UK as Head of the School of Sport, Exercise and Rehabilitation Sciences at the University of Birmingham and more latterly the Director of the Institute of Sport at Manchester Metropolitan University.

The Institute of Sport conducts cross-cutting interdisciplinary research to enhance performance and improve health outcomes of the population. Tim leads the Manchester Metropolitan University-Nuffield Health partnership which is bringing new direction to the use of movement in patients with long-term conditions.

During his career he has published widely in sport, exercise and health sciences with over 230 papers at an H-index of 76. He has successfully mentored 50 PhD candidates and procured more than £10m of research income. In recognition of this impact, he has served as President of the European College of Sport Science.

Manchester Metropolitan University

Speaker

Tara Dillon

Chief Executive Officer

CIMSPA

Starting her career as a lifeguard, Tara has worked across a range of organisations and roles, giving her an exceptional knowledge of the skills and workforce needs of the sector. Having gained hands on experience within local authority leisure, various management positions followed along with senior roles at DC Leisure Management and IQL-UK Ltd.

Tara has a passion for the sector which drives her to constantly aim for improvements across the industry. Tara is at the forefront of CIMSPA’s work, delivering initiatives that professionalise and recognise the workforce, and enhance the careers of those working in sport, leisure and active wellbeing.

CIMSPA

Debate
11:30
|
12:05

The Hidden Value of the Studio: Turning Group Exercise into Your Primary Retention Tool

Speaker

Sue Wilkie

Head of Workforce

EMD UK

Head of Workforce, EMD UK | Industry Advocate | Podcast Host

With over 30 years of experience as a global fitness presenter and master trainer, Sue is one of the most respected voices in the group exercise sector. Currently serving as the Head of Workforce for EMD UK, the national governing body for group exercise, she has dedicated her career to designing world-class education and training frameworks that shape the next generation of fitness professionals. Sue’s influence extends far beyond the studio floor. A tireless advocate for the industry, she worked directly with the Department for Culture, Media and Sport (DCMS) to navigate the reopening of the sector during the pandemic. Her expertise was further recognised on a national stage when she delivered the definitive Social Value of Group Exercise report to Parliament, highlighting the critical role of movement in public health.

As host of the Beyond the Studio podcast and EMD UK’s webinar series, Sue is a master of insightful dialogue. Having presented to audiences across the globe, she brings a unique blend of technical mastery and engaging storytelling to every stage. She is thrilled to lead today’s discussions, bridging the gap between industry policy and front-line excellence.

EMD UK

Speaker

Wendy Edwards

National Fitness Class Manager

GLL

Wendy Edwards is a highly experienced leisure professional with more than 25 years of dedicated service at GLL, where she has built a career defined by passion for people, purpose, and continuous growth. She holds a BA (Hons) in Leisure and Tourism and qualified in 1991 as both a Fitness Instructor (FI) and Exercise to Music (ETM) instructor. Since then, Wendy has remained firmly committed to professional development, continuing her education every year through a wide range of CPDs to stay current, skilled, and inspired within a constantly evolving industry.
Early in her career, Wendy also spent time working in impact sales, developing strong commercial insight and communication skills that have complemented her operational expertise. She has worked across the majority of operational roles within the leisure sector, giving her a well‑rounded, practical understanding of facility management and customer experience.
Wendy thrives on the fact that no two days are ever the same—a key reason she has chosen to grow and remain with GLL for over two decades. She is immensely proud of GLL and its values, which closely reflect her own.
With a genuine love for all things health and fitness, Wendy lives her passion both professionally and personally, championing active lifestyles, wellbeing, and positive community impact every day.

GLL

Speaker

Aimee Barry

COO

Les Mills

Aimee Barry is Chief Operating Officer at Les Mills UK, part of the world’s leading group training brand. At the heart of her role is a simple focus - helping clubs, trainers, and teams succeed so more people can experience the power of group training.

She leads the growth and evolution of the UK business, with a clear ambition to bring 3,000 new trainers into the industry each year. For Aimee, it isn’t just about scale, it’s about building a stronger, more sustainable fitness ecosystem and investing in the next generation of leaders.

Aimee believes the fitness industry is, first and foremost, a people business. She is known for her emphasis on connection, collaboration, and creating environments where individuals and teams can do their best work.

Alongside her operational leadership, Aimee is a committed advocate for women’s health and greater representation in leadership. She is passionate about using her platform to open doors, challenge norms, and support diverse voices in a fast-moving industry.

Les Mills

Speaker

Gillian Reeves

Head of Group Exercise

Third Space

Gillian Reeves is the Head of Group Exercise at Third Space, London's leading collection of luxury health clubs, bringing over 25 years of experience in fitness leadership, programme development and instructor education. With a background spanning studio ownership, multi‑site operations and national journalism, she is recognised for elevating group exercise standards and driving innovation across the industry.

Third Space

Speaker

Libby Day

Group Exercise Product Manager

David Lloyd Clubs

Libby Day is Group Exercise Product Manager at David Lloyd Clubs, where she is responsible for shaping and delivering the group exercise experience across the UK and Europe.

With over 20 years’ experience in the fitness industry, she has held roles at Virgin Active and PureGym, working across large-scale programming, product development and club operations. She has also worked with Les Mills UK as Trainer Manager in the Middle East, and as an international trainer, presenter and IQA assessor.

She brings experience in developing and delivering large-scale group exercise products and driving innovation across club operations.



David Lloyd Clubs

Collaborate
11:35
|
12:10

The Pelvis-Performance connection – why optimising force transfer in athletic movement matters whether you’re Premiership or pub-team

Speaker

Owen Lewis

Clinician, author and educator

Born to Move

A highly experienced and merited clinician, educator and author Owen works with an infectious enthusiasm and imagination. He regularly lecturers at conferences and workshops worldwide. Owen recently appeared on national television and is author of Core: A science-backed approach to exercising and understanding our central anatomy.

Somehow Owen still finds time for his clinical work, in the East of England, where he takes a polymath approach to all aspects of bodywork. He works with a wide variety of patients that include professional athletes, dancers and musicians. He frequently consults with medical teams in the football Premier league and Championship.


Owen has a background in elite sport, and his education includes degrees at Undergraduate, Masters and Postgraduate level as well as a wealth of professional qualifications. Owen has been taught by some of the leading pioneers including Thomas Myers, David Tiberio and Diane Lee. A former Anatomy Trains teacher he teamed up with James Earls to form Born to Move, to offer a series of talks, workshops and educational material that blends their unique talents.


His work offers a unique blend of art and science, demonstrating his passion for anatomy, biomechanics, sport, art and philosophy that continues to move his curiosity.

Born to Move

Accelerate
11:40
|
12:15

Local soul, national scale: Building club identity as part of a national franchise or fitness group

Speaker

Sarah Townend

Marketing & Experience Director

Snap Fitness EMEA

Sarah Townend is Marketing & Experience Director for Snap Fitness EMEA, where she leads brand, marketing, and member experience strategy across one of the world’s fastest-growing fitness franchises. With a career spanning global sport, hospitality, and high-growth consumer brands, Sarah brings a sharp commercial mindset alongside a deep understanding of how to build brands people genuinely connect with.

At Snap Fitness, she has played a pivotal in repositioning the brand around member experience and emotional connection, helping to drive franchise growth, strengthen community engagement, and deliver award-winning innovation across the network. Her work focuses on the intersection of brand, customer insight, and operational excellence, ensuring both members and franchisees succeed.

Sarah is a strong advocate for creating experiences that go beyond the product; ones that foster loyalty, community, and long-term brand value.

Snap Fitness EMEA

Speaker

Jamie Groves

Managing Director

DLL

Jamie was appointed Managing Director of DLL in 2019, prior to the company’s formal launch in April 2020. His career began within the leisure industry at age 18, and he sped quickly up the professional ladder, enjoying roles at virtually every level. The majority of Jamie’s career has been spent in executive Government roles, where his dynamism and his passion saw him become Head of Service for multiple sectors including Leisure, Housing, Property and Finance.

As Managing Director for DLL, Jamie has had responsibility for the vision, mission and goals of this brand new company, as well as ensuring its day-to-day running. He oversees all aspects of the company, as it aims to reach its goals of providing high quality, accessible leisure opportunities and improving the wellbeing of Denbighshire’s residents and visitors. Jamie was the creator of the UK Leisure Framework, influencing the transformation of UK leisure facilities by offering business solutions for major projects including the design, refurbishment, construction and development of leisure centres, theatres, play facilities, recreation facilities and sports facilities across the UK.

Jamie has two teenaged children, and his interests include boxing, football and rugby.

DLL

Speaker

Graeme Payne

Head of Franchising & Retail & Consumer

Bird & Bird LLP

Graeme is the global head of Bird & Bird's Retail and Consumer sector team as well as the co-head of the international franchise team. Graeme and his team support consumer businesses across hospitality, leisure, fitness and wellness - primarily providing the legal advice and support required by businesses to implement successful growth strategies. Graeme and his team provide advice across brand protection, franchising, corporate growth and investment readiness, the procurement, use and integration of technology, data privacy, AI, employment, commercial property and consumer law.

Bird & Bird LLP

Speaker

Rebecca Douglas

Co-Founder

The Well Crowd

Rebecca Douglas is an award-winning marketing, content, and innovation specialist with more than 25 years’ experience working alongside some of the world’s most recognised and loved brands. Throughout her career, she has built a reputation for combining strategic thinking with creativity, helping businesses connect more meaningfully with people, communities, and culture.

As part of The Well Crowd, Rebecca brings her passion for storytelling, brand building, and human connection into a collaborative workspace environment designed to inspire fresh thinking and purposeful business growth. She thrives on bringing people together, creating opportunities for collaboration, and challenging conventional ideas.

Rebecca’s experience spans marketing strategy, content development, partnership building, innovation, and audience engagement. Her approach is rooted in curiosity and a belief that the best ideas often come from unexpected conversations and diverse perspectives. Known for thinking differently and asking better questions, she enjoys helping brands and individuals uncover more authentic, impactful ways to communicate and grow.

The Well Crowd

Generate
11:40
|
12:20

Shaping Futures: AI and the Next Generation of Swim Teacher Training

Speaker

Sara-Louise Byrne

Technical Education Manager

CIMSPA

Sara-Louise Byrne is Education Manager at CIMSPA, bringing extensive experience across education, workforce development and sport. With a background spanning international training, lecturing and programme delivery, she has led initiatives that support professional standards, learner progression and the development of a skilled, confident workforce across the sector.

CIMSPA

Speaker

Kayle Brightwell

Director of Education

STA

Kayle Brightwell first joined STA in 2012 as Head of Qualification Development and is now Director of Education. She leads the aquatics technical team and oversees the progression of all aquatic qualifications, ensuring they align with CIMSPA’s professional standards
across swimming teaching, lifesaving, first aid, open water, and pool plant operations.

STA

Speaker

Grace Kearns

Head of Development and Safeguarding

Serco Leisure

Grace Kearns is Head of Development and Safeguarding at Serco Leisure, with a strong background in aquatics, workforce development and quality assurance. She began her career as a swim teacher and tutor, and has experience working across large operators as well as running her own swim school.

Grace leads on the development and delivery of training pathways, with a focus on quality, compliance and creating inclusive learning environments. She is particularly passionate about working with local communities to support workforce development and improve wellbeing, helping to create accessible pathways into employment across the sector. She is committed to evolving swim teacher training to better meet the needs of a modern and diverse workforce

Serco Leisure

Active Aquatics Theatre
12:00
|
12:30

Performance of running: The science of stride

Speaker

Manni Ovola

Nike coach and Physiotherapist

Nike coach and Physiotherapist

Technogym Education
12:00
|
13:00

Training through the cycle, supporting clients with PMDD

Speaker

Aliyah Spacey-Smith

Third Space

Third Space

Third Space Academy
12:05
|
12:40

Mum moves: The generational impact of active motherhood

Speaker

Craig Jones

Director

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Craig has over 30 years’ experience working with children and young people in the education, sport, health & fitness and childcare industries. Craig is a high energy professional, with a passion for providing high quality, engaging experiences that are sustainable solutions to childcare and increasing children and young people’s physical activity levels.

Craig has experience across the UK and in Europe, including the sale of his previous organisation Fit For Sport, and leading with five successful mergers & acquisitions in the UK and Ireland; along with implementing Children/Family strategies across 6 countries (Italy, Belgium, Germany, Australia, Poland, UK), including; product development, financial/operating models, training, H&S, Compliance and full stakeholder engagement from Board level to Government engagement.

Currently a shareholder and board member of Junior Adventures Group, the largest provider of out of school activities for children globally.

Craig is an advisor for the Department of Education specific to the Universal Breakfast Club and supports ukactive; instrumental in developing the strategy ‘The Next Generation’ and the Guidance for CYP in Gyms & Group Exercise.
Craig founded SACA (School Aged Childcare Association)- a national membership association dedicated to representing medium to large private, voluntary and independent (PVI) providers of out-of-school activities.

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Speaker

Dr Marlize De Vivo GSR, FCIMSPA (Ch)

CEO & Co-Founder

The Active Pregnancy Foundation

Dr Marlize De Vivo is an internationally recognised expert in perinatal physical activity and women’s health. With a background in clinical exercise, sport science and rehabilitation, she works to improve how women are supported to be active before, during and after pregnancy.

Her contribution to the UK Chief Medical Officers’ Physical Activity Guidelines provided the foundation for much of the work that followed, including translating pregnancy and postnatal physical activity guidance into professional education, sector standards, screening tools and service models.

She is CEO and Co-Founder of the Active Pregnancy Foundation, which turns evidence and lived experience into resources, training and partnerships that help remove barriers to activity across the childbearing years. She is also leading the development of a UK perinatal exercise specialism, designed to strengthen workforce capability and raise standards for professionals supporting women.

Marlize is Principal Research Fellow at the Advanced Wellbeing Research Centre, Sheffield Hallam University, and Director of the National Centre for Sport and Exercise Medicine in Sheffield, a London 2012 Olympic legacy programme established to improve health and wellbeing through sport, exercise and physical activity.

At Elevate, Marlize will focus on why supporting women through pregnancy, birth and early parenthood matters for the future of fitness, leisure, sport and public health.

The Active Pregnancy Foundation

Speaker

Suzanne Gabb

Chief Operating Officer

Good Boost

Suzanne Gabb is an influential leader in the sport, health, and leisure sectors, with over two decades of experience delivering innovation and impact across public, private, and not-for-profit environments. As Chief Operating Officer at Good Boost, Suzanne leads commercial strategy, partnerships, and operational delivery—focusing on tech-enabled solutions that improve community health, accessibility, and inclusion.

A champion of digital transformation, Suzanne is at the forefront of integrating AI-powered rehabilitation and mobile-first platforms into leisure and health services. Her work helps organisations scale their impact while supporting individuals of all abilities to move more and feel better.

Prior to Good Boost, Suzanne held senior leadership roles, including at Parkwood Leisure, where she tripled youth participation in swimming across 50 sites and led the development of grassroots initiatives tailored to community needs. She has also played a key role in shaping national policy and innovation through her involvement on industry boards, National Governing Bodies, and as a Trustee for the Royal Life Saving Society.

Suzanne brings a unique blend of strategic thinking, operational know-how, and a deep commitment to equity and impact. She is passionate about creating healthier, more inclusive communities through collaboration, innovation, and sustainable change.

Good Boost

Speaker

Tiffeny Gould

Consulting Director

Leisure Labs

Tiffeny Gould is a seasoned business consultant with over 20 years of experience in the health, fitness and leisure sector, specialising in digital transformation strategy and delivery. Tiff works with organisations to identify business challenges, define strategic priorities and implement tailored solutions that drive customer engagement, operational efficiency and commercial growth.

She has supported a wide range of clients, from global operators to suppliers, helping them navigate complex digital landscapes, optimise processes and successfully adopt emerging technologies. Prior to her current role as Consulting Director at LeisureLabs, Tiff built a strong consulting practice, delivering digital transformation across customer experience, systems integration and data-driven strategy projects.

Tiff is recognised for her collaborative approach, deep industry knowledge and ability to translate technical insights into practical business outcomes. She is passionate about helping organisations thrive in an increasingly digital and competitive marketplace.

Leisure Labs

Collaborate
12:10
|
12:30

Mr Motivator takes on Elevate…

Speaker

Mr Motivator

Debate
12:15
|
12:50

Rethinking creatine for performance - from bodybuilders to the masses

Speaker

Prof Justin Roberts, Ph.D, SFHEA, FBANT

Cambridge Centre for Sport & Exercise Sciences, Anglia Ruskin University 

Anglia Ruskin University

Justin is a Professor of Nutritional Physiology within the Cambridge Centre for Sport and Exercise Sciences, Anglia Ruskin University, Cambridge, UK. He is also a Registered Nutritionist® and Fellow of the British Association for Nutrition and Lifestyle Medicine and Editor-in-Chief of the Nutrition Evidence Database (supporting an evidence-based approach for nutrition professionals).

With a wealth of experience (over 25 years) in sport and exercise physiology and nutrition, Justin has worked at various institutions including the British Olympic Medical Centre (London), Brunel University (London), Victoria University (Melbourne), the University of Hertfordshire, and Danone Global Research & Innovation (Utrecht, The Netherlands). His research focuses on applied nutritional physiology, exploring dietary and nutrient strategies to support exercise training and recovery, muscular adaptations and cardio-metabolic health; with particular interest in polyphenol nutrients, plant-based proteins and use of probiotic/fibre approaches.

Justin has supported numerous athletes, including Nutrition Advisor to professional teams. He has recently co-authored a new textbook: ‘Integrative Sport and Exercise Nutrition: A health-feeds-performance perspective’, the first of its kind to shift thinking towards a holistic, systems-based, personalised approach to support athletes and long-term health.

Anglia Ruskin University

Accelerate
12:20
|
12:55

Sweat the right metrics – or why measurement matters in customer experience

Speaker

Julie Allen

MD

Active Insight

Julie Allen or Jules as most know her, is driven and dedicated to improving the customer experience. With 20 years’ industry experience in both operations and as a supplier, Jules passion for creating meaningful and memorable experiences that lead to healthier and happier communities is at the heart of everything she does.

Prior to joining Active Insight as Business Development Director, Jules started her career as a receptionist before progressing in various roles including Sales and Marketing before moving onto Front of House and Customer Service Manager. With a desire to support a range of operators develop and drive their customer experience strategy, Jules joined TRP (now Fitronics). This combined experience of operations and consultancy has shaped Jules’ approach and commitment to sharing insight and customer experience knowledge to drive change within the industry. A Spin and Zumba instructor – you’ll find Jules in a group exercise studio somewhere!

Active Insight

Speaker

Clare Lynch

Head of Customer Eexperience

Places Leisure

Places Leisure

Speaker

Chloe Kinch

Director of Client Success

Proinsight

As Director of Client Success at Proinsight, Chloe is responsible for supporting over 200 clients across a wide range of sectors, helping them enhance and transform their customer experience strategies. She works closely with senior stakeholders to design and implement tailored insight programmes that align with their strategic goals and deliver measurable impact. By combining data-driven analysis with a deep understanding of client objectives, Chloe ensures that each programme provides meaningful, actionable insights that drive performance, strengthen customer relationships, and support long-term business growth

Proinsight

Generate
12:30
|
13:10

Ask the Experts on Pool Safety, Legal Duties and Lessons Learned

Speaker

Jo Talbot

Director of Commercial Services

RLSS UK

Jo Talbot is the Commercial Director at RLSS UK (Royal Life Saving Society UK), where she leads the organisation’s commercial strategy in support of its vital mission: preventing drowning and improving water safety across the UK and Ireland.
With an extensive background in water safety and commercial leadership, Jo is responsible for driving sustainable income growth, developing strategic partnerships, and ensuring that RLSS UK’s products, services, and training programmes deliver meaningful value to both stakeholders and communities. Her approach is centred on balancing commercial success with social impact, enabling the charity to reinvest in lifesaving education, training, and awareness campaigns.
Jo is widely recognised for her collaborative and pragmatic leadership style, combining strategic vision with strong operational delivery. She works closely with internal teams, external partners, and industry stakeholders to identify new opportunities, innovate service offerings, and build long-term relationships that advance RLSS UK’s charitable objectives.
A key passion for Jo is providing free, high-quality guidance to the sector. Having previously worked as a swimming pool operator, she understands first-hand the critical role clear, practical guidance plays in keeping people safe. Through partnership working with organisations including CIMSPA, ukactive, and Swim England, Jo has helped to develop and publish essential guidance on areas such as technology, non-lifeguarded pools, and other emerging operational challenges.
Jo is deeply committed to supporting the leisure sector and all operators of swimming pools, beaches, and open water environments. Through education, innovation, and collaboration, she champions safe, inclusive access to water, helping operators create environments where people can enjoy water confidently and responsibly, regardless of setting.

RLSS UK

Speaker

Dan Jacklin

Barrister and Water Safety Expert Witness

Barrister and Expert Witness

Dan Jacklin is a barrister at St Philips Chambers and expert witness with experience investigating over 30 accidents in and around water in the UK, throughout Europe, the Caribbean, and South-East Asia. He runs the Water Incident Research Hub which provides guidance and resources to support operators of aquatic environments. He has supported RLSS UK as an advisor since 2017.

He is a past director of the International Life Saving Federation of Europe (‘ILSE’) and has been a board committee member at CIMSPA, IOSH, and IEMA. He was a member of the ISO SW/136/8 technical committee and the UK-liaison for waterslide safety at the British Standards Institute between 2019-2022.

He is a registered consultant on the Occupational Safety and Health Consultant Register (‘OSHCR’) and a full member with the Expert Witness Institute. Dan holds NEBOSH Diplomas in Occupational Health and Safety and Environmental Management and an MSc in Strategic Quality Management. His legal practice includes regulatory law such as OSH, environmental, housing, food safety, and trading standards. He is finalising his PhD in eating disorder risk factors for submission in June 2025.

Barrister and Expert Witness

Speaker

Caleb Brown

Head of Health & Safety

David Lloyd Leisure Ltd

An experienced and pragmatic health, safety, and risk professional, Caleb brings a refreshingly practical approach to workplace safety. With a strong focus on dynamic, risk-based strategies, rather than box-ticking exercises, he delivers practical solutions and strategic leadership that result in measurable improvements in safety culture, compliance, and operational resilience across complex European operations.

Caleb is a specialist and recognised industry expert in leisure, health & fitness, aquatic risk, and Automated External Defibrillator (AED) programmes. He is the author and implementer of a multi award winning AED programme that has achieved world-leading out of hospital cardiac arrest survival rates, resulting in over 150 lives saved. This initiative has become a benchmark for excellence in emergency response and risk management.

Caleb is Chair of the UK Active Standards & Legislation Committee, sits on the Committee of Experts for the FITcert European accreditation scheme and is a BSI working group member.

Known for his practical insights and results driven mindset, Caleb offers real-world strategies for building effective, sustainable safety programmes that prioritise people, not paperwork.

David Lloyd Leisure Ltd

Speaker

Janine Holbrook

Legal Director

Kennedys

Janine is a Legal Director in the Regulatory team based in Kennedys London office. She has 20 years’ experience specialising in investigations undertaken by the regulatory authorities including the Health and Safety Executive, Care Quality Commission, Local Authorities, the Crown Prosecution Service and the Environmental Agency. In addition, Janine has experience in coronial law and defending individuals in road traffic prosecutions.

She is experienced in regularly representing companies, directors and employees interests in regulatory investigations, Inquests and prosecutions across a wide number of industries including; leisure, utilities, construction, agriculture, travel, care, manufacturing and education.

Janine provides coherent advice in relation to regulatory investigations within twenty-four hours of an incident occurring to the conclusion of a matter including sentencing hearings and trial. Janine builds a close working relationship with clients in consideration of all aspects of the investigation and commercial needs connected to the investigation.

Janine is a long-standing member of the Health and Safety Lawyers Association and member of the LEP. She has attended a workshop with the Chief Coroner. Janine acted as mentor as part of the SPILKA Scheme for Ukrainian lawyers within the UK. She regularly contributes to Kennedys newsletters and webinars.

Janine has represented several UK leisure operators in relation to investigations by a local authority and HSE, as well as subsequent prosecutions and inquests. Including submersion, chemical and injury incidents.

Kennedys

Active Aquatics Theatre
12:35
|
13:10

The Next Decade: Transforming Fitness Education for a Changing World

Speaker

Jenny Patrickson

JP Consulting

Jenny brings over 35 years of experience in physical activity and education, having led the development and growth of specialist health and fitness awarding organisations, including her most recent role as MD of Active IQ over the last 12 years. With a deep understanding of regulatory frameworks, she has also worked across education provider and operator environments, and she is committed to supporting individuals as they enter and progress through the sector. Over the past three decades, Jenny has witnessed—and helped shape—the evolution of fitness education from traditional instructor training to a more comprehensive, evidence informed and wellbeing focused ecosystem. Her passion for lifelong learning continues to drive her mission to equip physical activity professionals with the skills needed to meaningfully enhance the health and wellbeing of individuals and communities. Internationally, Jenny has played a pivotal role in shaping accreditation and quality assurance standards for organisations including the European Health and Fitness Association (now Europe Active), the Register of Exercise Professionals (REPs) Ireland, and the International Confederation of Registers of Exercise Professionals (ICREPs). Jenny now runs her own consultancy business, JP Consulting, which provides strategic advisory services for training providers, employers, sector stakeholders and awarding organisations.

JP Consulting

Speaker

Dan Rees

CEO

EMD UK

Dan began his career as an instructor and has since held senior leadership and advisory roles across some of the UK’s leading education, awarding and community provision providers.

Dan has extensive expertise in the fitness sector including education, training, regulatory development and public health. He is recognised for his passion for scaling organisations, building commercial success, and championing equal access to physical activity. Dan consults nationally and internationally, supporting the sector through strategic development and initiatives that improve the opportunities for both professionals and communities.

EMD UK

Speaker

Ollie Bell

Managing Director

Create PT

Create PT

Speaker

Mark Bagnall

Curriculum Manager

FutureFit

Mark is a seasoned curriculum and training specialist in the world of active leisure and fitness education, with over two decades of experience. Since stepping into his current role as Curriculum Manager, he’s been the driving force behind upgrading vocational fitness programmes into high-quality, industry-leading offerings. Working closely with awarding bodies and sector partners, he’s not just met standards, he’s helped raise them.

Mark is far from a behind-the-scenes operator. He has played a key role in achieving excellent Ofsted outcomes and has a real knack for making learning both impactful and enjoyable. Just as importantly, he stays actively involved on the front line, teaching classes, working with personal training clients, and delivering strength and conditioning.

At heart, he’s all about helping others grow, integrating new innovations, building strong teams, and keeping the world of fitness education lively, practical, and motivating.

FutureFit

Speaker

Steph Heath

National Fitness Products and Training Manager

Everyone Active

Stephanie has loved sport and exercise from a young age and played multiple sports over the years. In 2003 she qualified as a sports coach specialising in field athletics, football and classical dance. In 2005 she moved into PT and group exercise

She ran coaching and PT training business in the UK, Egypt and the USA before returning to the UK in 2009 to work in the private gym sector, taking a variety of roles for LA Fitness. During this time, she focused on education development, colleague training pathways and member journey experience.

In 2013 Stephanie worked on the development of boutique fitness spaces and programming at LA Fitness and within independent companies.

She started working at Everyone Active in 2017 where she has been leading on training and development for fitness colleagues and product design. More recently she has been developing a new wellbeing product You+ which focuses on the behaviours of wellbeing.

Stephanie is passionate about making change and influencing other fitness professionals to reach their potential and to deliver excellent products and service.

Everyone Active

Debate
12:40
|
13:15

Black girls and sport: Closing the Dream-Reality gap

Speaker

Lisa West

Head of Policy

Women in Sport

Lisa West is Head of Policy, Partnerships and Public Affairs at Women in Sport and is a passionate advocate for gender equality. Lisa has worked within Local Authorities, NGBs and as a consultant, leading change across the sport and leisure sector.

Her 18 years in the sector enable a deep understanding of the system and how it needs to change to enable women and girls to thrive as participants, volunteers, professionals and as leaders. Lisa believes whole heartedly in the power that sport and physical activity has to improve lives. Lisa is also a School Governor at her children’s primary school.

Women in Sport

Speaker

Yasmin Clarke

Board Director

LTA

Yasmin Clarke is a Board Director of the LTA and a passionate advocate for the organisation’s mission of ‘Tennis Opened Up’, ensuring the sport is accessible, inclusive and welcoming for everyone.

A former professional tennis player and Level 5 Master Performance Coach, Yasmin has worked across elite sport, grassroots development and governance as a coach, mentor, speaker and consultant. Her experience across the sport and education sectors gives her a strong understanding of how sport can build confidence, develop life skills and open pathways for young people and underrepresented communities.

LTA

Speaker

Leon Mann

Managing Director

Refresh Sports Consultancy and Productions

Award-winning sports consultant, filmmaker and EDI expert Leon Mann MBE has dedicated his career to amplifying the stories and achievements of others.

Founder of multiple game changing organisations including the Football Black List, BCOMS (the Black Collective of Media and Sport) and the Sport’s Peoples’ Think Tank, Leon’s life mission has been focused on bringing about impactful and transformational change across all levels of the sports industry.

One of the best connected professionals in the sector, through his commercial work, Refresh Sports Consultancy and Productions, Leon has worked extensively with some of the world’s leading sports clubs, leagues, stakeholders, athletes and brands.

In 2021 Leon was awarded an MBE for services to Diversity in the Sport and Media Industries. A Trustee of the Black Equity Organisation and Vice Chair of the Sports Journalists Association, in an interview with The Guardian he was described as, "Talented, hard-working and, in sharp contrast to his easy-going manner, fiercely determined to make a difference.

Refresh Sports Consultancy and Productions

Collaborate
12:50
|
13:25

Breathing Under Pressure: The Missing Performance Skill

Speaker

Thomas Hague

Breath Coach

The Breath Coach

Thomas Hague is the founder of The Breath Coach and works with athletes and teams to improve performance through better breathing. With a background in sports and exercise science, he delivers science-backed breathing training that supports endurance, recovery, composure under pressure, and efficient movement.


Thomas has worked with elite and amateur athletes across a range of sports, helping them improve breathing mechanics, increase carbon dioxide tolerance, and build greater control of their physiological state during training and competition. His approach focuses on practical assessment and simple breathing interventions that can be integrated into warm-ups, conditioning sessions, competition and recovery.

Thomas delivers breathing training to athletes, teams, and performance-focused organisations across the UK and internationally.

The Breath Coach

Accelerate
13:00
|
13:30

Five strategies to drive membership growth

Speaker

Dan Aguilera

Owner & Founder

Peripheral

Dan Aguilera is a high-performance business consultant & mentor, international speaker, and multi-business operator with 27 years experience in the fitness industry. Dan is recognised as one of the leading strategic thinkers in the fitness and wellness industry. He has built and scaled multiple 7-figure ventures, consulted for over 1000 gyms worldwide, and transformed the lives and businesses of hundreds of fitness entrepreneurs.

Dan specialises in structured mentoring, financial strategy, product development, system integration, and high-performance team leadership, bringing a rare combination of creativity, operational discipline, and commercial intelligence that enables him to connect with people at every level of an organisation.

He has earned a reputation for designing business models that are not only profitable, but duplicatable, scaleable and sustainable.

Peripheral

Technogym Education
13:00
|
13:05

Guided mindful moment by breathwork by Donna Noble

Speaker

Donna Noble

Generate
13:00
|
14:00

Screening a post natal client

Speaker

Sophie Donald

Head of Women's Health

Third Space

Sophie is Head of Women’s Health at Third Space and a personal trainer specialising in pre- and postnatal strength training.

In her role, she leads education and development in women’s health across the business, delivering a comprehensive pre and postnatal training module for all trainers at Third Space. She also organises women’s health-focused education days and works closely with clients to help them build strength, confidence, and resilience throughout pregnancy and into motherhood.

Passionate about empowering women through evidence-based coaching, Sophie supports her clients in feeling strong, capable, and confident through every stage of their journey - from pregnancy to postpartum and beyond.

Third Space

Speaker

Maddy Weaver

Elite PT

Third Space

Third Space

Third Space Academy
13:05
|
13:40

The Commercialisation of Wellbeing: From Secondary Spend to Strategic Advantage

Speaker

Dr Glenda Rivoallan

CEO

Fourthzone & We Talk Wellbeing

Dr Glenda Rivoallan is a resilience expert, positive psychology specialist and founder of We Talk Wellbeing and Fourthzone, a female-only premium luxury wellbeing club launching in Jersey in June 2026. Known for her energetic, relatable, and deeply human approach, Glenda has become a leading voice in wellbeing, behaviour change, and emotional resilience across the fitness, education, and corporate sectors.

With a background spanning health coaching, leadership development, and wellbeing education, Glenda is passionate about helping people move beyond burnout, self-doubt, and “all-or-nothing” thinking. Her work blends evidence-based psychology with practical, real-world strategies that empower individuals and teams to build confidence, adaptability, and sustainable wellbeing habits.

Glenda is the creator of the Resilient as Fudge framework, a refreshingly honest approach to resilience that encourages people to embrace imperfection while developing emotional strength and self-belief. She is also the lead developer of innovative health and wellbeing coaching qualifications designed to shape the future of holistic coaching practice.

An engaging keynote speaker and facilitator, Glenda is recognised for delivering thought-provoking sessions filled with humour, warmth, and actionable insight. Her mission is simple: to help people thrive, not just survive, in work and life.

Fourthzone & We Talk Wellbeing

Generate
13:15
|
13:50

Life lessons: Conversations about gender equity in sport and fitness

Speaker

Sarah Bellew

Head of Communications and Fundraising

Women in Sport

Sarah Bellew is Head of Communications and Engagement at Women in Sport, where she leads the organisation’s strategy to shift culture, influence policy and grow support by shining a light on gender inequality in sport.

An award-winning journalist with 20 years’ experience, Sarah specialises in turning research and evidence into powerful public narratives that drive debate and action. She leads integrated communications, partnerships and income strategies that strengthen both the charity’s influence and sustainability.

Under her leadership, Women in Sport has delivered bold, agenda-setting campaigns including Mini Allies and Black Girls and Sport: A Breakup Story, sparking national conversation, securing widespread media coverage and building cross-sector partnerships to address systemic barriers facing women and girls.

As an masters athlete, Sarah currently represents England in Touch rugby and has won two European gold medals and two World Cup bronze medals. She also serves as a Non-Executive Director at England Touch.

Women in Sport

Speaker

Brian Moore

former England rugby international and Trustee

Women in Sport

A former England rugby union player, Brian won 64 England caps between 1987 and 1995. He is also a renowned sports commentator. Brian is passionate about furthering the development of sport for women and girls and is the vice chair of the charity Women in Sport. Brian is also a trained solicitor and has a MSc in Psychology from Westminster University.

Women in Sport

Speaker

Rowell Gordon

Development Manager – Public Leisure

Sport England

Rowell is an accomplished professional with over 15 years of experience across public health, leisure, economics, and elite sport spanning three countries. He has successfully led strategic relationships, operational contracts, frameworks, and capital projects alongside local authorities, leisure operators, and national stakeholders.

Combining elite athletic experience with academic training in economics, Rowell offers a unique lens on policy and programme development. His approach is both data-driven and outcomes-focused, ensuring strategies are grounded in evidence and aligned with broader health and societal objectives.

He possesses a deep understanding of social care, health protection, and the wider determinants of health, including socioeconomic, environmental, and cultural factors. His expertise in high-performance sport further enhances his ability to position physical activity as a powerful tool for improving population health and tackling inequality.

Throughout his career, Rowell has demonstrated a consistent ability to navigate complex systems, develop meaningful cross-sector partnerships, and drive impactful change. His work reflects a strong commitment to reducing disparities and improving lives through collaborative, insight-led solutions.

Sport England

Speaker

Belinda Steward

Managing Director Leisure, Health and Wellbeing

Places Leisure

Belinda’s journey with Places Leisure began in 2024, adding a new dimension to our collective expertise.

With extensive experience and leadership acumen, Belinda has made her mark in hospitality and customer-focused service delivery organisations. Belinda’s integrity, ethical decision making, and strong values means she enjoys uniting people and believes in inspiring a service culture which puts our customers at the heart of everything we do.

Outside of work, Belinda and her husband prioritise an active and healthy lifestyle, with a passion for walking and running. Belinda also has a passion for singing and is a member of her local choir.

For Belinda, a healthy community means fostering environments where individuals can thrive physically, mentally, emotionally, and socially.

Places Leisure

Debate
13:15
|
13:45

Beyond the Gym: the HealthSeeker Shift - Future Fit session

Speaker

Guy Griffiths

Director

GG Fit Ltd

Guy is a recognised expert in member retention and behaviour change for the fitness industry. Since founding GGFit in 2008, he has helped hundreds of clubs, from independents to global chains, to improve retention by designing systems that support real-world members, not just fitness enthusiasts.

He is the founder of the HealthSeeker movement, which helps clubs engage people who want better health but don’t identify as “gym people.” Guy combines data, systems thinking, and psychology to turn complex retention challenges into clear, actionable strategies.

Guy is a regular industry speaker, host of the YourDreamGym podcast, co-founder of The Collective, and author of Stick Around (4.9 stars on Amazon).

GG Fit Ltd

Speaker

Paul Swainson

Education Project Specialist

Future

Paul brings more than two decades of experience to his role at Future Fit, as a personal trainer, PT manager, consultant and educator. He has run a successful PT business and worked for some of the leading brands in the fitness industry. Paul now works on projects across the Future Fit Group, blending his background in psychology and behaviour change with learning design skills to develop bespoke training solutions for fitness, health and wellness professionals. Paul is also a writer and presenter and uses these platforms to campaign for improvement of training standards across the industry.

Future

Speaker

Nick Denslow

Fitness Manager

Active Mid Devon

Nick has been in the leisure industry since 2001, completing a degree in leisure management and sports science in 2003. He has worked in private health clubs and leisure centres, holding various roles such as fitness instructor, duty manager, deputy centre manager, personal trainer, senior lifestyle consultant, sales manager and centre manager. Each role presented its own unique challenges. Nick has a passion for health and fitness and loves the industry. He joined the Mid Devon Leisure team in June 2016 and specialises in health, fitness and wellbeing.

Active Mid Devon

Collaborate
13:20
|
14:00

Community pools as extensions of healthcare pathways

Speaker

Matthew Bazeley-Bell

Deputy Chief Executive

Royal Society for Public Health

Matthew has over 20 years’ experience working in the health and central government including leading the NHS’ public health services in London.

He is a charity trustee for the Bristol Folk House which helps its community to ‘learn, make, create, and appreciate’ and he co-founded ‘Out to Swim Bristol’ and led the establishment of it as a national organisation and movement for inclusion in aquatics and sport.

Royal Society for Public Health

Speaker

Sarah Cox

Chartered Physiotherapist

Fresh Physio

Sarah Cox is a Chartered Physiotherapist with a passion for patient centred care and interventions, overlapping medical interventions and pathways in to health activity behaviour change using water. As an active member of the Chartered Society of Physiotherapy and linking Sport England with the CSP on campaigns such as “Stronger My Way” she is also a member of the ATACP (Aquatic Therapy Association of Chartered Physiotherapy). She has fostered relationships with other organisations who are involved in the water activity workspace including National Co-ordinating Committee for disabled swimming, Swim England and Halliwick Association of Swimming Therapy, with the aim to increase the awareness and communication between health providers and local pools to assist with the patient to participant activity pathway. She has been part of the rapid response team of the Hydrotherapy Alliance a group supporting a cross party group in Parliament on Axial Spa and supporting NHS and local pools with refurb, remodelling and threat of closure issues. Been part of NICE scoping workshops for Rehabilitation after traumatic injury guidelines. Sarah has been project manager and one of the key content developers alongside Swim England on the NHS e-learn module on Aquatic Activity.

Sarah’s past and present teaching roles, internationally recognised Halliwick Lecturer, Swim England Educator in Aquatic Activity for Health and presenting CPD’s on supporting swimmers with a long term health condition. She completed a PGCert in Clinical Research, Education and leadership at Cambridge in 2021.

Fresh Physio

Speaker

Sarah Wratten

Chair & Clinical Specialist Physiotherapist

Aquatic Therapy Association of Chartered Physiotherapists

Sarah is an Aquatic Therapy Clinical Specialist Physiotherapist who is a member of the Chartered Society of Physiotherapists (CSP) and Health and Care Professions Council (HCPC). She is the Chair of the ATACP and an accredited ATACP tutor. Sarah is also a committee member of the Pool Water Treatment Advisory Group (PWTAG) and assisted writing the Hydrotherapy Pools chapter in Swimming Pool Water book publication 2017 and soon new release 2026.


Sarah has 29 years’ experience working in and managing hydrotherapy pools in the NHS, Private and Ministry of Defence sectors. She is Founder of Pinder Aquatic Physiotherapy since 2021 working in a hydrotherapy pool within Winchester Sport and Leisure Park. Sarah has tutored courses to physiotherapists and health care practitioners in the UK and internationally since 2006. She has spoken at study days, seminars and conferences.

Aquatic Therapy Association of Chartered Physiotherapists

Speaker

Simon Ferarreli

Development Manager

Barnsley Premier Leisure

A Senior Leader within over 25yrs experience in the leisure industry, currently a member of the Senior Leadership Team at Barnsley Premier Leisure with oversight of a range of large leisure facilities with direct responsibility for a number of contracts and strategic direction of the company.

Barnsley Premier Leisure

Speaker

Rebecca Phillips

Strategic Lead, Health and Wellbeing

Everyone Active

Becks career journey spans over two decades in the leisure industry, with a significant proportion of it with Everyone Active, who currently manage over 225 facilities in collaboration with 67 local authority partners. For the past 13 years, Becks has had the privilege of contributing to the organisation's mission and vision, particularly in my role as the Strategic Lead for Health and Wellbeing.

As Strategic Lead for Health and Wellbeing, Becks is responsible for leading the delivery of our Community Health and Wellbeing strategy, which is a key strand of our corporate plan. Together with our regional and local colleagues focusing on activity and wellbeing, the strategy aims to empower communities and individuals to embrace active daily living and lead healthier lifestyles with targeted programmes and initiatives.

Collaboration and co-design have been key to Becks approach in driving initiatives aimed at promoting health and wellbeing within our communities. Using experiences and insights, hand in hand with our valuable colleagues, stakeholders, local authorities, and community members to create a consistent approach that effectively addresses the diverse and evolving needs of our communities.

Everyone Active

Speaker

Alex Hains

Head of Business Engagement

Swim England

Alex Hains is the Head of Business Engagement at Swim England, with over 16 years of experience building partnerships across the public, private and voluntary sectors. He is passionate about driving participation in physical activity and supporting organisations that prioritise community access to facilities.

Swim England

Active Aquatics Theatre
13:25
|
13:55

Intelligent Strength Training: Data, Design and the Future of Performance

Speaker

Joanne Groves

Course Director and Education Quality Lead

Faster Health and Fitness

Owner of Jo’s Fitness Hub

From actress to grassroots fitness, business owner and educator, Joanne Groves has spent over 38 years challenging how the fitness industry thinks, coaches, and communicates.

She is an international keynote speaker, owner of Jo’s Movement Hub, director of Sewers and Knitters, and Course Director and Education Quality Lead at Faster Health and Fitness.

Joanne helps clubs look after, develop, and retain their personal trainers, enhancing team culture, member experience, referrals, repeat business, and retention.

Faster Health and Fitness

Speaker

Dr Martin O'Reilly

CEO

Output Sports

Dr. Martin O'Reilly is CEO and co-founder of Output Sports, the performance technology company bringing elite sport science into the commercial gym. As the official Hyrox365 Athlete Testing and Benchmarking Partner, Output Sports is at the forefront of measurable fitness performance.

Built around velocity-based training, the Output Sports ecosystem gives coaches and operators the tools to track performance, personalise programming and prove results- all in one platform.

With a PhD in sensor analytics and a nomination for the 2018 Lindau Nobel Meeting, Martin has spent over a decade turning cutting-edge research into practical coaching technology trusted across elite sport and commercial fitness worldwide.

Output Sports

Speaker

Pete Pallai

Owner, My Pilates London

Balanced Body

Founder of My Pilates London in Putney, Pete Pallai is a two-time Olympian and former professional Rugby player. Pete says, “Having competed in rugby and bobsleigh for over 20 years the impact and injuries took their toll. Pilates brought me back to full functionality and more. Pilates underpins all our other activities. Whatever your sport and however you like to keep fit, Pilates makes you stronger, faster and more resilient.

Pilates is a form of strength training using bodyweight and spring-loaded equipment to build functional strength, stability, and muscle tone, in the core, back, and hips. It emphasizes control and muscular endurance over heavy loading. Many athletes use it as a complement to heavier resistance training to address weaknesses and improve movement quality.

Pete also travels the world as a Balanced Body Pilates Educator and Presenter. As an Educator, Pete teaches Balanced Body’s Pilates Comprehensive (500 hour program) and Balanced Body’s bespoke Group Reformer for Fitnesss Professionals. In the latter, he upskills existing group exercise staff in what they need to know to design and deliver effective, engaging Group Reformer classes in club setting.

Balanced Body

Speaker

Kriss Tottman

Managing Director

Gym80

Kriss is the Managing Director for Gym80 in the UK and Ireland. Having worked as an elite fitness professional for now 30 years, his wealth of experience lies in both operator and supplier sides, consulting on numerous projects in between these spaces also. Kriss’s experience have had him working in senior positions in the private sector as well the education sector. All after running a successful fitness and personal training company in his 20’s.

Having built incredible relationships and strong partnerships with the world’s leading fitness brands, Gym80 have accessed the market as real disruptors and now are seen in innovators in both biomechanics and aesthetically superior strength equipment.

Gym80

Speaker

Josh Silverman

Head of Education

Third Space

Josh is the Third Space Head of Education.

His role is to educate, assess and progress their personal trainers whilst ensuring quality across the group.

Third Space

Accelerate
13:45
|
14:20

Healthy partnerships – collaborative approaches to delivering greater participation

Speaker

Duncan Kerr

CEO

Wave Active

Interested in sport from an early age, Duncan played international squash representing Scotland from age 14 culminating in a full International Cap aged 19. Duncan completed a BA ‘Sport in the Community’ Degree majoring in ‘Management & Scientific Analysis of High-Performance Athletes’.

In January 2000 Duncan progressed from Sports Co-ordinator at Heriot-Watt University to Director of Sport at the University of Reading before becoming Managing Director and subsequently Chief Executive of Gosling Sports Park in Welwyn Garden City. In March 2008 Duncan moved to Neath Port Talbot to take up the role of Managing Director with Celtic Community Leisure, the first Leisure Trust established in Wales in 2003. After a very successful 6 years in South Wales, Duncan was appointed to his current post as Chief Executive of Wave Active now operating 15 sites across the Lewes District and Eastbourne Borough.

Beyond operating leisure sites, Duncan has been instrumental with the development of a new Wave Active Health brand which has the Aim of empowering independent health and wellbeing, through the design and delivery of behavioural change and activity programmes and pathways that help those suffering from injury, illness and health conditions.

Duncan is also currently working with Lewes District Council to bring traditional General Practice and Primary Healthcare Services to a healthy living, leisure centre environment, offering connected healthcare provision to the heart of the local Newhaven community under one roof.

Wave Active

Speaker

Joseph Rham

Customer & Communities Director

GLL

Joseph is responsible for customer and communities at GLL and works with his team across communication, marketing, memberships, product development and customer service to put customers at the heart of everything GLL does.

Before picking up his current remit, Joseph spent 15 years in various operational roles for GLL. Working across different locations throughout the UK with leisure and library teams. Progressing from General Manager through to Regional Director, Joseph has acquired extensive experience of different centres, staff, customers and clients.

GLL

Speaker

Sam Perks

Physical Activity Operations Manager

MIND

Sam manages Mind’s Sport England system partnership and funding. He is responsible for projects helping the sport and physical activity sector to support people with mental health problems in physical activity. This includes programmes focused on supporting the mental health of young people, people from marginalised communities and sport sector workforce. Sam also leads Mind’s work to embed mental health across the sport sector, through developing training, collaborating with partners, and influencing key policy.

MIND

Speaker

Suzanne Gabb

Chief Operating Officer

Good Boost

Suzanne Gabb is an influential leader in the sport, health, and leisure sectors, with over two decades of experience delivering innovation and impact across public, private, and not-for-profit environments. As Chief Operating Officer at Good Boost, Suzanne leads commercial strategy, partnerships, and operational delivery—focusing on tech-enabled solutions that improve community health, accessibility, and inclusion.

A champion of digital transformation, Suzanne is at the forefront of integrating AI-powered rehabilitation and mobile-first platforms into leisure and health services. Her work helps organisations scale their impact while supporting individuals of all abilities to move more and feel better.

Prior to Good Boost, Suzanne held senior leadership roles, including at Parkwood Leisure, where she tripled youth participation in swimming across 50 sites and led the development of grassroots initiatives tailored to community needs. She has also played a key role in shaping national policy and innovation through her involvement on industry boards, National Governing Bodies, and as a Trustee for the Royal Life Saving Society.

Suzanne brings a unique blend of strategic thinking, operational know-how, and a deep commitment to equity and impact. She is passionate about creating healthier, more inclusive communities through collaboration, innovation, and sustainable change.

Good Boost

Collaborate
13:45
|
14:20

Every visit, more value – maximise revenue from every member

Speaker

Lesley Aitken

Founder and Director

Nurturing Skills

Lesley Aitken is a sales and marketing specialist and speaker working across the leisure, fitness and customer experience sectors, supporting brands including Xn Leisure, TRP and CoursePro.

With a background in marketing strategy, successful pre-sales support and membership sales development, Lesley helps organisations turn complex systems and operational challenges into clear, commercially focused messaging that customers connect with.

Her work includes campaign strategy, sales enablement, LinkedIn content, webinars, landing pages, customer storytelling, product positioning and event marketing. Lesley also supports the training and development of membership sales teams, helping improve sales confidence, customer conversations, lead handling and sales processes within busy operational environments.

Across Xn Leisure, Lesley supports marketing around leisure management systems, ticketing, managed direct debits and operational control. With TRP, the focus centres on customer engagement and retention. For CoursePro, much of the work highlights swim school growth, automation and reducing administration for operators.

Known for combining commercial thinking with a passionate and practical approach, Lesley focuses on creating sales and marketing strategies that feel human, relevant and commercially effective.

Nurturing Skills

Speaker

David Minton

Founder

Evolve

Often referred to as the daddy of data David is the founder of LeisureDB which continues to be the single source of truth for the UK fitness industry. Used extensively and quoted by media, finance, operators and suppliers. David travels extensively as a mentor, speaker and educator from Japan, USA, LATAM and Europe.

Evolve

Speaker

KJ Dixon

Head of Growth

Elevate Consultants and 3-1-5 Health Club

KJ brings over 18 years of experience in the health and fitness industry, combining hands-on club leadership with strategic consultancy to help aquatic and fitness businesses grow and maximise revenue. As Head of Growth and Performance at 3-1-5 Health Club, she works actively within the business to drive commercial success across all key revenue streams.

Her role focuses on developing and implementing strategies that increase membership sales, grow fitness revenue, expand swim school programmes, and maximise secondary spend. KJ specialises in improving conversion, identifying new income opportunities, and building high-performing sales cultures within teams.

Alongside her work in-club, KJ is the founder of Elevate Consultants, where she supports swim schools, gyms, and fitness studios to strengthen their commercial performance. Through consultancy, she helps operators optimise pricing, improve sales processes, and unlock untapped revenue streams to drive sustainable growth.

Because she remains actively responsible for growth and performance within a thriving club environment, KJ brings practical, real-world insight to the businesses she works with. Her focus is on turning growth strategies into clear, actionable steps that deliver measurable results.

Elevate Consultants and 3-1-5 Health Club

Speaker

Lara Morgan

Founder and Investor

KitBrix

Lara Morgan is a British entrepreneur whose investment strategy in primarily wellbeing products is pinned to improving life’s journey. She has a portfolio of seven consumer services businesses including Scentered.com, Kitbrix SOMO and Gate 8. She is an inspirational leader with a legacy of building world-class teams and aligning organisations behind a clear strategy. Lara is a philanthropist and active board member/advisor on various global non-profits.

KitBrix

Speaker

Dan Harrision

Evolve

Evolve

Generate
13:55
|
14:30

Generation Active – what role do commercial gyms have to play in youth fitness?

Speaker

Craig Jones

Director

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Craig has over 30 years’ experience working with children and young people in the education, sport, health & fitness and childcare industries. Craig is a high energy professional, with a passion for providing high quality, engaging experiences that are sustainable solutions to childcare and increasing children and young people’s physical activity levels.

Craig has experience across the UK and in Europe, including the sale of his previous organisation Fit For Sport, and leading with five successful mergers & acquisitions in the UK and Ireland; along with implementing Children/Family strategies across 6 countries (Italy, Belgium, Germany, Australia, Poland, UK), including; product development, financial/operating models, training, H&S, Compliance and full stakeholder engagement from Board level to Government engagement.

Currently a shareholder and board member of Junior Adventures Group, the largest provider of out of school activities for children globally.

Craig is an advisor for the Department of Education specific to the Universal Breakfast Club and supports ukactive; instrumental in developing the strategy ‘The Next Generation’ and the Guidance for CYP in Gyms & Group Exercise.
Craig founded SACA (School Aged Childcare Association)- a national membership association dedicated to representing medium to large private, voluntary and independent (PVI) providers of out-of-school activities.

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Speaker

Lauren Connis

Head of Health and Wellbeing

Oldham Active

Lauren is a passionate advocate for getting young people moving and making sure they feel seen, heard, and included in the world of health and fitness. As Head of Health and Wellbeing with over 10 years of experience in the Wellbeing and Leisure sectors, she brings a unique blend of strategic insight and genuine care for community wellbeing.

Her work goes beyond gym refurbishments and business development, though she’s led many successful projects in those areas. What drives Lauren is the opportunity to reshape how we design fitness spaces and programs to truly engage young people, meet them where they are, and spark a lifelong love of movement. She’s developed a wide range of innovative class concepts with youth at the heart, rooted in the belief that healthy habits start early, and that access, fun, and belonging are key.

Lauren is committed to reducing health inequalities and believes every young person deserves access to safe, supportive, and inspiring spaces to be active, regardless of their background or circumstance. Her approach centres inclusion, and she’s currently focused on adapting a referral program to include GLP-1 support while also reaching underserved communities through initiatives like NHS Health Checks, wellbeing seminars, and post-menopausal heart health programs.

When Lauren speaks on panels, she brings not just expertise but a deep passion for creating a more inclusive, energetic, and youth-friendly fitness culture. Her goal is to help reimagine what physical activity looks like for young people today and ensure they have every opportunity to move, thrive, and feel part of something bigger.

Oldham Active

Speaker

Michelle Dand

Head of Products & Programming

David Lloyd

Michelle Dand (Bletso) is Head of Product & Programming at David Lloyd Leisure, where she leads the future direction of the group’s end-to-end product portfolio across the UK and Europe. Michelle is responsible for shaping product vision and innovation across Group Exercise & Programming, Gym & Sports Products, and Family Experiences, ensuring David Lloyd remains meaningfully ahead in a dynamic, premium market.

With over 33 years’ experience in the fitness and leisure industry, Michelle combines deep operational expertise with strategic, insight-led product leadership. Her role focuses on defining where the business goes next from horizon-scanning, emerging trends and behaviours, to designing emotionally resonant, commercially powerful experiences that integrate physical and digital journeys seamlessly across club, app, and platform.

David Lloyd

Speaker

Justine Davies

Inspires and supports youth activity

Les Mills International BORN TO MOVE

Justine Davies is a global leader in youth fitness at Les Mills, where she leads the BORN TO MOVE™ programme—supporting both partner and non-partner organisations to implement innovative, scalable delivery models that inspire young people to lead fun, active lives.

Working across global markets, Justine champions a diverse ecosystem of delivery—from adopt-a-school programmes and community outreach to the development of young leaders, and impactful collaborations spanning digital platform providers through to charities. Her work is grounded in one core belief: the young person is the “why” behind everything we do—driven further through her deep involvement in Les Mills’ impact strategy, ensuring measurable, meaningful change in how young people experience movement and wellbeing.

A passionate advocate for sector alignment, Justine actively supports UKACTIVE in embedding its guidance on safely including children and young people (aged 2 to 16) in gym and group exercise environments—helping operators adopt age-appropriate access, supervision, safeguarding, staff training, and inclusive practices. She also works with global markets to interpret and localise these frameworks, ensuring programmes are delivered safely, effectively, and in line with national physical activity recommendations while meeting the needs of local communities, and meet the needs of our young people!

Known for her “what if” mindset, Justine challenges the status quo—refusing to accept “this won’t work here.” She brings a tenacious, can-do attitude and an unwavering belief that, while the challenge of getting young people active is huge, it is absolutely worth the fight—and she won’t give up. A natural collaborator, she believes there is no single solution and refuses to be a gatekeeper to progress.

Above all, Justine is a fierce champion for young people—ensuring their voice, experience, and wellbeing remain front and centre.

Les Mills International BORN TO MOVE

Debate
14:00
|
14:45

What’s the next big thing in recovery?

Speaker

Josh Silverman

Head of Education

Third Space

Josh is the Third Space Head of Education.

His role is to educate, assess and progress their personal trainers whilst ensuring quality across the group.

Third Space

Speaker

Stu Cashmore

Group Gym and PT Manager

David Lloyd Clubs

Stu Cashmore has over 28 years of experience in the fitness industry, having begun his career as a Personal Trainer. He has spent the past 23 years with David Lloyd Clubs, holding a range of senior roles including General Manager across four clubs over a nine-year period.

For the last seven years, Stu has led the product and strategic direction for Personal Training across all UK and European clubs, while also overseeing the development of the gym floor offering to enhance member experience and commercial performance.

David Lloyd Clubs

Speaker

Alina Cooper

Director

Studio Grow

Alina Cooper is a business leader, coach, and facilitator with over 20 years’ experience driving growth and transformation across sectors. She is the SYSP Director at Studio Grow, Co-Founder of GetSetGo Swim Academy, Business Coach and Facilitator at Clarity Leadership, and Founder of Matuta Consultancy Group.

Known for her people-first approach, she has led organisations through complex growth, cultural change, and operational scaling, consistently building high-performing, values-driven teams. Combining evidence-based leadership frameworks with real-world experience, she helps leaders and teams unlock their potential, lead with authenticity, and create cultures where people and performance thrive.

Studio Grow

Speaker

Heather Garrick

CMO

Studio Grow and Bespoke Marketing

Heather has spent her career helping some of the world's best fitness, wellness and longevity brands grow, building the strategies, teams, and systems that turn good ideas into realities.

As CMO of the Bespoke Program at Studio Grow, Heather is part of a team of industry experts who provide brands with C-suite firepower and hands-on consultancy. Heather has worked with some of the biggest names in the fitness industry, including Third Space, Mindbody, Tonal and Merrithew, and in addition to fitness, she has a specialism in longevity and biohacking brands, working with the likes of Dave Asprey to bring new concept launches to life.

Studio Grow and Bespoke Marketing

Speaker

Ian Donley

Exclusive Agent/CEO

WellnessSpace Brands/Tees Valley Innovation (TVI)

Ian Donley is the Founder and CEO of Tees Valley Innovation (TVI) and brings more than 35 years of leadership across the UK&I’s private and public leisure sectors. As the exclusive UK agent for WellnessSpace Brands, Ian combines deep operational expertise with a forward‑looking approach to innovation — identifying, sourcing, and introducing cutting‑edge fitness, wellness, and recovery technologies to the UK&I market.

His work centres on elevating user experience while delivering strong commercial returns for operators. With demand for recovery solutions accelerating across every part of the sector, Ian has supported the majority of leading operators across the UK&I in developing bespoke, high‑performing recovery concepts tailored to their brand, audience, and operational model.

WellnessSpace Brands/Tees Valley Innovation (TVI)

Accelerate
14:00
|
14:30

The revolution of reformer pilates

Speaker

Nadine McCann

London Pilates Academy

London Pilates Academy

Technogym Education
14:00
|
15:00

Common reasons why PTs fail

Third Space Academy
14:10
|
14:50

Transforming Pool Operations Through In-House Pool Plant Training

Speaker

Zoe Cooper

Commercial Director

STA

Zoe is a member of STA’s Senior Management Team and has worked in the physical activity and sports development sector for more than 20 years. For the last 15 years, Zoe has worked for the STA, and in her current role works alongside the CEO to lead the charge in grassroots swimming in both the public and private sectors. Professionally, Zoe also has a wealth of knowledge and experience in marketing, currently holding a Level 6 CIM qualification in Professional and Digital Marketing. On a personal level, since studying Psychology, Health, and Exercise at university, she also has a passion for increasing activity and participation in aquatics, and in her spare time coaches artistic swimming to youngsters at her local club. Zoe is also a professional artistic swimmer and has competed at the highest levels all over the world.

STA

Speaker

Chris Bateman

Lead Pool Plant Tutor

STA / CB Training Services

Chris Bateman is the Managing Director of CB Training Services and a Lead STA Tutor, specialising in Pool Plant operations and compliance. With over 20 years’ experience in the leisure sector, he delivers high-quality training that supports the safe and effective management of aquatic facilities. Alongside Pool Plant, Chris delivers a wide range of qualifications including lifesaving, first aid and teaching programmes, as well as tutor and IQA training. He is passionate about sharing practical knowledge that makes a real difference, helping professionals build confidence, maintain standards and progress within their careers. Chris also supports training centres and tutors at every stage of their development

STA / CB Training Services

Speaker

Sarah Matson

General Manager

GLL

With over 20 years of experience in the leisure industry, Sarah has built a strong track record in operational management and team leadership within leisure centre environments. More recently, she has transitioned into the learning and development sector, where she focuses on delivering high-quality training, overseeing quality assurance processes and managing an STA Approved Training Centre.

Her expertise lies in compliance training and qualifications, ensuring standards are consistently met. She is passionate about creating effective learning experiences, maintaining regulatory excellence and driving continuous improvement across training programmes.

GLL

Speaker

Deborah Shear

Regional Facilities Manager

GLL

Deborah is an experienced professional within the sport and leisure sector, with over 25 years of industry experience. Her career began as a lifeguard, and through dedication, expertise, and a passion for development, she has progressed through roles including centre management to her current position within GLL’s Corporate Technical Department as a Regional Facilities Manager.
In her regional role, Deborah supports leisure centre teams across all aspects of facilities management, ensuring safe, compliant, and high performing environments within the sport and leisure industry. Her extensive practical background allows her to combine operational understanding with strategic oversight, making her a trusted source of guidance and support for teams at every level.
Deborah holds a range of professional and job specific qualifications, including an IWFM (formerly BIFM) qualification in Facilities Management. She has also been NPLQ Trainer Assessor and currently serves as the Lead Tutor for the STA Level 3 Award in Pool Plant Operations for GLL.
Having worked her way through the ranks herself, Deborah is a strong advocate for mentoring and supporting operational teams. She is passionate about helping individuals build confidence, competence, and a thorough understanding of swimming pool plant room operations and management.
Outside of work, Deborah is a keen health and fitness enthusiast. She enjoys trekking with her GLL colleagues through organised social events, as well as in her personal time with her own walking group, “Girls Go Trekking.”

GLL

Active Aquatics Theatre
14:20
|
14:55

Active Yorkshire: Integrating health coaches into leisure centres

Speaker

Suzanne Gabb

Chief Operating Officer

Good Boost

Suzanne Gabb is an influential leader in the sport, health, and leisure sectors, with over two decades of experience delivering innovation and impact across public, private, and not-for-profit environments. As Chief Operating Officer at Good Boost, Suzanne leads commercial strategy, partnerships, and operational delivery—focusing on tech-enabled solutions that improve community health, accessibility, and inclusion.

A champion of digital transformation, Suzanne is at the forefront of integrating AI-powered rehabilitation and mobile-first platforms into leisure and health services. Her work helps organisations scale their impact while supporting individuals of all abilities to move more and feel better.

Prior to Good Boost, Suzanne held senior leadership roles, including at Parkwood Leisure, where she tripled youth participation in swimming across 50 sites and led the development of grassroots initiatives tailored to community needs. She has also played a key role in shaping national policy and innovation through her involvement on industry boards, National Governing Bodies, and as a Trustee for the Royal Life Saving Society.

Suzanne brings a unique blend of strategic thinking, operational know-how, and a deep commitment to equity and impact. She is passionate about creating healthier, more inclusive communities through collaboration, innovation, and sustainable change.

Good Boost

Speaker

Joanne Bogan

Health & Wellbeing Service Manager plus health coach

Active North Yorkshire

Joanne Bogan is an experienced Health and Wellbeing Manager at Active North Yorkshire, leading innovative approaches to improving health through physical activity and behaviour change. With a strong background in population health and local authority delivery, Joanne specialises in developing integrated models that connect communities, services and individuals.

A qualified psychotherapist, she is passionate about empowering people to take control of their own wellbeing, using health coaching approaches to support sustainable lifestyle change. Joanne has played a key role in designing and implementing system-wide approaches that bring together health coaching, community assets and physical activity opportunities to reduce inequalities and improve outcomes.

At Elevate, Joanne will share insights into the evolving model being developed at Active North Yorkshire, demonstrating how health coaching can be embedded within a wider ecosystem to create person-centred, preventative support. Her work is driven by a commitment to collaboration, innovation and making physical activity accessible to all, particularly those who would benefit most.

Active North Yorkshire

Collaborate
14:25
|
15:00

The padel boom: opportunities and challenges

Speaker

Lawrence Everest

CEO

Love Recruitment

Lawrence co-founded Love Recruitment in 2015 and Love Childcare Recruitment in 2021 and is the CEO of both. Lawrence is a specialist in recruitment and loves bringing great candidates and great businesses together.

Lawrence's key focus is providing the vision for the company and the growth. Since the launch of Love Recruitment as a fitness specialist recruitment agency, we have since grown into wider leisure, suppliers, public sector and boutique fitness, in addition to the fantastic childcare focused, Love Childcare Recruitment.

Towards the end of 2022, Lawrence also launched and hosts the Love Your Career Podcast, designed to help candidates interview better and businesses learn recruitment tips from industry professionals telling their stories. Have a listen!

In 2025, Love Recruitment launched Love Fitness Jobs and Love Recruitment International.

Lawrence is also passionate about climate change and businesses doing more to support these causes. Love plant trees with every placement made, and the program is called called Share The Love.

Love Recruitment

Speaker

Mark Hewlett

Founder and CEO

Soul Padel

Mark is a dynamic CEO with global experience driving growth and innovation in markets like Australia, China, the USA, and the UK. With leadership roles at NHS Test & Trace, Lidl, and ALDI, he's also a former semi-professional rugby player and holds qualifications from Harvard, INSEAD, and London Business School.

Soul Padel

Speaker

Freya Tringham

Head of Padel

Powerleague

Freya is the Head of Padel for Powerleague, leading the development and launch of the Powerleague Padel concept. With 42 courts across 4 clubs, Powerleague is rapidly expanding its offering, and Freya is spearheading this growth. With over 12 years in the health and fitness industry, Freya brings a wealth of expertise across multiple fast-growing leisure businesses.

Powerleague

Speaker

Jeevan Gill

COO

Padel Stars UK Ltd

Jeevan Gill is an entrepreneur and early leader in the UK’s fast growing padel industry, and a core member of the founding team at Padelstars. Joining the business in 2023 as its first team member, she partnered closely with the founders at a time when the company had no venues or clubs, playing a hands on role in shaping both its strategy and execution from the ground up.

Alongside her work in padel, Jeevan is a business owner with a background spanning hospitality and the design and build space. She brings a unique ability to combine years of experience across these sectors to scale physical, community-driven environments an approach that has been central to Padelstars’ rapid growth.

Since then, she has been instrumental in scaling Padelstars into one of the most exciting operators in the space, helping grow the business to 12 venues and a rapidly expanding community of players. Her work spans commercial development, operations, and building the foundations of a scalable padel ecosystem in the UK.

Padelstars’ momentum has been recognised nationally, earning a place on The Times 100 “Ones to Watch” list for 2025. With ambitious plans to reach 17 venues and over 80 courts by the end of the year, Jeevan continues to play a key role in driving that growth.

Passionate about making padel accessible and mainstream, Jeevan brings a builder’s mindset and first-hand experience of scaling a sport from grassroots to high growth business.

Padel Stars UK Ltd

Speaker

Rich Wingfield

CEO

Surge Padel

Surge Padel

Generate
14:35
|
15:10

Obesity medications – quick fix or gateway to health? - FUTURE FIT session

Speaker

Mark Bagnall

Curriculum Manager

FutureFit

Mark is a seasoned curriculum and training specialist in the world of active leisure and fitness education, with over two decades of experience. Since stepping into his current role as Curriculum Manager, he’s been the driving force behind upgrading vocational fitness programmes into high-quality, industry-leading offerings. Working closely with awarding bodies and sector partners, he’s not just met standards, he’s helped raise them.

Mark is far from a behind-the-scenes operator. He has played a key role in achieving excellent Ofsted outcomes and has a real knack for making learning both impactful and enjoyable. Just as importantly, he stays actively involved on the front line, teaching classes, working with personal training clients, and delivering strength and conditioning.

At heart, he’s all about helping others grow, integrating new innovations, building strong teams, and keeping the world of fitness education lively, practical, and motivating.

FutureFit

Speaker

Dr Hussain Al-Zubaidi

RCGP Lifestyle & Physical Activity Lead

RCGP, parkrun, Future Fit

Dr Hussain Al-Zubaidi is a GP with an extended role in lifestyle medicine, personal trainer and health coach. He is a team GB long distance triathlete. Movement, community, and nutrition are three cornerstones of his personal and professional life. He has a varied portfolio career across several sectors. These include being parkrun's health partnerships lead, Royal College of GPs lifestyle and physical activity lead, Leamington NHS personalised care lead, as well as a SWIM England clinical advisor and a senior board member for Sport in Mind. He runs a pioneering NHS based lifestyle clinic and fitness club helping to educate and support patients to eat better, move more and connect with their community. He has a strong focus on weight management, health span and social prescribing. He is a well-respected educator delivering numerous talks and lectures to audiences both professional and public including regular TV and radio appearances including over 80 appearances on Channel 4, BBC & ITV including This Morning, GMB and BBC news. He has over 20 medical journal publications.

RCGP, parkrun, Future Fit

Debate
14:50
|
15:20

Sleep and recovery; the ultimate performance enhancer

Speaker

James Wilson

Co-Founder

Sleepunity

James Wilson (AKA The Sleep Geek) is one of the world’s most experienced sleep coaches and educators, having worked with hundreds of thousands of poor sleepers across corporate, public sector, and elite sporting environments. As the founder of Sleepunity, a social enterprise delivering sleep training, education, and wellbeing services, James has helped organisations improve performance, recovery, wellbeing, and resilience through evidence-informed, practical sleep support.

Over the last decade, James has worked with major organisations including Under Armour, Dyson, Next, and the Department for Transport, as well as within elite sport with clubs and governing bodies such as West Ham United, Coventry City, and The FA. His work spans leadership teams, shift workers, athletes, coaches, and wider employee populations.

Known for his straight-talking, evidence-informed “No Nonsense Approach to Sleep,” James focuses on making sleep science practical, realistic, and accessible rather than overly clinical or perfection-driven. Through Sleepunity, he continues to support organisations, communities, and sports teams in building healthier, higher-performing cultures through better sleep and recovery.

Sleepunity

Speaker

Rachel Frances Thomson

Director

Biomechanics Education

Biomechanics Coach | Former Professional Dancer | Soft Tissue Therapist I Strength Coach

Director Biomechanics Education
• Established the Intrinsic Biomechanics programme in the UK, Americas, Singapore and Sweden

• Provides biomechanics education for therapists, strength & conditioning coaches, personal trainers and pilates teachers

• Developed iMoveFreely group fitness classes to improve performance and mitigate the risk of injury in fitness and sports facilities

• Provides organisations with education, services and resource interventions for reduced absenteeism (including the fire service teams and the police force)

• Provides facilities with the education, services and resource interventions required for the best member experience and engagement


Rachel is an expert in the fields of health, sport, fitness and education. Her special interest is intrinsic biomechanics and she heads up an organisation that teaches fitness, health and medical professionals how to screen and provide exercise interventions to prevent and manage injury as well as improve performance. Rachel works closely with her team on all health, fitness and education projects.

Biomechanics Education

Accelerate
14:55
|
15:30

Powerful Partnerships - A blueprint for bringing together people, place and purpose

Speaker

Dr Emily Peckham

Senior Research Fellow and Chief Investigator

SPACES and Co-SPACES studies

Dr Emily Peckham is a Senior Research Fellow and Chief Investigator for the NIHR-funded SPACES and Co-SPACES studies, exploring how physical activity can support people experiencing severe mental ill health and reduce health inequalities. Emily is from Bangor university

SPACES and Co-SPACES studies

Speaker

Gareth Jones

Research Fellow

Sheffield Hallam University

Gareth Jones is a Research Fellow at Sheffield Hallam University specialising in physical activity, behaviour change and whole systems approaches to health and wellbeing.

Gareth's research has a focus on mental health and supporting those with severe mental illness.

Sheffield Hallam University

Speaker

Liz Fletcher

Occupational Therapist and national strategic lead

Sport for Confidence

Liz Fletcher is an Occupational Therapist and national strategic lead at Sport for Confidence, focusing on physical activity, population health and reducing inequalities through community and systems-based approaches.

Sport for Confidence

Speaker

Lynsey Barrett

Occupational Therapist and Co-Founder

Sport for Confidence

Lyndsey has over 24 years’ experience as a qualified Occupational Therapist, registered by the Health and Care Professions Council and a member of the Royal College of Occupational Therapy. Lyndsey leads the Sport for Confidence team of therapists with innovation, inspiration and care. Lyndsey uses physical activity as a therapeutic modality to promote good health and prevent ill-health, laying the foundations for how integrated health pathways can be delivered in meaningful partnership with leisure, sport, adult social care and health.

Sport for Confidence

Speaker

Marina Logacheva

Disability Sports Lead

MATTA

Marina is an advisor on disability inclusion in sport and marketing. She works with advertising agencies, brands, sports organisations, and fitness operators to create more authentic, accessible, and commercially relevant approaches to disability inclusion.

With more than 15 years of marketing experience and lived experience as a disability sport athlete, Marina became a leading advocate for inclusive sport and disability representation following a spinal cord injury in 2020.

Her current projects include delivering disability sport and inclusion work at MATTA, conducting global research into inclusive fitness environments through The Churchill Fellowship, and supporting the sports charity Regain.

Marina’s work includes marketing strategy and execution, inclusive communications workshops, keynote speaking, thought leadership content, and accessibility audits for gyms and sports venues.

More information: disabilityinsport.com

MATTA

Collaborate
15:00
|
15:40

A Survivors Story - How Our Sector Can Save Lives

Speaker

Jo Talbot

Director of Commercial Services

RLSS UK

Jo Talbot is the Commercial Director at RLSS UK (Royal Life Saving Society UK), where she leads the organisation’s commercial strategy in support of its vital mission: preventing drowning and improving water safety across the UK and Ireland.
With an extensive background in water safety and commercial leadership, Jo is responsible for driving sustainable income growth, developing strategic partnerships, and ensuring that RLSS UK’s products, services, and training programmes deliver meaningful value to both stakeholders and communities. Her approach is centred on balancing commercial success with social impact, enabling the charity to reinvest in lifesaving education, training, and awareness campaigns.
Jo is widely recognised for her collaborative and pragmatic leadership style, combining strategic vision with strong operational delivery. She works closely with internal teams, external partners, and industry stakeholders to identify new opportunities, innovate service offerings, and build long-term relationships that advance RLSS UK’s charitable objectives.
A key passion for Jo is providing free, high-quality guidance to the sector. Having previously worked as a swimming pool operator, she understands first-hand the critical role clear, practical guidance plays in keeping people safe. Through partnership working with organisations including CIMSPA, ukactive, and Swim England, Jo has helped to develop and publish essential guidance on areas such as technology, non-lifeguarded pools, and other emerging operational challenges.
Jo is deeply committed to supporting the leisure sector and all operators of swimming pools, beaches, and open water environments. Through education, innovation, and collaboration, she champions safe, inclusive access to water, helping operators create environments where people can enjoy water confidently and responsibly, regardless of setting.

RLSS UK

Speaker

Dr Stuart Braithwaite

Search and Rescue Winch Doctor

RLSS UK

Stuart is a doctor experienced in Anaesthetics/Critical Care and Emergency Medicine.

He studied at the University of Aberdeen before spending his medical elective with the US Coastguard at an Air Station in Alaska. Roles in New Zealand as an Emergency Department registrar and HEMS/SAR crew on the Westpac Helicopter Service followed before returning to the UK at the start of 2018 to become a full-time Doctor and technical Crew (Winch Doctor) aboard Rescue Bond 1, the North Sea Search & Rescue Helicopter based in Aberdeen.

Stuart's expertise is in pre-hospital medicine and maritime search and rescue, and he currently works as a Crew Resource Management (CRM) Trainer (with a strong interest in human factors) and a Pre-Hospital Emergency Care (PHEC) Instructor with Basics Scotland.

He has been involved with the Royal National Lifeboat Institute (RLNI) for twenty years as an All-Weather (ALB) and Inshore Lifeboat Crew (ILB) and held positions on the Scottish and International RNLI Flood Rescue Team and was appointed the RNLI Regional Medical Adviser for Scotland in 2021.

RLSS UK

Speaker

Nick Grazier

Deputy Director of Commercial Services

RLSS UK

Nick Grazier began working with the Royal Life Saving Society UK (RLSS UK) in 2018, joining the organisation as an Awards and Qualifications Developer. In this role, he played a key part in the development and delivery of nationally recognised lifesaving awards and qualifications, supporting RLSS UK’s mission to reduce drowning through education, training, and lifesaving excellence.
Nick now holds the position of Deputy Director of Commercial Services at RLSS UK. In this senior leadership role, he provides strategic and operational oversight of the Awards and Qualifications portfolio, Training services, and the RLSS UK Shop, ensuring these services are high quality, accessible, and commercially sustainable. He prides himself on ensuring that the support and services delivered by RLSS UK are exceptional, enabling operators to provide safe, well managed environments where people can confidently enjoy water. Alongside his UK responsibilities, Nick also serves as an RLSS Portfolio Director for RLSS Commonwealth, where he oversees and advises on international strategy relating to Lifeguard Solutions, working closely with Commonwealth members to promote consistency, quality, and best practice worldwide.
Nick began his career in the leisure industry at the age of 16 as a Lifeguard, developing vital frontline experience that has shaped his lifelong commitment to water safety. He has since progressed through a wide range of roles across the sector, from operational positions to Head of National Training for a large UK leisure operator. This breadth of experience has given Nick a deep understanding of the challenges and responsibilities faced by leisure providers.

RLSS UK

Speaker

Andy Read

CPR and AED Advocate

Andy’s Story - When a safety lead became a cardiac arrest survivor
In March 2022, Andy stood down as Head of Safety at Places Leisure. He was determined not to retire and has since focused on voluntary roles, including the establishment of a registered Defibrillator Charity.
He is an independent member of the RLSS UK Operator Group and chairs the Swimming Pool Supervision Technology Industry Guidance Working Group.
Having been involved in the leisure industry for all his career – reaching 50 years in May this year Andy has been a Board Member of Suffolk Sport and Active Suffolk and spent over 20 years as a member of the ukactive ‘Technical, Health and Safety Forum’; represented the Public Swimming Pools on the 179 Managing Health and Safety in Swimming Pools Working Group; appointed as the CIMSPA representative on the Sports Grounds Safety Authority with National Counter Terrorism Security Office; assisted with research for a paper, titled ‘Advancements in the medical aspects of rescue, first aid and resuscitation’ presented at the 2017 International Life Saving Federation Conference on Drowning Prevention in Vancouver, giving information in the use of AED’s where the first few minutes following cardiac arrest are critical.
Ironically, in 2018, Andy personally suffered an out-of-hospital cardiac arrest at home with a defibrillator giving 4 shocks to save his life.
This led to a change of priorities and his favoured saying that “all that is important in life is family, friends, blue skies, green trees and smiling faces”.
Andy was the first winner of the ukactive Jan Spaticchia Special Recognition Award for the impact through their outstanding work and involvement within the physical activity sector, followed by being awarded the winner of the Active Suffolk Lifetime Achievement Award

CPR and AED Advocate

Active Aquatics Theatre
15:00
|
15:30

The longevity landscape: Navigating the future of human performance

Speaker

Oliver Patrick

Director

Future Practice

Oliver is a Physiologist and leading expert in lifestyle management and wellbeing. He speaks widely on the application of contemporary wellbeing strategies and has consulted with businesses and individuals globally on corporate wellbeing strategy. He is host of the Energy Equation podcast by High Performance, co-host of the Modern Wellness Podcast, founder of wellbeing education platform FuturePractice, and Clinical Director of Luxury Hospitality Business, Pillar Wellbeing.

In his previous role as Head of Physiology at Nuffield Health, Oliver led the largest team of applied physiologists, wellbeing advisors and nutritionists in the UK. After leaving Nuffield, Oliver co-founded a multi-disciplinary clinic on London's Harley Street delivering the worlds most advanced health assessment. Alongside advanced health assessments, Oliver co-founded the UKs first lifestyle medicine gym in Oxford. Oliver is a brand ambassador to Technogym, Sunlighten Saunas, Good Prep Nutrition, and Danish Welltech firm, Ventriject.

Future Practice

Technogym Education
15:00
|
16:00

The End of Guesswork Remade: how data is rewriting what "good training" means

Third Space Academy
15:05
|
15:40

Navigating the Reformer revolution: Capitalising on demand whilst managing risk

Speaker

Sue Wilkie

Head of Workforce

EMD UK

Head of Workforce, EMD UK | Industry Advocate | Podcast Host

With over 30 years of experience as a global fitness presenter and master trainer, Sue is one of the most respected voices in the group exercise sector. Currently serving as the Head of Workforce for EMD UK, the national governing body for group exercise, she has dedicated her career to designing world-class education and training frameworks that shape the next generation of fitness professionals. Sue’s influence extends far beyond the studio floor. A tireless advocate for the industry, she worked directly with the Department for Culture, Media and Sport (DCMS) to navigate the reopening of the sector during the pandemic. Her expertise was further recognised on a national stage when she delivered the definitive Social Value of Group Exercise report to Parliament, highlighting the critical role of movement in public health.

As host of the Beyond the Studio podcast and EMD UK’s webinar series, Sue is a master of insightful dialogue. Having presented to audiences across the globe, she brings a unique blend of technical mastery and engaging storytelling to every stage. She is thrilled to lead today’s discussions, bridging the gap between industry policy and front-line excellence.

EMD UK

Speaker

Michael King

Director of Education and Pilates Instructor and Educator

My Academy

Michael is a distinguished Pilates teacher and a veteran in group fitness, with over 45 years of experience. His journey began at the London School of Contemporary Dance, leading him to open his own Body Control Studios in Covent Garden, London. He later managed the Pilates studio at the Houston Ballet Company in Texas, training with renowned experts across the USA.

After a tenure in the USA, including work at the Voight Centre in LA and teaching at several notable studios like Winsor Pilates, Michael returned to Europe. He founded the Pilates Institute UK, ran it until 2008, and then established Michael King Pilates, now part of My Academy.pro. His programs, known for their innovative approach, are taught in over 30 countries.

Recently, Michael has focused on developing group reformer classes, aiming to make Pilates more accessible and engaging. His dedication to blending traditional techniques with new formats continues to influence the fitness world globally.

My Academy

Speaker

Bill Auvil

Director of Sales

Balanced Body

Experienced sales leader and strategic executive with a track record of driving growth and maximising profitability. Currently serving as the Director of Sales at Balanced Body, the global leader in Pilates equipment and education, Bill brings a wealth of expertise in international sales, strategic partnerships and global channel management. With a background in guiding high-performing teams and developing robust sales strategies, Bill’s leadership style combines consultative selling, team-building, and a commitment to raising standards of excellence.

Balanced Body

Speaker

Kristen Dimmock

Executive Director

Pilates Awards

Kristen brings over 20 years experience working in the health and wellness industry advising wellness, leisure, and large global multinational health companies on brand and commercial strategy. Already an avid practitioner of Pilates, Kristen recognised the potential of Pilates to make a large impact on population health as a safe, effective, low-impact method, as long as it was delivered by knowledgeable teachers who could connect to the needs of today’s clients.

With that in mind, Kristen co-founded London Pilates Academy, a regulated Pilates-specialist education provider focused on creating confident, studio-ready teachers. In doing so, Kristen was able to transfer her specialism in communications and behavioural science to support an enhanced education experience and learning outcomes for students.

In 2025, Kristen launched Pilates Awards, an awarding organisation designed to offer regulated Pilates education that exceeds the standards set by the unregulated industry through Pilates specialism and a deep understand of the Pilates market.

Kristen is passionate about creating a sustainable, quality, growth-based Pilates industry, actively contributing to the EMD UK and CIMSPA advisory groups to help shape the future of Pilates standards.

Pilates Awards

Generate
15:15
|
15:50

Routes to the C-Suite – exploring a decade of leadership evolution

Speaker

Lawrence Everest

CEO

Love Recruitment

Lawrence co-founded Love Recruitment in 2015 and Love Childcare Recruitment in 2021 and is the CEO of both. Lawrence is a specialist in recruitment and loves bringing great candidates and great businesses together. Lawrence's key focus is providing the vision for the company and the growth.

Lawrence’s background is in the fitness industry, working within a start-up called Solutions Health and Fitness before moving to Esporta for many years. After working within recruitment for nearly 5 years, Lawrence launched Love with Abhi Lakhina.

Towards the end of 2022, Lawrence also launched and hosts the Love Your Career Podcast, designed to help candidates with their careers and businesses learn recruitment tips from industry professionals telling their stories. Lawrence is also passionate about climate change and businesses doing more to support these causes. We plant trees with every placement we make, it is called Share The Love. Lawrence also sits on UK Active’s Supplier Council after being elected this year.

Love Recruitment

Speaker

Marc Diaper

CEO

Fitness First

With 25 years industry experience Marc has worked his way from Personal Trainer and Sports Therapist to his current position as CEO of Fitness First where he leads business strategy with a major focus on people, brand and marketing.

Prior to Fitness First, Marc spent 15 years at London’s disruptive fitness brand, Gymbox, where he held positions of Sales and Marketing Director, Managing Director and CEO. He successfully lead the sale of the business in November 2024.

Marc has an entrepreneurial drive and believes all businesses must focus on brand standards and consistency whilst continually evolving their offering to stay relevant.

He has a real passion for team progression and development and currently employs over 350 with an additional 600 personal trainers and group fitness instructors working on a freelance basis.

Fitness First

Speaker

Kevin Yates

CEO

Lift Brands

CEO EMEA at Lift Brands, leading the growth and performance of the Snap Fitness network across Europe, the Middle East and Africa. Founder of TRIB3 and winner of the Great British Entrepreneur of the Year Award.

Over the past 30 years, I have built, scaled and transformed businesses across fitness, leisure and marketing, launching more than 550 locations and creating brands that deliver sustainable growth for franchisees, investors and shareholders.

My passion is helping people and businesses unlock exponential potential through leadership, innovation, franchising and operational excellence. I believe great businesses are built by great people, strong cultures and a relentless focus on customer experience.

Lift Brands

Speaker

Belinda Steward

Managing Director Leisure, Health and Wellbeing

Places Leisure

Belinda’s journey with Places Leisure began in 2024, adding a new dimension to our collective expertise.

With extensive experience and leadership acumen, Belinda has made her mark in hospitality and customer-focused service delivery organisations. Belinda’s integrity, ethical decision making, and strong values means she enjoys uniting people and believes in inspiring a service culture which puts our customers at the heart of everything we do.

Outside of work, Belinda and her husband prioritise an active and healthy lifestyle, with a passion for walking and running. Belinda also has a passion for singing and is a member of her local choir.

For Belinda, a healthy community means fostering environments where individuals can thrive physically, mentally, emotionally, and socially.

Places Leisure

Speaker

Mark Braithwaite

CEO

Kore

A high performing Board Executive with extensive experience across the leisure and wellbeing industry, dealing with complex contractual relationships in both the public and private sectors. 20+ years of experience impacting positive organisational outcomes through change management, project delivery and developing high performing teams.

More recently, embarked on a change management programme reviewing digital systems and customer touch points across the organisation with the aim of simplifying the customer journey and making our wide range of services easily accessible.

Kore

Debate
15:30
|
16:05

When exercise goes wrong – would you recognise the signs of over-exercising?

Speaker

Dr Paula Watson

Exercise Psychologist

Made Up To Move Ltd

Paula is a HCPC-registered sport and exercise psychologist specialising in weight-related behaviours. She has 21+ years experience of supporting others to lead healthier lives, and provides psychological therapy supporting clients with disordered eating, exercise problems and sustainable weight management. She's previously worked with Mind charity to raise awareness around over-exercising, and is a strong advocate for promoting a healthy mindset for exercise and movement. She's an expert in motivation and has published over 40 peer-reviewed papers, co-edited the Applied Sport and Exercise Practitioner book, and has recently started a YouTube channel (@DrPaulaWatson) to share psychological tips about eating, exercise and weight.

Made Up To Move Ltd

Speaker

George Mycock

PhD Candidate

University of Worcester

George Mycock is a PhD researcher at the University of Worcester and the University of Exeter whose work explores men’s mental health, with a particular interest in men's experiences of eating, exercise, and body‑image‑related psychopathology. He is also the founder of MyoMinds, a mental health organisation dedicated to improving understanding of exerciser mental health through research, education, and public‑facing campaigns.
George’s work and lived experience have positioned him as a leading voice in this emerging field. Through MyoMinds, George consults on projects aligned with his expertise and regularly contributes to media discussions across podcasts, radio, and television. His insights have been featured in outlets such as Men’s Fitness, Men’s Health, BBC News, ITV News, and others, and he contributed to the Netflix series “Everything Now.”

University of Worcester

Collaborate
15:30
|
16:00

Can Light Improve Your Workout? The Science Behind Red Light, Recovery and Performance

Accelerate
15:45
|
16:20

Weight loss jabs – what does it mean for our business?

Speaker

Mark Bagnall

Curriculum Manager

FutureFit

Mark is a seasoned curriculum and training specialist in the world of active leisure and fitness education, with over two decades of experience. Since stepping into his current role as Curriculum Manager, he’s been the driving force behind upgrading vocational fitness programmes into high-quality, industry-leading offerings. Working closely with awarding bodies and sector partners, he’s not just met standards, he’s helped raise them.

Mark is far from a behind-the-scenes operator. He has played a key role in achieving excellent Ofsted outcomes and has a real knack for making learning both impactful and enjoyable. Just as importantly, he stays actively involved on the front line, teaching classes, working with personal training clients, and delivering strength and conditioning.

At heart, he’s all about helping others grow, integrating new innovations, building strong teams, and keeping the world of fitness education lively, practical, and motivating.

FutureFit

Speaker

Dr Hussain Al-Zubaidi

RCGP Lifestyle & Physical Activity Lead

RCGP, parkrun, Future Fit

Dr Hussain Al-Zubaidi is a GP with an extended role in lifestyle medicine, personal trainer and health coach. He is a team GB long distance triathlete. Movement, community, and nutrition are three cornerstones of his personal and professional life. He has a varied portfolio career across several sectors. These include being parkrun's health partnerships lead, Royal College of GPs lifestyle and physical activity lead, Leamington NHS personalised care lead, as well as a SWIM England clinical advisor and a senior board member for Sport in Mind. He runs a pioneering NHS based lifestyle clinic and fitness club helping to educate and support patients to eat better, move more and connect with their community. He has a strong focus on weight management, health span and social prescribing. He is a well-respected educator delivering numerous talks and lectures to audiences both professional and public including regular TV and radio appearances including over 80 appearances on Channel 4, BBC & ITV including This Morning, GMB and BBC news. He has over 20 medical journal publications.

RCGP, parkrun, Future Fit

Speaker

Lauren Connis

Head of Health and Wellbeing

Oldham Active

Lauren is a passionate advocate for getting young people moving and making sure they feel seen, heard, and included in the world of health and fitness. As Head of Health and Wellbeing with over 10 years of experience in the Wellbeing and Leisure sectors, she brings a unique blend of strategic insight and genuine care for community wellbeing.

Her work goes beyond gym refurbishments and business development, though she’s led many successful projects in those areas. What drives Lauren is the opportunity to reshape how we design fitness spaces and programs to truly engage young people, meet them where they are, and spark a lifelong love of movement. She’s developed a wide range of innovative class concepts with youth at the heart, rooted in the belief that healthy habits start early, and that access, fun, and belonging are key.

Lauren is committed to reducing health inequalities and believes every young person deserves access to safe, supportive, and inspiring spaces to be active, regardless of their background or circumstance. Her approach centres inclusion, and she’s currently focused on adapting a referral program to include GLP-1 support while also reaching underserved communities through initiatives like NHS Health Checks, wellbeing seminars, and post-menopausal heart health programs.

When Lauren speaks on panels, she brings not just expertise but a deep passion for creating a more inclusive, energetic, and youth-friendly fitness culture. Her goal is to help reimagine what physical activity looks like for young people today and ensure they have every opportunity to move, thrive, and feel part of something bigger.

Oldham Active

Generate
15:50
|
16:30

The Aquatics Workforce: Pathways, Governance and Growth

Speaker

Rebecca Cox

Swim England Business Engagement Director and Institute of Swimming Managing Director

Swim England and Institute of Swimming

Rebecca Cox is Business Engagement Director at Swim England, a member of the Swim England Senior Leadership Team, and Managing Director of the Institute of Swimming, where she leads national strategy across commercial partnerships, workforce development, and member engagement. With extensive experience in the leisure, sport, and education sectors, Rebecca plays a key role in strengthening the connection between aquatic sport, operators, and the workforce that delivers it.
She is passionate about developing sustainable partnerships that improve access to swimming and aquatic activity across communities, while supporting the professional development of the sector’s workforce. Rebecca’s leadership focuses on collaboration, innovation, and ensuring the long-term growth and impact of swimming as a life skill and a sport.

Swim England and Institute of Swimming

Speaker

Dave Candler

CEO

STA

Dave Candler is the CEO of the Swimming Teachers’ Association (STA), the national governing body for swimming and a registered charity dedicated to the teaching of swimming, lifesaving and aquatic skills. He has held the role for the past ten years, supporting more than 20,000 swimming teacher members across the UK.

Alongside this, Dave is CEO of the International Federation of Swimming Teachers’ Associations (IFSTA), representing member organisations in 22 countries worldwide.

A Chartered Manager Fellow with CIMSPA, Dave also sits on the Swimming Alliance Steering Group, where he contributes to shaping national standards, workforce development and the future direction of the aquatics sector.

Dave has worked in swimming teaching and leisure management for more than 25 years. Before becoming STA’s CEO in 2016, he spent a decade as Operations, Swimming and Training Manager at Inspire Leisure, one of the UK’s largest swimming lesson providers. His extensive poolside experience, combined with multiple management qualifications, gives him a strong understanding of the practical challenges and opportunities facing tutors, teachers and operators.

As a senior STA Tutor, Dave has personally trained hundreds of swimming teachers. This hands-on experience continues to inform STA’s approach to programme design, tutor support and workforce development, ensuring strategic decisions are firmly grounded in real-world delivery.

STA

Speaker

Nick Grazier

Deputy Director of Commercial Services

RLSS UK

Nick Grazier began working with the Royal Life Saving Society UK (RLSS UK) in 2018, joining the organisation as an Awards and Qualifications Developer. In this role, he played a key part in the development and delivery of nationally recognised lifesaving awards and qualifications, supporting RLSS UK’s mission to reduce drowning through education, training, and lifesaving excellence.
Nick now holds the position of Deputy Director of Commercial Services at RLSS UK. In this senior leadership role, he provides strategic and operational oversight of the Awards and Qualifications portfolio, Training services, and the RLSS UK Shop, ensuring these services are high quality, accessible, and commercially sustainable. He prides himself on ensuring that the support and services delivered by RLSS UK are exceptional, enabling operators to provide safe, well managed environments where people can confidently enjoy water. Alongside his UK responsibilities, Nick also serves as an RLSS Portfolio Director for RLSS Commonwealth, where he oversees and advises on international strategy relating to Lifeguard Solutions, working closely with Commonwealth members to promote consistency, quality, and best practice worldwide.
Nick began his career in the leisure industry at the age of 16 as a Lifeguard, developing vital frontline experience that has shaped his lifelong commitment to water safety. He has since progressed through a wide range of roles across the sector, from operational positions to Head of National Training for a large UK leisure operator. This breadth of experience has given Nick a deep understanding of the challenges and responsibilities faced by leisure providers.

RLSS UK

Speaker

Spencer Moore

Deputy Chief Executive Officer

CIMSPA

Spencer drives CIMSPA’s strategic output, ensuring that the organisation delivers widespread impact to sport and physical activity in the UK. Drawing on his extensive expertise, he spends much of his time gaining foresight into the sector, using it to ensure that CIMSPA is adaptable to change and that the frontline teams he manages are able to work effectively to deliver the strategy.

Alongside his role as Chief Strategy Officer of CIMSPA, Spencer Moore is also a member of the International Confederation of Registers of Exercise Professionals (ICREPS) board of directors and of the advisory board for Safe Sport International.

As an international swimmer, Spencer’s first professional role in sport and physical activity was as a recreation attendant. From this, he progressed through several frontline roles to teaching sports science, which he studied at university. He then moved on in the education sector to become head of curriculum for sport, public services and outdoor education.

A highlight of Spencer’s career has been his involvement in the UK Coaching Certificate coaching programme while working at British Swimming. The national governing body acted as a trailblazer for the initiative to create a consistent, high-quality education framework for coaches across a wide range of sports in the UK.

After a short time working as a consultant, Spencer joined CIMSPA to play a fundamental role in growing and shaping the organisation into the impactful representative body it is today.

Spencer is motivated by a drive to create positive change in the sector. He brings an adaptable leadership style to CIMSPA, supporting his team in ways that best suit the individuals to maximise their strengths. He weaves together complex elements of the organisation’s work to ensure that its strategy’s whole-system approach is delivered effectively.

Looking forward, Spencer is keen for recognition of the sector’s power in terms of its ability to contribute to national health, social and economic priorities. He sees CIMSPA’s system of issuing professional status as the future of sport and physical activity workforce deployment and gaining this recognition.

CIMSPA

Speaker

Katy Butterfield

Senior Business Engagement Manager

Swim England

Katy Butterfield is a Senior Business Engagement Manager specialising in workforce development, with extensive experience working in leisure operations and alongside leisure operators, supporting the growth of aquatics and learn to swim programmes.
She has a strong track record of successful delivery, working closely with employers and partners to identify skills needs, shape effective workforce strategies, and build sustainable talent pipelines. Katy is also a qualified Swim England Tutor, bringing hands-on sector expertise and insight into developing high-quality talent across the leisure and aquatic workforce.

Swim England

Active Aquatics Theatre
15:55
|
16:40

Moving Communities Live! What the data tells us — and where it's taking us next

Speaker

Julie Allen

MD

Active Insight

Julie Allen or Jules as most know her, is driven and dedicated to improving the customer experience. With 20 years’ industry experience in both operations and as a supplier, Jules passion for creating meaningful and memorable experiences that lead to healthier and happier communities is at the heart of everything she does.

Prior to joining Active Insight as Business Development Director, Jules started her career as a receptionist before progressing in various roles including Sales and Marketing before moving onto Front of House and Customer Service Manager. With a desire to support a range of operators develop and drive their customer experience strategy, Jules joined TRP (now Fitronics). This combined experience of operations and consultancy has shaped Jules’ approach and commitment to sharing insight and customer experience knowledge to drive change within the industry. A Spin and Zumba instructor – you’ll find Jules in a group exercise studio somewhere!

Active Insight

Speaker

Jack Shakespeare

Director of Strategic Projects

4Global

Jack has over 17 years of experience in the sports industry and currently serves as 4GLOBAL’s Director of Strategic Projects. In this role, he leads a team of Senior Consultants, Project Delivery Managers, and Data Analysts, ensuring the successful delivery of multiple complex and high-value projects. Jack brings extensive senior and executive leadership experience within the sport, physical activity, and health sectors, with a proven ability to operate effectively at all organisational levels.

At 4GLOBAL, Jack has been instrumental in driving projects such as The Moving Communities project with Sport England. His leadership in this project has fostered innovation and emphasised the importance of knowledge sharing across the sector. The initiative has significantly contributed to enhancing the fitness and health sector by providing more frequent opportunities for physical activity and highlighting underserved communities and areas that require investment.

Before joining 4GLOBAL, Jack was the Director of Research, Policy, and Communications at ukactive. During his tenure, he led the delivery of strategic research and insights that influenced sector policies and delivered tangible positive changes. His role also involved maintaining strong relationships with key stakeholders across both central and local government.

Jack's expertise in strategic leadership, project management, and policy development, combined with his passion for the sports and health sectors, positions him as a valuable asset across initiatives. His commitment to driving innovation and improving sector outcomes is reflected in the successful projects he has led and the strong relationships he has built throughout his career.

4Global

Speaker

Sarah Roberts

Strategic Active Wellbeing & Partnerships Leader

Active Wirral

Sarah Robertson is a strategic leader with over 20 years’ experience delivering transformational change across sport, leisure, health, local government and communities.

Currently Active Wellbeing & Partnership Manager at Active Wirral, Sarah leads large-scale programmes that improve health outcomes, reduce inequalities and create stronger, more active communities. She is responsible for strategic partnerships, commercial development, place-based working and service transformation, working across local government, health systems, education, voluntary sector organisations and national governing bodies.

Sarah is recognised for her ability to bring people together around a shared vision, translating complex challenges into practical action and measurable impact. Her expertise spans system leadership, organisational development, stakeholder engagement, behavioural change, community activation and strategic planning.

Prior to local government, Sarah held leadership roles within national sports organisations and major international events, including Basketball England and the London 2012 Olympic and Paralympic Games. She has led award-winning marketing, communications and engagement initiatives throughout her career.

A qualified Executive Coach, She is passionate about creating environments where individuals, organisations and communities can thrive, and is particularly interested in the role of sport, physical activity and movement in driving social change. Outside of work she is an active tennis coach and has been for 25 years.

Active Wirral

Speaker

Dave Simmonds

Active Partnerships Officer

Active Wirral

Dave currently works as an Active Partnerships Officer within the Active Wirral Wellbeing Team, providing strategic leadership across a diverse portfolio to increase participation in sport, physical activity, and health and wellbeing across the borough. He works closely with national partners to align local delivery with wider strategic priorities, embedding place-based work to ensure activity reflects the needs and priorities of local communities. With over 40 years’ experience at Wirral Council, Dave has progressed through senior leadership roles across Leisure and Sports Development, bringing extensive and successful expertise to the sector.

After taking a sabbatical to travel around the world between 1992 and 1993, Dave returned to the sector while completing a BSc and MSc in Sport Science. He has since built over 28 years’ experience in sport, physical activity, and health and wellbeing development, driving the strategic growth of community-based provision, sports development programmes, and participation opportunities.

Dave provides strategic leadership across stakeholder engagement, partnership development, and programme delivery. He has been instrumental in shaping and continuing to influence national initiatives, including Sport England’s Moving Communities programme, working with partners such as Sport England, 4Global, Active Net, and Sheffield Hallam University to strengthen insight and inform strategic delivery.

Dave also leads strategic collaboration with the University of Liverpool, applying spatial data and predictive modelling to target interventions and enhance decision-making.

Dave is committed to reducing inactivity and improving health and wellbeing outcomes through inclusive and sustainable approaches.

Active Wirral

Speaker

Tina Pilkington

Place Relationship Manager

Sport England

Tina spent 25 years of her career within Local Authority Sports Development before joining the Place Team at Sport England. She has since spent the past 8 years working with Place Partners across Merseyside, Lancashire and Cumbria to support the development of place-based systemic work in tackling inequalities and increasing physical activity.

Tina works with a range of local and national partners, building collaborative relationships that connect, challenge, reflect, and learn. Her work and that of Place Partnerships contribute towards tackling inactivity and stubborn inequalities in local communities and to the successful delivery of Sport England’s strategy, Uniting the Movement.

Sport England

Debate
16:05
|
16:40

Reimagining Swimming: New Evidence on What Works for Disabled Swimmers

Speaker

Ian Thwaites

CEO

Level Water

Ian is the Founder & CEO of Level Water & Swim Collective. He is also a HBR Advisory Board and the Swimming Alliance Inclusion Chair.

Level Water

Speaker

Ian Cotton

Group Aquatics and Activity Manager

Everyone Active

Ian is Group Aquatic and Activity Manager for Everyone Active. He has over 30 years’ experience in the aquatics industry where he has been a full-time swimming coach and teacher. His role includes overseeing aquatics, sport & activity, and health and wellbeing across the business. He is chair of the Workforce sub-group of the Swimming Alliance.

Everyone Active

Collaborate
16:10
|
16:45

Recovery through Nutrition: Fuelling the Body’s Repair System – Protein and Beyond

Speaker

Paul Morgan

Senior Lecturer

The Manchester Metropolitan University

Dr Paul Morgan is a Senior Lecturer (Assistant Professor) in Human Nutrition and Metabolism at Manchester Metropolitan University and a SENr Sport and Exercise Nutritionist. He is also an Accredited Scientist with the Chartered Association of Sport and Exercise Sciences (CASES).

Dr Morgan’s research spans human physiology, nutrition, and metabolism, with a strong emphasis on the integration of exercise and diet across the lifespan. His work is particularly focused on protein metabolism, gut metabolism, and their roles in health, performance, and adaptation to exercise. He has a strong interest in translational human research, aiming to bridge mechanistic science with applied practice. His research programme incorporates nutritional and pharmacological interventions alongside acute and chronic exercise training models. To address these questions, Dr Morgan uses a wide range of advanced methodologies, including stable isotope tracer techniques, muscle biopsies, comprehensive biological sampling, sophisticated imaging technologies and functional performance assessments.

The Manchester Metropolitan University

Speaker

Rachel Butcher

Head of Nutrition

Third Space

Rachel Butcher is Head of Nutrition at Third Space London, where she leads the design and delivery of nutrition programmes across one of the UK’s leading health and fitness clubs. She works with high-performing executives, recreational & elite athletes, and members seeking evidence-based strategies for performance, recovery, and long-term health.


With expertise in metabolic health, body composition, hormonal balance, and behaviour change, Rachel translates complex nutritional science into practical, actionable solutions. She oversees workshops, educational programmes, and corporate initiatives, and regularly presents at member and industry conferences on emerging trends and best practices in nutrition and wellness.


Recognised for her strategic approach and scientific rigour, Rachel is dedicated to advancing professional standards in nutrition and empowering clients and practitioners to make informed, sustainable decisions that optimise health and performance.

Third Space

Speaker

Dr. Samantha Decombel

CEO

FitnessGenes

Dr. Sam Decombel is the CEO and co-founder of FitnessGenes and holds a PhD in Genetics. With over a decade working at the intersection of genomic science and the fitness industry, she has arrived at one clear conviction: people don't want more data, they want to know what to do. It's the philosophy behind BASIL, FitnessGenes' newly launched longevity system that translates genetic and lifestyle science into personalised, actionable guidance.

Sam believes genetics remains one of the most underutilised opportunities in the fitness industry. It explains why clients respond differently to the same nutrition and training approaches, and understanding those differences unlocks a new level of personalisation that gets better results for clients and stronger outcomes for the businesses working with them.

For fitness professionals at every level - from individual PTs and coaches to gym operators - that means a genuine opportunity to cut through the noise, differentiate their offering, and build deeper, longer-lasting client relationships.

FitnessGenes

Accelerate
16:25
|
17:00

Capturing the mum market: commercial opportunity means community impact

Speaker

Sophie Donald

Head of Women's Health

Third Space

Sophie is Head of Women’s Health at Third Space and a personal trainer specialising in pre- and postnatal strength training.

In her role, she leads education and development in women’s health across the business, delivering a comprehensive pre and postnatal training module for all trainers at Third Space. She also organises women’s health-focused education days and works closely with clients to help them build strength, confidence, and resilience throughout pregnancy and into motherhood.

Passionate about empowering women through evidence-based coaching, Sophie supports her clients in feeling strong, capable, and confident through every stage of their journey - from pregnancy to postpartum and beyond.

Third Space

Speaker

Lucy Findlay-Beale

Event Director

Elevate - Quartz

Lucy Findlay-Beale is Event Director of Elevate and has been part of the event since its launch, playing a key role in its growth and evolution over the past decade.

Before moving into event leadership, Lucy worked within the fitness and leisure sector as an operator, giving her first-hand experience of the challenges and opportunities facing facilities, teams and customers. This operational background, combined with years of working closely with suppliers, operators, governing bodies, educators and healthcare professionals, has given her a unique perspective on the industry's development.

Today, Lucy leads the strategic direction of Elevate, curating content, partnerships and industry engagement that bring together leaders from across the physical activity, fitness and sports therapy sectors. She is a passionate advocate for collaboration and innovation, believing that meaningful progress is achieved when organisations work together to improve health outcomes and create more active communities.

Elevate - Quartz

Speaker

Rose Gibson

Founder & Director

BabyBeats

Rose Gibson is an entrepreneur, speaker and Director of the national brand BabyBeats. She is also an Apple chart topping podcast host of I'm Fine (But...) and Amazon best selling author of I'm Fine. The Truth About Becoming A Mum (That No One Warns You About). With over 20 years of experience, Rose has seen first hand how traditional business models rely on long hours, constant availability and unsustainable growth, particularly impacting women navigating motherhood. After having three children, she rebuilt her own business from a time for money model into a flexible structure that allows her to work less while earning more. Rose is known for her direct, no nonsense approach, challenging outdated definitions of success and helping women build businesses that align with real life, not compete with it. Her work sits at the intersection of business, identity and sustainability.

Rose has spoken on stages including Ideas Fest, Female Boss Powerlist, The Children’s Activity Business Club and the Class Business Awards and has been featured on the BBC, Women's Health, Prima, Stylist Magazine and London Daily News. Her core message is simple: motherhood doesn’t limit your potential but the wrong business model will.

BabyBeats

Speaker

Beth Salter

Founder of Mamatime

Founder of Mamatime

Speaker

Dr Marlize De Vivo GSR, FCIMSPA (Ch)

CEO & Co-Founder

The Active Pregnancy Foundation

Dr Marlize De Vivo is an internationally recognised expert in perinatal physical activity and women’s health. With a background in clinical exercise, sport science and rehabilitation, she works to improve how women are supported to be active before, during and after pregnancy.

Her contribution to the UK Chief Medical Officers’ Physical Activity Guidelines provided the foundation for much of the work that followed, including translating pregnancy and postnatal physical activity guidance into professional education, sector standards, screening tools and service models.

She is CEO and Co-Founder of the Active Pregnancy Foundation, which turns evidence and lived experience into resources, training and partnerships that help remove barriers to activity across the childbearing years. She is also leading the development of a UK perinatal exercise specialism, designed to strengthen workforce capability and raise standards for professionals supporting women.

Marlize is Principal Research Fellow at the Advanced Wellbeing Research Centre, Sheffield Hallam University, and Director of the National Centre for Sport and Exercise Medicine in Sheffield, a London 2012 Olympic legacy programme established to improve health and wellbeing through sport, exercise and physical activity.

At Elevate, Marlize will focus on why supporting women through pregnancy, birth and early parenthood matters for the future of fitness, leisure, sport and public health.

The Active Pregnancy Foundation

Speaker

Vern Hill

Founder

Carifit

We believe that both babywearing and movement do magical things to enhance your experience as a parent — combining them both is the Carifit way.

Carifit is the brainchild of Vern Hill, an ante and post-natal fitness expert and father of two. Vern’s passionate about the benefits that babywearing can bring to parents and their children. Supported by a team of industry professionals, Carifit has created a game-changing range of carriers, designed to help you and your baby bond through movement.

Carifit is much more than a carrier, though. It’s also a powerful, supportive app. It’s a whole community of likeminded individuals. It’s experts who can answer your questions and support you emotionally and physically. You can use the app for on-demand workouts, join in-person classes, be part of a global community, and find wellbeing support whenever you need it.

Carifit

Generate
16:40
|
17:10

Adopt a School - building bridges between community fitness and youth sport

Speaker

Michael Hindmarsh

Strategic Lead - Sport and Activity

Everyone Active

Michael has worked within the Sport and Leisure industry over the last 20 years, working across a multiple of roles starting off as a Community Sports Coach for Positive Futures working with some of the most disadvantaged communities in Sutton. Now working as the Strategic Lead for Sport and Activity for Everyone Active Michaels role is to ensure that the Sports and Activity strategy is delivered across all the Contracts that Everyone Active work in, ensuring that opportunities to be active are available for all of our communities.

Everyone Active

Speaker

Craig Jones

Director

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Craig has over 30 years’ experience working with children and young people in the education, sport, health & fitness and childcare industries. Craig is a high energy professional, with a passion for providing high quality, engaging experiences that are sustainable solutions to childcare and increasing children and young people’s physical activity levels.

Craig has experience across the UK and in Europe, including the sale of his previous organisation Fit For Sport, and leading with five successful mergers & acquisitions in the UK and Ireland; along with implementing Children/Family strategies across 6 countries (Italy, Belgium, Germany, Australia, Poland, UK), including; product development, financial/operating models, training, H&S, Compliance and full stakeholder engagement from Board level to Government engagement.

Currently a shareholder and board member of Junior Adventures Group, the largest provider of out of school activities for children globally.

Craig is an advisor for the Department of Education specific to the Universal Breakfast Club and supports ukactive; instrumental in developing the strategy ‘The Next Generation’ and the Guidance for CYP in Gyms & Group Exercise.
Craig founded SACA (School Aged Childcare Association)- a national membership association dedicated to representing medium to large private, voluntary and independent (PVI) providers of out-of-school activities.

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Speaker

Lauren Connis

Head of Health and Wellbeing

Oldham Active

Lauren is a passionate advocate for getting young people moving and making sure they feel seen, heard, and included in the world of health and fitness. As Head of Health and Wellbeing with over 10 years of experience in the Wellbeing and Leisure sectors, she brings a unique blend of strategic insight and genuine care for community wellbeing.

Her work goes beyond gym refurbishments and business development, though she’s led many successful projects in those areas. What drives Lauren is the opportunity to reshape how we design fitness spaces and programs to truly engage young people, meet them where they are, and spark a lifelong love of movement. She’s developed a wide range of innovative class concepts with youth at the heart, rooted in the belief that healthy habits start early, and that access, fun, and belonging are key.

Lauren is committed to reducing health inequalities and believes every young person deserves access to safe, supportive, and inspiring spaces to be active, regardless of their background or circumstance. Her approach centres inclusion, and she’s currently focused on adapting a referral program to include GLP-1 support while also reaching underserved communities through initiatives like NHS Health Checks, wellbeing seminars, and post-menopausal heart health programs.

When Lauren speaks on panels, she brings not just expertise but a deep passion for creating a more inclusive, energetic, and youth-friendly fitness culture. Her goal is to help reimagine what physical activity looks like for young people today and ensure they have every opportunity to move, thrive, and feel part of something bigger.

Oldham Active

Speaker

Sam Pearce

Lifestyle Fitness

Sam Pearce is the Club Development Manager at Lifestyle Fitness, an organisation dedicated to getting communities and young people active. Lifestyle Fitness partners with over 20 secondary schools and FE colleges across the UK, serving as their well-being partner to enhance community impact and increase accessibility to fitness for young people.

With over 10 years of experience in the fitness industry, Sam has worked both in secondary school settings and with children's activity camp providers to deliver practical training for young people of all ages. He currently leads the development and growth of Lifestyle Fitness's CYP (Children and Young People) programme across all clubs, with the goal of introducing more children to exercise and bridging the gap between opportunities for children and young people to increase engagement.

Lifestyle Fitness

Collaborate
16:45
|
17:15

Lights, Cameron, Action: A Fresh Perspective from the ukactive helm

Speaker

David Stalker

Chair

ukactive

David is a well-established leader within the global physical activity sector and has over 35 years of experience within the industry.

He has previously held the position of CEO at ukactive from 2008 to 2016 and has also served as the Chair of CIMSPA along with other senior executive positions across the sector, including CEO of Myzone, President of EuropeActive and non-executive Director of Alliance Leisure.

David is the Chair of the ukactive Board, where he works to drive and support the growth of the organisation's members through its Vision 2030 strategy.

ukactive

Speaker

Cameron Saunders

CEO

ukactive

Cameron is a senior leader with more than 20 years’ experience running complex, high-profile organisations across entertainment, media and public-interest sectors. He was previously Managing Director of 20th Century Fox UK, where he built a high-performance culture and led the organisation’s commercial growth. He also served on the Board of Cinema First, the UK’s trade body for the film industry, where he played a lead role aligning rival cinema operators and film studios around shared priorities, convening senior leaders through structured roundtables, and translating discussion into tangible outcomes.

Throughout his career, Cameron has built influential brands, mobilised audiences and forged commercially strong partnerships in high-profile environments. He was Group Strategy Director for renowned advertising agency, Engine, and has held senior positions at Sky, Paramount, Showmax Africa and Channel 4. Alongside his commercial career, Cameron served as Chair of The Film & TV Charity, where he led industry-wide action on mental health and wellbeing — commissioning landmark research into workforce mental health, building cross-industry coalitions around shared standards, and demonstrating that a diverse sector can come together to be a powerful force for the wellbeing of the people it employs.

Cameron is an avid runner and advocate for physical activity, having been inspired to start running when he was working on the re-release Chariots of Fire as part of the London 2012 celebrations. He has since become an endurance runner, helping to raise over £200,000 for charity and building a community of followers on Instagram.

ukactive

Debate

Thursday 18th June 2026

Time Session title Stream
09:50
|
10:25

More Than a Bump: The Mind–Body Journey Through Pregnancy

Speaker

Jo Curran

Curriculum Designer

Future Fit Training

With over 25 years in the fitness and wellness industry, Jo is a Pilates specialist, educator, and curriculum designer known for blending depth of knowledge with practical, real-world application. For the past 15 years, she has worked with Future Fit Training as a Product Specialist and Curriculum Designer, overseeing the development of Pilates, Life Coaching, and Pre- and Postnatal course lines that have shaped and supported thousands of fitness professionals.

Her expertise lies not only in movement, but in whole-person wellbeing. In 2022, she qualified as a Hypnotherapist, adding a powerful mindset and behavioural change dimension to her work. She now integrates hypnotherapy principles into wellness, coaching, and education, helping practitioners better support their clients physically, mentally, and emotionally.

A passionate and engaging speaker, Jo is dedicated to elevating industry standards and empowering others through education, innovation, and a truly holistic approach to health and wellbeing.

Future Fit Training

Speaker

Jeni Peters

Curriculum Designer

Future Fit Training

Jeni has a BSc (Hons) in Exercise, Nutrition, and Health from Roehampton University and graduated in 2008. She has been in the exercise and fitness world since 1996, with the last three years spent working as a Curriculum Designer for Nutrition at Future Fit.


For Jeni, nutrition is more than just providing energy for sports performance. It can have a profound effect on the mind and how we view the world, along with determining how the body changes and reacts as it moves through its lifecycle, especially for females.

Future Fit Training

Accelerate
09:50
|
10:25

The Power of Moments: Redefining customer experience excellence and exploring what truly drives exceptional service

Speaker

David Hopkins

Founder and MD

Proinsight

Having held senior manager positions at both David Lloyd and GLL, out of frustration with CX programmes on the market David founded Proinsight and is the business’ managing director. David’s passion, along with his twin boys, is customer experience, having built over 100 customer experience programmes for clients like Asda, Hollywood Bowl & Vision Express. David is the pioneer of the Happiness Performance Indexand after 3 years in the sandbox he’s ready to share the index!

Proinsight

Speaker

Emma Jonas

Head of Business Excellence

Rapport Guest Services

Emma has over 20 years’ experience in the hospitality and travel industry. She completed her MBA at Aston Business School with Distinction, specialising in Strategic Account Management.

Emma joined Rapport in 2019, leading regional operations on one of our largest contracts. Prior to this, Emma worked as Head of Operations for a global travel company, with a focus on the European market. Emma’s experience covers a vast array of differing operations including restaurants and bars, hotels and resorts, day visitor attractions, wedding and events venues, retail, and corporate space.

In 2022, Emma joined the Rapport head office team as the Head of Business Excellence. In this role, Emma enhances customer excellence by finding innovative solutions, and support’s Rapport’s international clients.

Rapport Guest Services

Speaker

Adam Lindop

Group Operations Director

Brava Hospitality

Adam is a hospitality leader with more than 25 years of experience in one of the most competitive customer-focused industries. Having spent 15 years with ASK Italian before joining Brava Hospitality, Adam has built a career around creating exceptional guest experiences and leading high-performing teams.

Today, as Group Operations Director for Brava Hospitality, Adam oversees almost 100 restaurants across a portfolio of well-known brands, including the revitalised Prezzo Italian, the return of Jamie’s Italian to the UK market, and Maslows restaurants.

Throughout his career, Adam has been passionate about the link between culture, team engagement and customer experience. He believes that outstanding guest experiences are created by motivated teams who feel connected to a clear purpose, and his work focuses on building cultures that inspire people to deliver hospitality at its very best.

Brava Hospitality

Generate
09:55
|
10:40

Designing in activity - How environment drives participation and engagement

Speaker

Sarah Watt

Founder and CEO

Alliance Leisure

Sarah Watt is Chief Executive of Alliance Leisure, the award-winning leisure development company which has developed over 250 leisure facilities since Sarah founded the company in 1999 representing an investment value of more than £370m in leisure infrastructure.

Sarah’s continued ambition is to develop high quality public leisure that contributes to social and health benefits in local communities. Also appointed as chair of the ukactive Suppliers’ Council, Sarah supports the sector to thrive and plays a tangible role in encouraging growth, confidence and investment in the industry.

Alliance Leisure

Speaker

Keith Ashton

CEO

Space and Place

Keith is the CEO of SPACE & PLACE, Europe’s leading architects in sport, leisure, and entertainment. He’s proud to be the present leader of, what he describes as, the awesome S&P team, who for over 40 years have successfully delivered some of the most innovative and pioneering projects for the UK’s sport and leisure market. Every year over 100 million people use S&P buildings and he’s equally animated whether talking about S&P’s tiniest community sports clubs, their 2012 London Aquatic Centre with Zaha Hadid, or S&P’s, and the world’s, most energy efficient sports and centre for Exeter City, which is the first and only facility in the UK to receive Passivhaus Certification.

Keith is a regular contributor to local government on the development and funding of community sport and improved activity levels, and works with International Federations and NGBs on outstanding contemporary strategies to get more people engaged in improving physical and mental wellness.

He is known throughout the sector for his creativity and thought leadership and challenges everyone to do better, whether it is on big issues like climate crisis action, or on the smallest construction detail in one of S&P’s buildings

Keith has Previously held roles at the Royal Household, the board of Swim England, and has chaired BISL’s sport sector. He’s currently a Non-Executive Director of British Swimming and is passionate about GB Olympic and Paralympic success.

Space and Place

Speaker

Andy King

Founder

Andy King and Associates

Andy King is Chair of GM Active and a member of the Greater Manchester Moving Partnership Board, roles he has held through the evolution of the GM Moving agenda. He also hosts the Conveners Podcast, exploring how physical activity can play a more central role in future public services through conversations with political leaders, NHS executives and sector experts.A four-time CEO of public leisure trusts and former National Director at Serco Leisure, Andy brings deep operational insight shaped by senior leadership roles across the public, private and charitable sectors, including Virgin Active and Fitness First. He is a strong advocate for operational excellence as the foundation for effective health integration.Andy has a proven track record in organisational turnaround and transformation, including leading change at Carlisle Leisure Limited and Your Trust, Rochdale, underpinned by workforce development and strong alignment with local authority priorities.He is also a qualified Gallup Strengths Coach, working with senior leaders and emerging managers through coaching and mentoring.

Andy King and Associates

Collaborate
10:00
|
10:35

Tool, Teammate or Threat? Trusting AI in a Human-First Sector

Speaker

Melinda Nicci

Founder and CEO

Bella AI, ukactive Board member

Melinda Nicci is a board-level leader, behavioural scientist and founder working at the intersection of AI, digital health and human performance. Melinda brings governance-level thinking to one of the most pressing strategic questions facing the sector: how AI should be adopted responsibly, ethically and with people at the centre.

Melinda's work is grounded in behavioural science and applied across AI strategy, digital health and leadership — advising organisations on where technology adds genuine value and where human judgement must remain sovereign. She is the founder of Baby2Body, Bella Ai and Mbody and a non-executive director and advisor to businesses navigating innovation at pace.

A recognised thought leader in UK tech and wellness, she writes on AI, leadership and human performance in her Substack, Unstoppable.

Bella AI, ukactive Board member

Speaker

Tiffeny Gould

Consulting Director

Leisure Labs

Tiffeny Gould is a seasoned business consultant with over 20 years of experience in the health, fitness and leisure sector, specialising in digital transformation strategy and delivery. Tiff works with organisations to identify business challenges, define strategic priorities and implement tailored solutions that drive customer engagement, operational efficiency and commercial growth.

She has supported a wide range of clients, from global operators to suppliers, helping them navigate complex digital landscapes, optimise processes and successfully adopt emerging technologies. Prior to her current role as Consulting Director at LeisureLabs, Tiff built a strong consulting practice, delivering digital transformation across customer experience, systems integration and data-driven strategy projects.

Tiff is recognised for her collaborative approach, deep industry knowledge and ability to translate technical insights into practical business outcomes. She is passionate about helping organisations thrive in an increasingly digital and competitive marketplace.

Leisure Labs

Speaker

Jesse Shanahan

CTO

Vor Technologies

As CTO of Vor Technologies, Jesse Shanahan has led the design and development of the Vor Engine: the only built-for-purpose automation software for fitness & healthcare routines. Jesse began their career in academia, researching North African dialects of Arabic in undergrad and obscured active galactic nuclei in an astrophysics graduate programme, where they founded the Van Vleck Observatory’s first youth outreach programme and co-founded the American Astronomical Society’s first Working Group on Accessibility and Disability.

After leaving academia, Jesse worked as a senior data scientist and software developer with a specialisation in developing humanitarian applications for machine learning while volunteering as an EMT for their local fire department. During their tenure as the Technical Lead of Applied AI at a Swedish ethical AI startup, Peltarion, they founded the company’s first ethics-focused working group and researched technical approaches to debiasing deep learning language models.

While ensuring Vor continues to lead the industry in providing conscientious, explainable health & fitness software, Jesse also serves on the American Astronomical Society’s Unified Astronomy Thesaurus Working Group, mentors early career data scientists, and maintains a repository of AI ethics resources. Most importantly, Jesse spoils their three rescue dogs - Hubble, Cassini, and Tennessee - and spends entirely too much time vacuuming dog hair.

Vor Technologies

Speaker

Suzanne Gabb

Chief Operating Officer

Good Boost

Suzanne Gabb is an influential leader in the sport, health, and leisure sectors, with over two decades of experience delivering innovation and impact across public, private, and not-for-profit environments. As Chief Operating Officer at Good Boost, Suzanne leads commercial strategy, partnerships, and operational delivery—focusing on tech-enabled solutions that improve community health, accessibility, and inclusion.

A champion of digital transformation, Suzanne is at the forefront of integrating AI-powered rehabilitation and mobile-first platforms into leisure and health services. Her work helps organisations scale their impact while supporting individuals of all abilities to move more and feel better.

Prior to Good Boost, Suzanne held senior leadership roles, including at Parkwood Leisure, where she tripled youth participation in swimming across 50 sites and led the development of grassroots initiatives tailored to community needs. She has also played a key role in shaping national policy and innovation through her involvement on industry boards, National Governing Bodies, and as a Trustee for the Royal Life Saving Society.

Suzanne brings a unique blend of strategic thinking, operational know-how, and a deep commitment to equity and impact. She is passionate about creating healthier, more inclusive communities through collaboration, innovation, and sustainable change.

Good Boost

Debate
10:00
|
10:40

How Swimming Pool Operators Can Transform Communities with Water Safety

Speaker

Sarah Don-Bramah

Director of Membership and Education

RLSS UK

Sarah joined RLSS UK in December 2025, having previously worked as a Director at the Society for Endocrinology and undertaken consultancy work for the Royal Astronomical Society. Sarah brings an abundance of experience from working as a senior strategic professional across the higher education, charity, healthcare, and financial sectors. In previous roles, Sarah led teams with optimism and creativity to achieve results for membership development and engagement, marketing strategy, and fundraising.

RLSS UK

Speaker

Ashley Jones

Head of Water Safety and Education

RLSS UK

Ashley Jones is a passionate advocate for water safety and drowning prevention, currently serving as the Head of Water Safety and Education at Royal Life Saving Society UK, following 12 years at Swim England and spending time on secondment as Strategic Lead for immersive water safety education programmes at Royal National Lifeboat Institution.

RLSS UK

Speaker

Hannah Gilday

Head of Healthy Communities & Partnerships

Parkwood Leisure

Hannah is an experienced and strategic leader, responsible for aligning Parkwood Leisure's vision with the strategic priorities of national and local partners to help reduce health inequalities across local communities.

Since joining Parkwood in 2020, Hannah has led a diverse portfolio of physical activity, community and health & wellbeing initiatives across the group, securing significant funding to deliver impactful programmes.

Hannah’s work, including the transformation of our leisure facilities into community Musculoskeletal Hubs, focuses on breaking down barriers to participation for priority demographics, creating more inclusive opportunities and making a meaningful difference to people’s lives.

Parkwood Leisure

Active Aquatics Theatre
10:00
|
10:30

Welcome to the world of RunX

Speaker

Virgil Andrew

World Athletics

World Athletics

Technogym Education
10:00
|
11:00

Nutrition and the menstrual cycle: what does the evidence show

Third Space Academy
10:25
|
11:00

Menopause and movement: the essential ingredient for hormonal transition

Speaker

Christien Bird

Women's Health Physio & co-founder of Menopause Movement

Menopause Movement

After training in the Netherlands, Christien Bird worked with musculoskeletal and women’s health outpatients at Central Middlesex Hospital, London. She also worked with the clinical research team at Brunel University London after gaining her Master’s degree in research methods at King’s College London. Christien founded the White Hart Clinic in Barnes in 1995, a busy multidisciplinary practice that offers musculoskeletal, pelvic health, psychological and medical services www.whitehartclinic.co.uk

Christien is the co-founder of the Menopause Movement online certified training and community platform for health and fitness professionals www.menopausemovement.co

The movement has created a community and training platform for the fitness and health world to confidently treat & train women into the menopause.

She loves everything about movement, continues to compete as an age-group athlete for British triathlon representing Britain. Much of her drive is supporting women in enjoying movement and staying strong. Completely stepping out of her comfort zone, she has registered for an ironman in August 25 and will need all the support & advice she can get!

Menopause Movement

Accelerate
10:25
|
11:00

Leading Change from Within: Aligning Teams, Culture and Customer Experience

Speaker

Julie Allen

MD

Active Insight

Julie Allen or Jules as most know her, is driven and dedicated to improving the customer experience. With 20 years’ industry experience in both operations and as a supplier, Jules passion for creating meaningful and memorable experiences that lead to healthier and happier communities is at the heart of everything she does.

Prior to joining Active Insight as Business Development Director, Jules started her career as a receptionist before progressing in various roles including Sales and Marketing before moving onto Front of House and Customer Service Manager. With a desire to support a range of operators develop and drive their customer experience strategy, Jules joined TRP (now Fitronics). This combined experience of operations and consultancy has shaped Jules’ approach and commitment to sharing insight and customer experience knowledge to drive change within the industry. A Spin and Zumba instructor – you’ll find Jules in a group exercise studio somewhere!

Active Insight

Speaker

Libby Kirkley Bryan

Disruptive Panda

Director

Libby Kirkley Bryan is an executive and team coach working with senior leaders and organisations operating in complex, high‑pressure environments. With over 20 years’ experience across the public and private sectors, Libby brings deep expertise in service transformation, organisation‑wide change, and system performance. Her work focuses on helping leaders find clarity in complexity, strengthen relationships, and move insight into deliberate, meaningful action when the consequences matter.

Libby’s work is informed by systemic and psychological approaches, alongside a strong understanding of how context, culture, power, and pressure influence behaviour and decision‑making. She works with leaders and teams to surface what is often hidden or unspoken, supporting clearer thinking, stronger relational awareness, and more intentional leadership. This enables individuals and teams to collaborate more effectively and respond wisely under sustained pressure.

Libby is a founding member and facilitator of The Inspirational Leader programme. She is also the creator of Relational Trust Dynamics™, a framework that helps leaders understand how trust is formed, strained, and repaired in real organisational conditions. This work underpins her approach to executive coaching, team development, and sustainable organisational change.

Director

Speaker

Rob Beale

Head of Fitness and Health

Third Space

Third Space

Speaker

Carl Richards

Operations Director

Future Fit Training

With over 15 years of experience in adult education and management, Carl has established a strong reputation for driving quality, innovation, and operational excellence within the health and fitness education sector. As Operations Director at Future Fit Training, he leads strategic initiatives aimed at enhancing learner experiences, optimising delivery, and ensuring consistently high standards across the organisation.

Carl’s professional background spans sports therapy, community health, and physical activity promotion for special population groups. With over two decades of sector experience, he brings a unique, multidisciplinary perspective that informs his leadership and contributes to impactful, learner-centered outcomes. His expertise is applied across a broad range of initiatives, reinforcing his commitment to improving education and well-being across diverse communities.

Future Fit Training

Generate
10:40
|
11:20

Pick your lane: does the fitness sector have an image problem? - FUTURE FIT session

Speaker

Paul Swainson

Education Project Specialist

Future

Paul brings more than two decades of experience to his role at Future Fit, as a personal trainer, PT manager, consultant and educator. He has run a successful PT business and worked for some of the leading brands in the fitness industry. Paul now works on projects across the Future Fit Group, blending his background in psychology and behaviour change with learning design skills to develop bespoke training solutions for fitness, health and wellness professionals. Paul is also a writer and presenter and uses these platforms to campaign for improvement of training standards across the industry.

Future

Speaker

Julie Allen

MD

Active Insight

Julie Allen or Jules as most know her, is driven and dedicated to improving the customer experience. With 20 years’ industry experience in both operations and as a supplier, Jules passion for creating meaningful and memorable experiences that lead to healthier and happier communities is at the heart of everything she does.

Prior to joining Active Insight as Business Development Director, Jules started her career as a receptionist before progressing in various roles including Sales and Marketing before moving onto Front of House and Customer Service Manager. With a desire to support a range of operators develop and drive their customer experience strategy, Jules joined TRP (now Fitronics). This combined experience of operations and consultancy has shaped Jules’ approach and commitment to sharing insight and customer experience knowledge to drive change within the industry. A Spin and Zumba instructor – you’ll find Jules in a group exercise studio somewhere!

Active Insight

Speaker

Marina Logacheva

Disability Sports Lead

MATTA

Marina is an advisor on disability inclusion in sport and marketing. She works with advertising agencies, brands, sports organisations, and fitness operators to create more authentic, accessible, and commercially relevant approaches to disability inclusion.

With more than 15 years of marketing experience and lived experience as a disability sport athlete, Marina became a leading advocate for inclusive sport and disability representation following a spinal cord injury in 2020.

Her current projects include delivering disability sport and inclusion work at MATTA, conducting global research into inclusive fitness environments through The Churchill Fellowship, and supporting the sports charity Regain.

Marina’s work includes marketing strategy and execution, inclusive communications workshops, keynote speaking, thought leadership content, and accessibility audits for gyms and sports venues.

More information: disabilityinsport.com

MATTA

Speaker

Sarah Le Brocq

Director

All about Obesity

Sarah Le Brocq is the Founder and Director of All About Obesity, a not-for-profit obesity organisation that launched in 2022. All About Obesity strives to be the leading obesity organisation for advancing obesity research, supporting and driving public education, a trusted resource for people living with obesity, healthcare professionals and policymakers and a support platform for people living with obesity.

Sarah has a unique skillset of living with obesity, a background in science, 16 years’ experience of working in the pharmaceutical industry, alongside the NHS and 6 years’ experience of being in the charity sector.

Sarah is known as a Thought Leader in the Obesity space, has a wide network of relationships with key obesity stakeholders. She is also well known in the media and is regularly called upon to give her thoughts and expertise around current Obesity affairs.

She sits on the strategic council for the All Party Parliamentary Group on Obesity, a stakeholder in NHSE’s new National Obesity Audit, a lay member on the NICE Weight Management Committee, the Digital weight management technologies for specialist weight management services and a representative on the OHA Healthy Weight Strategy, lived experience group.

She has also co-authored a number of published academic papers in scientific journals.

All about Obesity

Debate
10:40
|
11:15

Co-location of health and fitness services – insights for leisure and fitness developers

Speaker

Natalie Grinvald

Sheffield Hallam University

Researcher

Researcher

Speaker

Warren Smyth

Chief Executive

Abbeycroft Leisure

Warren is the CEO of Abbeycroft, a Registered Charity focused on creating healthy active communities. He has over 30 years’ experience of working in the sport and physical activity sector. In recent years Warren has been involved in several projects that have co location at their heart, maximising their opportunity .

Abbeycroft Leisure

Speaker

Andy King

Founder

Andy King and Associates

Andy King is Chair of GM Active and a member of the Greater Manchester Moving Partnership Board, roles he has held through the evolution of the GM Moving agenda. He also hosts the Conveners Podcast, exploring how physical activity can play a more central role in future public services through conversations with political leaders, NHS executives and sector experts.A four-time CEO of public leisure trusts and former National Director at Serco Leisure, Andy brings deep operational insight shaped by senior leadership roles across the public, private and charitable sectors, including Virgin Active and Fitness First. He is a strong advocate for operational excellence as the foundation for effective health integration.Andy has a proven track record in organisational turnaround and transformation, including leading change at Carlisle Leisure Limited and Your Trust, Rochdale, underpinned by workforce development and strong alignment with local authority priorities.He is also a qualified Gallup Strengths Coach, working with senior leaders and emerging managers through coaching and mentoring.

Andy King and Associates

Speaker

Adrian Turner

Director of Client Success

ReCreation

Adrian Turner, Director of Developments at ReCreation, leads the delivery of innovative, affordable leisure and aquatic facilities for local authorities and operators across the UK. As co-founder, he plays a key role in shaping projects that combine elite sporting insight with practical development expertise to create community-focused spaces that improve access to swimming, movement and wellbeing, while simultaneously maintaining a commitment to affordability, sustainability and functionality.

A two-time Commonwealth Games medallist and former Olympian, Adrian represented Great Britain at the 2004 and 2002 Olympic Games. Following his swimming career, he co-founded Total Swimming and went on to help build a group of purpose-led businesses focused on widening participation in sport, specifically swimming. Adrian brings a perspective shaped by elite performance, resilience and hands-on experience of developing facilities that respond to the real needs of communities and operators.

ReCreation

Collaborate
10:50
|
11:30

Turning the Tide on Learn to Swim Participation

Speaker

Alex Hains

Head of Business Engagement

Swim England

Alex Hains is the Head of Business Engagement at Swim England, with over 16 years of experience building partnerships across the public, private and voluntary sectors. He is passionate about driving participation in physical activity and supporting organisations that prioritise community access to facilities.

Swim England

Speaker

Anjilee Lane

Everyone Active

Strategic Lead for Aquatics

Anjilee Lane has a strong passion for water safety and aquatic participation. With nearly 30 years of experience in the industry, she has developed expertise in delivering high-quality swimming programmes and promoting safe, inclusive access to water.


As the Strategic Lead for Aquatics at Everyone Active, Anjilee oversees a network of more than 150 swimming pools, driving initiatives that encourage participation and support health and wellbeing within communities. She is dedicated to creating safe, engaging environments that inspire people of all ages and abilities to enjoy the benefits of swimming.

Strategic Lead for Aquatics

Speaker

Thomas Frost

Aquatics Startegy & Inclusivity Officer

Gedling Borough Council

Thomas Frost is an Aquatics & Inclusivity Strategy Officer at Gedling Borough Council, overseeing the aquatic operation at Gedling Borough Council. Since joining during the COVID-19 recovery in 2021, he has led the rebuilding of local aquatic provision, helping to double Learn to Swim numbers to a record 4,200 participants by 2025, alongside delivering record income performance. He has also established an Approved Training Centre with Swim England Qualifications to help tackle swimming teacher shortages and drive income along with making Gedling one of the first providers in the UK to install Virtual Aqua with HydroHex.

A graduate of Loughborough University in BSc Sport Management 2014 and a former Welsh Junior Champion Swimmer, he is particularly passionate about creating inclusive, sustainable pathways that engage more people in swimming through participation and employment. His most recent achievement is finally encouraging his daughter to swim with her face in the water.

Gedling Borough Council

Speaker

Dave Rayner

Aquatics Competency Development Lead

Swim England

Dave Rayner is Swim England's Aquatic Competency Development Lead for London and the East, he has spent the past 14 years working with Swim England. He's passionate about helping people grow, develop their skills, and build the confidence they need to succeed in aquatic environments.

His focus is on raising standards and supporting teams to deliver safe, effective, and high-quality experiences. He's a big believer in making development practical and accessible, so it really sticks.

Away from work, you’ll still him on poolside three times a week coaching at my local swimming club. Dave enjoys staying hands-on as it keeps him connected to the people at the heart of what we do and fuels his passion for helping others develop every day.

Swim England

Active Aquatics Theatre
11:00
|
11:35

Cycle syncing: training with the menstrual cycle for optimal results

Speaker

Joanna Perkins

Female health and Performance Lead

The Well HQ

Jo Perkins is a highly experienced sports physiotherapist with over 20 years working in elite sport. She has supported athletes across multiple disciplines, with a particular passion for advancing female health and performance in high-performance environments. Jo spent four years as Head of Medical for the Women’s Welsh Rugby Union Squad, where she led multidisciplinary medical teams and played a key role in athlete welfare, injury management, and performance support at the international level.

A recognised leader in female athlete health, Jo was a co-author of World Rugby’s Postnatal Return to Play Guidelines, helping to shape global best practice for supporting athlete-mothers returning to elite competition. In recognition of her significant contribution to women’s sport and female health, she was named in Mastercard’s World XV in 2023.

Jo is currently the Female Health and Performance Lead at The Well HQ, where she works to bridge the gap between research and real-world practice. Her work focuses on empowering practitioners, coaches, and organisations with the knowledge and tools needed to better support female athletes across the lifespan.

The Well HQ

Accelerate
11:00
|
11:35

From marginal to mainstream: Building a workforce fit for every community

Speaker

Clare Dunn

Associate Director - Business Engagement

CIMSPA

With over 15 years’ experience of leading teams that support practitioners and employers across the sport and physical activity sector, Clare is focused on enabling organisations large and small to develop and retain a skilled workforce and supporting local areas to collaborate, bringing together employers, education providers and other strategic bodies to ensure that the workforce meets the needs of the area. Clare previously worked across a range of leisure operators and for RLSS UK.

CIMSPA

Speaker

Nick Berners-Price

CEO

4DLife

Nick is a Chartered Senior Practitioner, Founder of The National Register of Parkinson's Specialist Personal Trainers, Exercise Referral Practitioner and Parkinson's Exercise Specialist. He has over 30 years’ experience in the industry as a Personal Trainer and business owner.

He created 4D Fitness in 1998 and since then he and his team have been delivering leading edge health and fitness solutions across the full spectrum of the population. He now works with some of the UK’s most influential people in Government, business and the Civil Service.

Nick has had Multiple Sclerosis since 2006. This has created a very personal motivation to find the best solutions available to help people with medical conditions. He runs an online clinic for people with MS, Parkinson’s or Chronic Fatigue, helping them to implement an evidence-based Marginal Gains approach, alongside their medical treatment.

He has been working with people living with Parkinson’s for over 20 years. In 2022 he and his team launched 4D Life, an online programme for people with Parkinson's, covering 4 Dimensions of Movement, Nutrition, Function and Lifestyle. The team includes a Highly Specialised Neurological Physiotherapist, Registered Dietitian and experienced Personal Trainers.

He is a strong advocate of specialised personal training. In 2025 the team launched the National Register of Parkinson's Specialist Personal Trainers, supported by Parkinson's UK, CIMSPA, Cure Parkinson's and Fitpro. The Register recruits, trains and monitors Parkinson's Specialist Trainers across the UK, and connects them with their local Parkinson's community.

4DLife

Speaker

Lewis Baker

CEO

Phoenix LIfestyle Foundation

Lewis Baker is a Personal Trainer, biomechanics practitioner, and co‑founder of Wellness Warriors, a sober running community he fronts alongside Charmain. After a 25‑year battle with alcoholism and being told he had two months to live if he didn’t stop drinking, Lewis rebuilt his life through movement. A spontaneous application to the London Marathon — accepted on the first attempt — became the moment he realised how powerfully exercise can reshape the recovering brain. From that turning point, he founded the Phoenix Lifestyle Foundation, a charity dedicated to making fitness, recovery, and wellbeing accessible to people who need it most.

With over a decade of PT experience, Lewis now designs inclusive coaching systems for people who’ve historically been excluded from mainstream fitness — especially those in addiction recovery. His work is driven by a core belief: the neurological changes triggered by exercise can spark healing, rebuild identity, and open the door back into meaningful work and community life.

Lewis co-fronts Wellness Warriors, the South UK’s first sober running club, and leads Brothers in Arms, a men’s exercise and social group focused on connection, confidence, and belonging. Across every project, Lewis champions one message: you can use the body to improve the mind — and movement can be the catalyst that transforms a life.

Phoenix LIfestyle Foundation

Speaker

Minal Hawkins MCIMSPA

Workforce Development Manager - London & Essex

CIMSPA

Minal drives partnership growth and workforce development across the Sport and Physical Activity sector, uniting employers, education providers and training organisations to deliver skills strategies with meaningful commercial and community impact. She is passionate about building an inclusive, future ready workforce that reflects and serves diverse communities which remove barriers to participation and unlock opportunities for everyone to engage and thrive.

CIMSPA

Speaker

Emma Cordingley

Chair

Wellness Warriors on the Run

Wellness Warriors on the Run

Generate
11:00
|
11:30

Performance of running: The science of stride

Speaker

Manni Ovola

Nike coach and Physiotherapist

Nike coach and Physiotherapist

Technogym Education
11:00
|
11:45

A Personal Trainers Role in Wellness Coaching

Speaker

Oliver Patrick

Director

Future Practice

Oliver is a Physiologist and leading expert in lifestyle management and wellbeing. He speaks widely on the application of contemporary wellbeing strategies and has consulted with businesses and individuals globally on corporate wellbeing strategy. He is host of the Energy Equation podcast by High Performance, co-host of the Modern Wellness Podcast, founder of wellbeing education platform FuturePractice, and Clinical Director of Luxury Hospitality Business, Pillar Wellbeing.

In his previous role as Head of Physiology at Nuffield Health, Oliver led the largest team of applied physiologists, wellbeing advisors and nutritionists in the UK. After leaving Nuffield, Oliver co-founded a multi-disciplinary clinic on London's Harley Street delivering the worlds most advanced health assessment. Alongside advanced health assessments, Oliver co-founded the UKs first lifestyle medicine gym in Oxford. Oliver is a brand ambassador to Technogym, Sunlighten Saunas, Good Prep Nutrition, and Danish Welltech firm, Ventriject.

Future Practice

Speaker

Josh Silverman

Head of Education

Third Space

Josh is the Third Space Head of Education.

His role is to educate, assess and progress their personal trainers whilst ensuring quality across the group.

Third Space

Third Space Academy
11:15
|
11:50

Make me safe, I’ll be active: creating the right environment for women and girls to move

Speaker

Robyn Drummond

Fitness Business Owner

Active IQ / Robyn Drummond Fitness

Robyn Drummond is a health and wellbeing coach, speaker, and founder of her an online fitness and wellbeing community focused on helping people build realistic, sustainable habits without the overwhelm often associated with modern fitness culture.

Known for her no-nonsense and relatable approach, Robyn is passionate about simplifying health and making wellbeing feel more accessible, achievable, and supportive for everyday people. Alongside online coaching and community work, she regularly delivers talks within schools and organisations on topics including confidence, social media, health misinformation, mindset, and sustainable wellbeing habits.

Robyn is also an Active IQ ambassador, involved in national wellbeing campaigns including their “Trust Your Trainer” initiative, helping raise awareness around misinformation within the health and fitness industry.

Through her work, Robyn aims to empower people to move away from extremes and build healthier relationships with fitness, wellbeing, and themselves.

Active IQ / Robyn Drummond Fitness

Speaker

Charlotte Braithwaite

Psychotherapist & Coach

Be Conscious Consulting Ltd

Charlotte is an award-winning psychotherapist, educator and speaker whose work sits at the intersection of psychology, consciousness and human performance. With a clinical background spanning both mental health and the fitness industry, she brings a rare dual lens to the conversation about why people struggle to engage - and stay engaged - with physical activity.

Charlotte's work centres on Psychological Longevity™: the idea that sustaining wellbeing over time requires us to understand how our inner psychological world directly shapes our biology, behaviour and capacity for change. She works with organisations including the BBC, NHS and Tesco Bank, helping leaders and teams build the psychological conditions that make lasting behavioural change possible.

For Charlotte, the gap between knowing physical activity helps and actually doing it is rarely about information. It's about identity, safety, shame and the stories we carry. Bridging the brain and the body and creating environments where the whole person feels seen is not a nice-to-have - it's the missing piece.

She brings to this panel the psychology behind engagement, retention and what it truly means to make physical activity accessible for people living with, or without, mental health conditions

Be Conscious Consulting Ltd

Speaker

Becky Marlow

Trustee & Senior Tutor

theMovement Charity

Becky is a trustee and senior tutor of theMovement Charity, an organisation that exists to restore every woman’s right to exercise. TheMovement provides free, trauma informed exercise sessions in partnership with charities supporting women who have experienced homelessness, domestic violence, sexual exploitation and correlated disadvantage. Becky uses her experience with the charity in her day to day job as a personal trainer. As part of her role with theMovement, Becky delivers a CPD course focussed on equipping all fitness professionals with the knowledge and training to be more trauma informed in their practice.

theMovement Charity

Speaker

Dr Lou Atkinson

Research Lead

Dr Lou Atkinson is a behavioural scientist, applied researcher, educator and exercise professional, with a career spanning over 25 years across Public Health, Fitness, Academia, and MedTech. Her research and practice focus on the psychosocial determinants of health behaviours and developing interventions to reduce disease burden and address health inequalities. She has dedicated her career to building, disseminating and applying the scientific and translational evidence needed to create real-world change in physical activity, obesity, chronic conditions and women's health. Lou co-founded RISE, a non-profit which conducts research to explore the real experience of people working in the fitness industry, with the ambition for fitness to become a world leading sector in diversity, equality and inclusion.

Speaker

Dani Ward

Senior Campaign Activation Manager

Sport England

Dani is the Senior Campaign Activation Manager working on This Girl Can, where she leads the delivery and evaluation of insight-driven campaigns designed to get more women and girls active. She specialises in helping sector organisations turn national strategy into meaningful, on-the-ground change, with a focus on engaging those who feel excluded from sport by addressing barriers around confidence, environment and belonging.

Over recent years Dani has worked closely with ukactive on the Safer Spaces to Move project, supporting the fitness sector to create safer, more inclusive environments for women and girls. Passionate about widening access to physical activity, she helps organisations offer experiences that enable more women to get active in ways that work for them.

Sport England

Collaborate
11:25
|
12:05

Recruitment in fitness: looking back, moving forward – how do we build the workforce of the future?

Speaker

Lawrence Everest

CEO

Love Recruitment

Lawrence co-founded Love Recruitment in 2015 and Love Childcare Recruitment in 2021 and is the CEO of both. Lawrence is a specialist in recruitment and loves bringing great candidates and great businesses together.

Lawrence's key focus is providing the vision for the company and the growth. Since the launch of Love Recruitment as a fitness specialist recruitment agency, we have since grown into wider leisure, suppliers, public sector and boutique fitness, in addition to the fantastic childcare focused, Love Childcare Recruitment.

Towards the end of 2022, Lawrence also launched and hosts the Love Your Career Podcast, designed to help candidates interview better and businesses learn recruitment tips from industry professionals telling their stories. Have a listen!

In 2025, Love Recruitment launched Love Fitness Jobs and Love Recruitment International.

Lawrence is also passionate about climate change and businesses doing more to support these causes. Love plant trees with every placement made, and the program is called called Share The Love.

Love Recruitment

Speaker

Andrew Meechan

Head of Talent Acquisition

Third Space

Third Space

Speaker

Lou Anderton

PureGym

PureGym

Speaker

Peta Young

People Director

Oxygen Activeplay

Peta Young has spent almost three decades working in the people space, initially specialising in L&D, before moving in to more senior HR generalist roles, and for the last three years as People Director with Oxygen Activeplay. With experience in Retail, Leisure and Hospitality, Peta has worked in fast-paced privately owned and PE backed businesses.

In her role as Senior L&D Manager at The Entertainer, she supported the UK growth from 15-150 stores, as well as the acquisition of The Early Learning Centre brand, and the global franchising of these brands.

Peta is also the employer representative on the Board Governor’s for Captiva Learning, an apprenticeship provider and has held this post, advising on standards, governance and private sector needs for the last four years.

Peta keep active by walking her puppy, pilates and walking advantures on UK and world-wide city breaks

Oxygen Activeplay

Speaker

Jennagh Delaney

Senior Talent Acquisition & ER Manage

The Gym Group

The Gym Group

Debate
11:35
|
12:10

Andropause - understanding what it means and learning how to thrive in male mid-life transition

Speaker

James Davis

Coaching Psychologist

The Midlife Mentors

James Davis is a coaching psychologist, author, men’s health advocate, and one half of the husband-and-wife team behind the multi-award-winning coaching brand The Midlife Mentors. James and his wife Claire are recognised as leading experts in midlife health and happiness.

He is the author of The Midlife Male Handbook: A Man’s Guide To Thriving Through Andropause and is a regular public speaker, frequently featured in national media. Together, James and Claire host The Midlife Mentors podcast, ranked in the top 1.5% globally, reframing midlife from a “crisis” into an opportunity and sharing practical insights on thriving over 40 in body, mind and soul.

With over two decades of experience and thousands of clients mentored, James brings a science-based approach informed by psychology, NLP, stress management, personal training, nutrition, and life and business coaching. He is an Associate Member of the International Society for Coaching Psychologists.

Having faced his own midlife struggles and seen many men suffer in silence, James is on a mission to champion the andropause and empower men over 40 to reclaim vitality. He delivers engaging workshops and development programmes for organisations including Deutsche Bank, CitiBank, KPMG, Google, Shell, and Cisco on burnout, stress, menopause allyship, and andropause awareness.

The Midlife Mentors

Accelerate
11:35
|
12:15

The Future of Corporate Fitness & Workforce Wellbeing: Beyond Access and Towards Impact

Speaker

Rebecca Douglas

Co-Founder

The Well Crowd

Rebecca Douglas is an award-winning marketing, content, and innovation specialist with more than 25 years’ experience working alongside some of the world’s most recognised and loved brands. Throughout her career, she has built a reputation for combining strategic thinking with creativity, helping businesses connect more meaningfully with people, communities, and culture.

As part of The Well Crowd, Rebecca brings her passion for storytelling, brand building, and human connection into a collaborative workspace environment designed to inspire fresh thinking and purposeful business growth. She thrives on bringing people together, creating opportunities for collaboration, and challenging conventional ideas.

Rebecca’s experience spans marketing strategy, content development, partnership building, innovation, and audience engagement. Her approach is rooted in curiosity and a belief that the best ideas often come from unexpected conversations and diverse perspectives. Known for thinking differently and asking better questions, she enjoys helping brands and individuals uncover more authentic, impactful ways to communicate and grow.

The Well Crowd

Speaker

Natalie Shears

Founder & CEO

The Well Crowd LTD

Natalie Shears is the Founder & CEO of The Well Crowd, a purpose-led platform dedicated to raising standards and bringing greater clarity, credibility, and connection to the workplace wellbeing sector.

With more than 25 years of international business leadership experience, Natalie’s career has spanned C-suite consulting, global commercial leadership, and serving as CEO of a London based mental health charity. She combines strategic commercial expertise with a long-standing passion for evidence-based wellbeing and human performance.

Holding a BSc (Hons) in Nutrition Science, Natalie is particularly interested in the science of stress resilience, workplace culture, and the role wellbeing plays in helping people and organisations thrive. Through The Well Crowd, she is building a trusted ecosystem that connects businesses with high-quality workplace wellbeing providers, research, insights, and industry collaboration.

The Well Crowd LTD

Speaker

Pauline Alonso

Hussle

Hussle

Speaker

Kesh Agarwal

Head of UKI Partnerships

Wellhub

Keshav Agarwal is Head of UKI Partnerships at Wellhub, having joined as the business landed its first wave of major UK enterprise clients including Tesco and Sainsbury's, and previously served as Global Head of Digital Partnerships.

He now leads Wellhub's partner ecosystem across the UK & Ireland, working with some of the largest employers and operators in the region.

Wellhub

Speaker

Ryan Josephs

Director of Partnerships

HEKA

Ryan Josephs has spent his career helping people get more from their health and wellbeing, initially as a Sports Scientist optimising human performance in professional Rugby, then as a Lecturer in higher education, and now as the person behind Heka's partnership network.

Over the past six years, Ryan has built Heka's partnerships function from the ground up, connecting the platform with some of the UK's most exciting health and wellbeing brands. That work has helped shape a network of over 5,000 benefits spanning mental health support, gym memberships, learning and development, and financial wellbeing, giving employees genuinely personalised access to the things that matter most to them.


Rooted in hands-on experience as a coach and practitioner, Ryan brings a perspective to employee benefits that goes beyond the commercials. He understands what it actually takes to support people in living healthier, happier lives, and he channels that into every partnership Heka builds.


At Elevate, Ryan will be joining the panel to share what he has learned at the intersection of partnerships, wellbeing, and the future of employee benefits.

HEKA

Generate
11:40
|
12:20

Inclusion in Practice: How Specialist Training Transforms Teachers and Learners

Speaker

Mike Goody

Water Safety Ambassador

STA

Mike Goody is a former RAF regiment gunner, having achieved gold medals at the Invictus Games – the international multi-sport event for sick and injured armed service personnel and veterans that was created by Prince Harry. Mike was nicknamed ‘prince of the pool’ following his gold medal haul at the games in 2014, had his leg amputated below the knee in 2011, three years after he was injured in Afghanistan. While out on patrol, an improvised explosive device (IED) exploded leaving him trapped for 3 hours under his 4.5 tonne armoured car. For the last 10 years, STA has also been proud to have Mike as their educational open water swimming and water safety ambassador to help raise awareness of the importance of learning to swim as a key life skill.

STA

Speaker

Ian Thwaites

CEO

Level Water

Ian is the Founder & CEO of Level Water & Swim Collective. He is also a HBR Advisory Board and the Swimming Alliance Inclusion Chair.

Level Water

Speaker

Melona Headley

CEO

Bold Waters

Melona Headley is a social impact founder, educator, and speaker whose work focuses on expanding access to spaces, knowledge, and opportunities for communities historically excluded from them.

With over twenty years of experience in education and leadership, Melona works at the intersection of cultural competency, inclusion, and participation. Her work challenges organisations to rethink who feels welcome in environments such as aquatics, outdoor spaces, and leadership pathways, and what it takes to make those spaces genuinely accessible.

She is the founder of Bold Waters, a UK-based movement using open water and nature-based experiences to address drowning inequality while creating pathways into leadership and employment. Through programmes that combine water safety, confidence-building, and professional qualifications, Bold Waters supports young people to move from fear and exclusion to confidence, skills, and leadership.

Melona also developed a Cultural Competency CPD programme in partnership with the Swimming Teachers' Association, supporting aquatic organisations to better understand and engage communities that have historically been underrepresented in swimming and water safety.

Alongside her work in aquatics, Melona’s broader focus includes access to knowledge, wellbeing, and representation, with a growing body of work exploring how cultural understanding shapes participation across different sectors.
Her work is grounded in a clear belief: access is not just about opportunity being available, but about whether people feel informed, represented, and able to fully participate.

Bold Waters

Speaker

Timothy Mathias

Strategic Lead – Equality, Diversity & Inclusion

ukactive

Tim joined ukactive, the trade body for fitness and leisure, in March 2020. As the Lead for EDI, his role at ukactive is to support the industry’s growth and ensure the sector can provide services that are accessible to all members of society, and ensuring that our services and provisions are equally accessed, enjoyed and participated in by all so that the benefits of physical activity are felt across the entire population.


Historical and current ukactive inclusion work has focussed on specific reports, insight, programming or campaigns – for example older adults, children and young people, disability, women and girls (participation, and safety)​, transgender and single sex provision. To complement this portfolio of assistance for the ukactive membership and encourage a more strategic approach to EDI, Tim developed and launched a self-assessment toolkit. This is open to organisations from across the sector and involves answering 40 questions focused on current practices relating to equality, diversity and inclusion. After completing the assessment (which takes about 15-20 minutes), facilities, providers, and suppliers receive an instant score to show how inclusive they are and signposted to recommendations to help improve EDI practices.


Tim was previously working at Premiership Rugby. During his time at the executive body running professional rugby union in England he developed and delivered an Inclusion Strategy involving campaigns, programming and policy for each of the 9 ‘protected characteristics’. His work included a ‘Commitment to Accessibility’ which was shortlisted for a BT Sport Industry Award in 2018, and the ‘Project Rugby’ programme which was shortlisted for a British Ethnic Diversity Sports Award and was a two-time award winner at the Sport Business Awards.

ukactive

Active Aquatics Theatre
11:45
|
12:45

From Wellness Science to Coaching

Speaker

Phil Learney

HMN24

HMN24

Third Space Academy
11:50
|
12:25

Beyond the Workout: Creating Trauma-Informed Fitness Environments

Speaker

Fiona Roberts

Founder and CEO

TheMovement Charity

Fiona is the founder and CEO of theMovement Charity, an organisation that exists to restore every woman’s right to exercise. TheMovement provides free, trauma informed exercise sessions in partnership with charities supporting women who have experienced homelessness, domestic violence, sexual exploitation and correlated disadvantage. Fiona has extensive experience working for many years supporting women experiencing multiple disadvantages in a number of roles, as well as being a Level 3 Personal Trainer and Fitness Instructor. She passionately believes that access to exercise, and all of its mental and physical health benefits, should not be a privilege, but is a fundamental human right. Her passions for social justice and fitness combined to found theMovement Charity.

As part of her role of CEO at theMovement, Fiona has developed and delivers a CPD course focussed on equipping all fitness professionals with the knowledge and training to be more trauma informed in their practice.

TheMovement Charity

Speaker

Kim Gray

Founder

SattvaTIE

Kim Gray is a trauma-informed fitness educator, speaker, and creator of a CIMSPA-endorsed Trauma-Informed Fitness course. She is on a mission to make trauma-informed practice the standard within the fitness industry.

Kim believes that every person's relationship with movement is shaped by life experience, mental health, and the nervous system. While the fitness industry has traditionally focused on physical transformation, she advocates for a more human-centred approach—one that recognises that lasting change begins with understanding the person behind the programme.

Drawing on neuroscience, trauma-informed principles, and breathwork, Kim teaches fitness professionals how to recognise when a client is ready to be challenged and when their nervous system may be signalling a need for support, regulation, or recovery instead. Understanding this difference can transform the coaching relationship, creating deeper trust, stronger client engagement, and improved retention.

Through her work, Kim equips gyms, health clubs, personal trainers, and coaches with practical tools to create environments where clients feel safe, seen, and supported. Her approach helps professionals stand out in an increasingly crowded industry by building meaningful connections that extend beyond sets, reps, and physical results.

At the Elevate Exhibition, Kim will explore the connection between trauma, breathwork, nervous system regulation, and exercise, showing why the future of fitness must be 'Rooted in Compassion and Backed by Science.

SattvaTIE

Speaker

Akusile Makawa

Research Associate

Loughborough University

Dr. Akusile (Aku) Makawa is a Research Associate at Loughborough University, whose PhD explored trauma-informed physical activity (TIPA). With the support of Mind and ASICS, Aku's research explored what it means to be trauma-informed in physical activity, as well as which aspects of programme design and delivery are especially important in creating TIPA interventions. His research has conceptualised and developed TIPA, so that those affected by trauma and from underserved communities can access the physical, mental and social benefits of physical activity. Aku’s research has been published with a summary report also produced by Mind earlier this year. Along with an MSc in Sport and Exercise Psychology, Aku also worked on the Active Wellbeing Programme (delivered by Enable Leisure & Culture, in partnership with Mind), to support adults with severe mental illness become - and remain - more physically active in their community. Aku also has experience of delivering physical activity to young children, both through extra-curricular provision and physical education provision.

Loughborough University

Collaborate
12:00
|
12:30

Five strategies to drive membership growth

Speaker

Dan Aguilera

Owner & Founder

Peripheral

Dan Aguilera is a high-performance business consultant & mentor, international speaker, and multi-business operator with 27 years experience in the fitness industry. Dan is recognised as one of the leading strategic thinkers in the fitness and wellness industry. He has built and scaled multiple 7-figure ventures, consulted for over 1000 gyms worldwide, and transformed the lives and businesses of hundreds of fitness entrepreneurs.

Dan specialises in structured mentoring, financial strategy, product development, system integration, and high-performance team leadership, bringing a rare combination of creativity, operational discipline, and commercial intelligence that enables him to connect with people at every level of an organisation.

He has earned a reputation for designing business models that are not only profitable, but duplicatable, scaleable and sustainable.

Peripheral

Technogym Education
12:10
|
12:50

Owning our professional identity – celebrating the core fitness workforce

Speaker

Tara Dillon

Chief Executive Officer

CIMSPA

Starting her career as a lifeguard, Tara has worked across a range of organisations and roles, giving her an exceptional knowledge of the skills and workforce needs of the sector. Having gained hands on experience within local authority leisure, various management positions followed along with senior roles at DC Leisure Management and IQL-UK Ltd.

Tara has a passion for the sector which drives her to constantly aim for improvements across the industry. Tara is at the forefront of CIMSPA’s work, delivering initiatives that professionalise and recognise the workforce, and enhance the careers of those working in sport, leisure and active wellbeing.

CIMSPA

Speaker

Ryan Palmer

COO

Access Training - YAwards

Ryan is Chief Operating Officer at Access Training, where he leads strategic direction, business development, and operational performance across the organisation's education and skills delivery. Since stepping into the COO role in January 2026, he has focused on sustainable growth, sharper collaboration across the executive team, and consistently strong outcomes for learners and employers.

He brings two decades of experience in the health and fitness sector, including more than five years in director and executive leadership positions. Over that time, Ryan has built deep expertise in workforce development, strategic partnerships, and commercial growth — sitting at the intersection of physical activity and the education and training sector that supplies its talent.

At Elevate, Ryan offers a practitioner-led view of how training providers, employers, and the wider sector can work together to professionalise the workforce, widen access, and meet the demands of a rapidly changing labour market. He is a vocal advocate for clearer career pathways into the industry and for raising the standard of qualifications that underpin them — ensuring individuals gain the skills, confidence, and credentials needed to thrive in modern health and fitness careers.

Access Training - YAwards

Speaker

Natasha Jones

President Faculty Sport and Exercise Medicine

Faculty of Sport and Exercise Medicine

Natasha Jones is the president of the Faculty of Sport and Exercise Medicine(FSEM(UK)) and clinical director of Moving Medicine. She is a consultant in Sport and Exercise Medicine at Oxford University Hospitals NHS foundation Trust.

Natasha has led FSEM(UK)'s work in exercise medicine for many years. She has led the moving medicine and Active Hospital initiative. In addition she collaboratively leads the Physical Activity Clinical Champions Programme. She is currently involved with partners including Nuffield Health Charity working on multiple initiatives aimed at moving towards a patient centred, de-medicalised, approach to physical activity for people living with long term conditions.

Faculty of Sport and Exercise Medicine

Speaker

Marianne Boyle

Director of Membership and Sector Development

ukactive

Marianne is the Director of Membership & Sector Development at ukactive, the UK’s leading non-profit organisation dedicated to improving the health of the nation through the power of physical activity. With a deep passion for collaboration and innovation, Marianne leads strategic engagement with ukactive’s diverse membership base, spanning public, private, and third-sector organisations across the physical activity landscape.

Drawing on over a decade of experience in local authority leisure, public health and major infrastructure and by driving stakeholder relations, sector growth, and policy engagement, Marianne has played a central role in advancing ukactive’s mission to create a healthier, more active society. Her leadership has been instrumental in supporting sector-wide initiatives, driving member value, and championing inclusivity, sustainability, and sector growth.

ukactive

Debate
12:10
|
12:30

Pelvic floor maintenance workshop

Speaker

Joanna Perkins

Female health and Performance Lead

The Well HQ

Jo Perkins is a highly experienced sports physiotherapist with over 20 years working in elite sport. She has supported athletes across multiple disciplines, with a particular passion for advancing female health and performance in high-performance environments. Jo spent four years as Head of Medical for the Women’s Welsh Rugby Union Squad, where she led multidisciplinary medical teams and played a key role in athlete welfare, injury management, and performance support at the international level.

A recognised leader in female athlete health, Jo was a co-author of World Rugby’s Postnatal Return to Play Guidelines, helping to shape global best practice for supporting athlete-mothers returning to elite competition. In recognition of her significant contribution to women’s sport and female health, she was named in Mastercard’s World XV in 2023.

Jo is currently the Female Health and Performance Lead at The Well HQ, where she works to bridge the gap between research and real-world practice. Her work focuses on empowering practitioners, coaches, and organisations with the knowledge and tools needed to better support female athletes across the lifespan.

The Well HQ

Accelerate
12:15
|
12:45

Investing in diversity pays for itself

Speaker

Dr Lou Atkinson

Research Lead

Dr Lou Atkinson is a behavioural scientist, applied researcher, educator and exercise professional, with a career spanning over 25 years across Public Health, Fitness, Academia, and MedTech. Her research and practice focus on the psychosocial determinants of health behaviours and developing interventions to reduce disease burden and address health inequalities. She has dedicated her career to building, disseminating and applying the scientific and translational evidence needed to create real-world change in physical activity, obesity, chronic conditions and women's health. Lou co-founded RISE, a non-profit which conducts research to explore the real experience of people working in the fitness industry, with the ambition for fitness to become a world leading sector in diversity, equality and inclusion.

Speaker

Jo Major

Diversity In Recruitment

Jo Major is an inclusive recruitment specialist, trainer and consultant with over 25 years’ experience across recruitment, talent acquisition and learning and development.

As the founder of Diversity in Recruitment and a delivery partner for Level Equals, Jo supports organisations to build fairer, more inclusive and more accessible hiring practices. Her work helps recruiters, hiring managers and leadership teams understand how bias, barriers and outdated recruitment habits can impact who gets hired, who feels welcome and who is able to perform at their best during the hiring process.

Jo brings a practical, straight-talking and human approach to inclusion. She works with organisations across sport, leisure, public sector, charity, education and recruitment, helping them move beyond good intentions and build recruitment processes that are clearer, more consistent and more defensible.

Diversity In Recruitment

Speaker

Jules Twells

National Inclusion and Wellbeing Manager

Everyone Active

Jules joined Everyone Active as their National Inclusion & Wellbeing in 2022. Her role leads Everyone Active’s diversity and inclusion priorities embedded within the Aquatics, Activity and Health and Wellbeing Strategy - to improve the health and wellbeing outcomes of local communities and deliver social value outcomes and impact for local authority clients.

Everyone Active is one of the leading leisure operators working across 70+ local authority contracts and were industry leaders in the ukactive EDI self-assessment in 2024. A diverse workforce within the organisation is important to recruit and retain colleagues who are representative of the local communities served and the Inclusive Advisory Group – senior leaders and Diversity and Inclusion Champions – who provide employee’s voice - lead on creating inclusive practices across the organisation.

Jules previously worked for the Activity Alliance delivering the Inclusive Fitness Initiative (IFI) to support the industry to be more inclusive for disabled people. She continues that passion to improve service provision at Everyone Active sites so that everyone feels welcome, that they belong and can access sport and physical activity to move more.

Everyone Active

Speaker

Heloise Nangle

Co-Founder

Jobs in Fitness

A seasoned professional in the health and fitness industry, Heloise's experience lies within leadership, consulting, and coaching. After transitioning from Wealth Management in 2014, and as a result of her passion for fitness and feeling that the UK market was lacking, she co-launched and was COO and MD of Core Collective, a boutique gym that had 3 sites in London, prior to its inception by 1Rebel.

Known for her strategic insight and operational expertise, she advises emerging gyms and studios from concept to launch and is now COO for The Method, a global brand redefining fitness, health and wellbeing. A certified Personal Trainer and class coach, she is passionate about building strong teams, shaping standout brands, and driving success across the wellbeing sector.

As a result of her journey so far, a love of the industry and a desire to highlight its merits, alongside a belief that there is a real need for systematic change, Jobs In. Fitness was formed - a specialist recruitment and consulting agency helping people thrive in fitness careers and businesses build high-performing teams.

A lover of all competitive sports and always looking for the next challenge, Heloise regularly competes in events, from Ironmans to Functional Fitness.

Jobs in Fitness

Speaker

Ciara Grogan

Head of Partnerships

Future Coach

Ciara Grogan is Head of Partnerships at Future Coach, responsible for building and sustaining the relationships with national governing bodies and sport organisations that sit at the heart of Future Coach's work. She brings a rich cross-sector perspective shaped by previous roles at Sport England, VIY, Women in Sport and 'Think Active' Active Partnership, experience that brings a unique connection between community sport development, equity and inclusion and local workforce transformation. Ciara is known for her ability to understand the pressures and ambitions of partner organisations and to design engagement that creates genuine mutual value. She is the connective tissue between Future Coach's capability and the sector's need.

Future Coach

Generate
12:25
|
13:00

Rethinking Weight, Language and Environment: Addressing Bias and Stigma in Health and Fitness

Speaker

Renee J. Rogers

Senior Scientist

University of Kansas Medical Center

Renee J. Rogers, PhD, FACSM, FTOS Dr. Renee J. Rogers is an exercise physiologist and obesity scientist who has spent more than 20 years working across research, clinical, and applied fitness settings to advance compassionate, evidence-based obesity care. Her work focuses on the biological realities of obesity and exercise intervention while also elevating the real-world experiences of people living with obesity. Her research aims to better understand how biological, behavioral, and environmental contributors interact to shape movement engagement, treatment response, and long-term health outcomes

Dr. Rogers conducts research examining both biological and behavioral outcomes across obesity treatment pathways including health-related behavioral intervention, pharmacotherapy, and metabolic bariatric surgery. Her work emphasizes person-centered programming that supports function, well-being, and sustainable engagement in physical activity across diverse care settings.

In addition to her research, Dr. Rogers serves as an advisor, consultant, and strategist, helping organizations translate complex scientific evidence into practical, real-world application. She is a Fellow of both the American College of Sports Medicine (ACSM) and The Obesity Society (TOS), is a sought-after media contributor and speaker, and is the lead designer of ACSM's Obesity Care Exercise Specialist certificate. She is an active obesity care advocate working to reduce weight bias and improve access to quality care through education, research translation, and cross-sector collaboration.

University of Kansas Medical Center

Speaker

Sarah Le Brocq

Director

All about Obesity

Sarah Le Brocq is the Founder and Director of All About Obesity, a not-for-profit obesity organisation that launched in 2022. All About Obesity strives to be the leading obesity organisation for advancing obesity research, supporting and driving public education, a trusted resource for people living with obesity, healthcare professionals and policymakers and a support platform for people living with obesity.

Sarah has a unique skillset of living with obesity, a background in science, 16 years’ experience of working in the pharmaceutical industry, alongside the NHS and 6 years’ experience of being in the charity sector.

Sarah is known as a Thought Leader in the Obesity space, has a wide network of relationships with key obesity stakeholders. She is also well known in the media and is regularly called upon to give her thoughts and expertise around current Obesity affairs.

She sits on the strategic council for the All Party Parliamentary Group on Obesity, a stakeholder in NHSE’s new National Obesity Audit, a lay member on the NICE Weight Management Committee, the Digital weight management technologies for specialist weight management services and a representative on the OHA Healthy Weight Strategy, lived experience group.

She has also co-authored a number of published academic papers in scientific journals.

All about Obesity

Collaborate
12:30
|
13:10

Beyond Reps - Why we need to write a new story

Speaker

Dr Glenda Rivoallan

CEO

Fourthzone & We Talk Wellbeing

Dr Glenda Rivoallan is a resilience expert, positive psychology specialist and founder of We Talk Wellbeing and Fourthzone, a female-only premium luxury wellbeing club launching in Jersey in June 2026. Known for her energetic, relatable, and deeply human approach, Glenda has become a leading voice in wellbeing, behaviour change, and emotional resilience across the fitness, education, and corporate sectors.

With a background spanning health coaching, leadership development, and wellbeing education, Glenda is passionate about helping people move beyond burnout, self-doubt, and “all-or-nothing” thinking. Her work blends evidence-based psychology with practical, real-world strategies that empower individuals and teams to build confidence, adaptability, and sustainable wellbeing habits.

Glenda is the creator of the Resilient as Fudge framework, a refreshingly honest approach to resilience that encourages people to embrace imperfection while developing emotional strength and self-belief. She is also the lead developer of innovative health and wellbeing coaching qualifications designed to shape the future of holistic coaching practice.

An engaging keynote speaker and facilitator, Glenda is recognised for delivering thought-provoking sessions filled with humour, warmth, and actionable insight. Her mission is simple: to help people thrive, not just survive, in work and life.

Fourthzone & We Talk Wellbeing

Speaker

Arif Isikgun

Founder & CEO

Ai Beauty Consultancy

Arif Isikgun is the founder of Ai Beauty Consultancy, an international speaker, educator, and specialist in emotional intelligence, storytelling, and human connection within the luxury wellness and beauty industries. With more than 20 years of experience spanning luxury retail, spa, fragrance, and wellbeing, Arif has worked with globally recognised names including Aman, Dorchester Collection, and Champneys, helping brands redefine client experience through emotionally led education and communication.

Known for his thought provoking and commercially impactful approach, Arif’s work explores the intersection between wellbeing, identity, culture, and connection. He is the creator of the Retail Excellence methodology and co-author of the best seller book StorySeller, which focuses on storytelling as a tool for authentic communication and growth.

As a contributing author to Beyond Reps, Arif brings a fresh perspective to the fitness and wellbeing space, challenging outdated narratives around performance, perfection, and optimisation. His work advocates for a more human centred future, one rooted in emotional wellbeing, belonging, and meaningful connection rather than relentless performance alone.

Ai Beauty Consultancy

Accelerate
12:30
|
13:10

Non-lifeguarded swimming pools - updated guidance, solutions and much more

Speaker

Jo Talbot

Director of Commercial Services

RLSS UK

Jo Talbot is the Commercial Director at RLSS UK (Royal Life Saving Society UK), where she leads the organisation’s commercial strategy in support of its vital mission: preventing drowning and improving water safety across the UK and Ireland.
With an extensive background in water safety and commercial leadership, Jo is responsible for driving sustainable income growth, developing strategic partnerships, and ensuring that RLSS UK’s products, services, and training programmes deliver meaningful value to both stakeholders and communities. Her approach is centred on balancing commercial success with social impact, enabling the charity to reinvest in lifesaving education, training, and awareness campaigns.
Jo is widely recognised for her collaborative and pragmatic leadership style, combining strategic vision with strong operational delivery. She works closely with internal teams, external partners, and industry stakeholders to identify new opportunities, innovate service offerings, and build long-term relationships that advance RLSS UK’s charitable objectives.
A key passion for Jo is providing free, high-quality guidance to the sector. Having previously worked as a swimming pool operator, she understands first-hand the critical role clear, practical guidance plays in keeping people safe. Through partnership working with organisations including CIMSPA, ukactive, and Swim England, Jo has helped to develop and publish essential guidance on areas such as technology, non-lifeguarded pools, and other emerging operational challenges.
Jo is deeply committed to supporting the leisure sector and all operators of swimming pools, beaches, and open water environments. Through education, innovation, and collaboration, she champions safe, inclusive access to water, helping operators create environments where people can enjoy water confidently and responsibly, regardless of setting.

RLSS UK

Speaker

Caleb Brown

Head of Health & Safety

David Lloyd Leisure Ltd

An experienced and pragmatic health, safety, and risk professional, Caleb brings a refreshingly practical approach to workplace safety. With a strong focus on dynamic, risk-based strategies, rather than box-ticking exercises, he delivers practical solutions and strategic leadership that result in measurable improvements in safety culture, compliance, and operational resilience across complex European operations.

Caleb is a specialist and recognised industry expert in leisure, health & fitness, aquatic risk, and Automated External Defibrillator (AED) programmes. He is the author and implementer of a multi award winning AED programme that has achieved world-leading out of hospital cardiac arrest survival rates, resulting in over 150 lives saved. This initiative has become a benchmark for excellence in emergency response and risk management.

Caleb is Chair of the UK Active Standards & Legislation Committee, sits on the Committee of Experts for the FITcert European accreditation scheme and is a BSI working group member.

Known for his practical insights and results driven mindset, Caleb offers real-world strategies for building effective, sustainable safety programmes that prioritise people, not paperwork.

David Lloyd Leisure Ltd

Speaker

Mike Price

Health, Safety and Compliance Manager

Parkwood Leisure

Parkwood Leisure

Speaker

Rachael Hart

Health and Safety Manager

Fitness First

Rachael Hart is the Health and Safety Manager for Fitness First, overseeing safety across 26 clubs, including 12 non-lifeguarded pools. She leads on risk management, compliance, and incident prevention, ensuring robust systems are in place to protect both members and staff.
With a focus on practical, site-level implementation, she works closely with operational teams to embed effective safety controls and drive a strong safety culture. Rachael also manages regulatory relationships and is leading the transformation of the company’s health and safety systems to strengthen governance, digital compliance, and training.

Fitness First

Active Aquatics Theatre
12:50
|
13:25

Recruitment Masterclass

Speaker

Abhi Lakhina

Managing Director

Love Recruitment

Love Recruitment

Speaker

Madeline Cummings

Recruitment Director

Love Recruitment

Maddie is the Recruitment Director at Love Recruitment leading the wonderful team through fantastic service and delivery.

Maddie is a fitness and leisure industry recruitment expert. Maddie built this expertise from recruiting in the UK plus having opened and managed Love Recruitment Australia previously. Previous to this, Maddie worked extensively in fitness, sales and hospitality.

Maddie works with our recruiters, fitness businesses of all sizes and a wide range of candidates every day, bringing first hand, clear and concise knowledge and experience.

Love Recruitment

Generate
12:55
|
13:20

The Importance of Strength Training for Older Adults

Speaker

Dr Ashley Gluchowski

Clinical Exercise Physiologist

University of Salford

Dr. Ashley Gluchowski is a clinical exercise physiologist and University Fellow at the University of Salford. She specialises in strength training for health in middle-aged and older adults. She is passionate about bringing the gap between research and practice, translating strength science into actionable community-based messaging, programming, resources, and services that promote life-long behaviour change.

University of Salford

Speaker

Ben Ward

Strategic Sector Development Manager

Innerva

Ben Ward is the Strategic Sector Development Manager at Innerva, leading international growth and strategic partnerships for power-assisted exercise solutions supporting active ageing, rehabilitation, and long-term health. His work focuses on scaling commercially sustainable models that improve health outcomes and expand access to inclusive physical activity across global markets.

With over a decade of experience in the health & fitness sector, Ben specialises in international distribution, market development, and strategic partnerships. He is involved in shaping initiatives at the intersection of fitness and healthcare, including work aligned with NHS-backed programmes and new approaches to preventative health and rehabilitation.

He brings a strategic perspective on the evolving role of the fitness industry as a core pillar of public health, with a focus on demographic change, rising healthcare demand, and more inclusive, outcome-driven wellbeing solutions.

Innerva

Speaker

Keith Smith

Trainer/ Tutor

klslimited

Accomplished Freelance Trainer/ Tutor to the fitness industry-LOVE my job

Passionate about the exerciser experience. Skilled in the creation & delivery of staff learning & development workshops (CPD). Involved in qualification delivery, assessing & quality assurance since 1997. Experienced in supporting, Colleges, Training Providers, Operators & Equipment Manufacturers.

Speaker/ presenter-when absolutely, undoubtedly, & unequivocally, no-one else is available.

klslimited

Speaker

Georgie Poole

Senior Head of Marketing Events & Engagement

ukactive

Georgie has led ukactive’s events and marketing teams for over 5 years and has recently supported the launch and delivery of ukactive’s consumer engagement work, to develop the sector’s understanding of consumer expectations, barriers, behaviours, and trends to support ukactive’s Vision 2030. Georgie has extensive experience in event delivery and consumer experience, having previously working at Goodwood Estate delivering major events and other experience-based projects. Leading on the marketing and promotional aspects of all ukactive’s work, Georgie has worked with various organisations to elevate ukactive’s work and partner brands to maximise these partnerships and demonstrate the value that our sector does. Georgie also leads on National Fitness Day connecting our sector to the consumer and driving the awareness and value of being active, year on year driving increased engagement and impact.

ukactive

Debate
13:00
|
13:30

The revolution of reformer pilates

Speaker

Nadine McCann

London Pilates Academy

London Pilates Academy

Technogym Education
13:00
|
13:10

Pre-recorded seated movement break by Ella Beaumont

Speaker

Ella Beaumont

Collaborate
13:00
|
14:00

Rise of The Machines: Biomechanics & Design

Speaker

Craig Ingley

Panatta

Panatta

Speaker

Robert Sawhney

Watson

Watson

Speaker

Kriss Tottman

Managing Director

Gym80

Kriss is the Managing Director for Gym80 in the UK and Ireland. Having worked as an elite fitness professional for now 30 years, his wealth of experience lies in both operator and supplier sides, consulting on numerous projects in between these spaces also. Kriss’s experience have had him working in senior positions in the private sector as well the education sector. All after running a successful fitness and personal training company in his 20’s.

Having built incredible relationships and strong partnerships with the world’s leading fitness brands, Gym80 have accessed the market as real disruptors and now are seen in innovators in both biomechanics and aesthetically superior strength equipment.

Gym80

Third Space Academy
13:10
|
13:50

Digital and wearable technology and behaviour change - supporting people to become more active

Speaker

Dr Heather McKee

Behavioural Scientist

Myzone

Dr Heather McKee is a leading behaviour change specialist and motivation scientist with more than a decade of experience helping organisations turn behavioural psychology into practical strategies that drive long-term engagement, retention and healthier lifestyles. She works globally with fitness, health and wellbeing brands to develop products, services and experiences that create lasting behaviour change and improve exercise adherence.

As Motivation Science Advisor to Myzone, Dr McKee works alongside the company’s product and technology teams to embed behavioural science into connected fitness experiences, helping operators build stronger member relationships, increase loyalty and improve long-term retention. Her work focuses on translating complex motivation science into simple, actionable approaches that help people build sustainable exercise habits.

Dr McKee is widely recognised for her expertise in motivation, health psychology and behaviour change, and is passionate about tackling the global challenge of inactivity through evidence-based strategies. Through her consultancy, speaking and advisory work, she supports leisure operators, fitness professionals and brands in creating environments that keep people engaged, active and committed over the long term.

Myzone

Speaker

Julie Allen

MD

Active Insight

Julie Allen or Jules as most know her, is driven and dedicated to improving the customer experience. With 20 years’ industry experience in both operations and as a supplier, Jules passion for creating meaningful and memorable experiences that lead to healthier and happier communities is at the heart of everything she does.

Prior to joining Active Insight as Business Development Director, Jules started her career as a receptionist before progressing in various roles including Sales and Marketing before moving onto Front of House and Customer Service Manager. With a desire to support a range of operators develop and drive their customer experience strategy, Jules joined TRP (now Fitronics). This combined experience of operations and consultancy has shaped Jules’ approach and commitment to sharing insight and customer experience knowledge to drive change within the industry. A Spin and Zumba instructor – you’ll find Jules in a group exercise studio somewhere!

Active Insight

Collaborate
13:15
|
13:55

Beyond Reps - The work has changed – have we?

Speaker

Dr Glenda Rivoallan

CEO

Fourthzone & We Talk Wellbeing

Dr Glenda Rivoallan is a resilience expert, positive psychology specialist and founder of We Talk Wellbeing and Fourthzone, a female-only premium luxury wellbeing club launching in Jersey in June 2026. Known for her energetic, relatable, and deeply human approach, Glenda has become a leading voice in wellbeing, behaviour change, and emotional resilience across the fitness, education, and corporate sectors.

With a background spanning health coaching, leadership development, and wellbeing education, Glenda is passionate about helping people move beyond burnout, self-doubt, and “all-or-nothing” thinking. Her work blends evidence-based psychology with practical, real-world strategies that empower individuals and teams to build confidence, adaptability, and sustainable wellbeing habits.

Glenda is the creator of the Resilient as Fudge framework, a refreshingly honest approach to resilience that encourages people to embrace imperfection while developing emotional strength and self-belief. She is also the lead developer of innovative health and wellbeing coaching qualifications designed to shape the future of holistic coaching practice.

An engaging keynote speaker and facilitator, Glenda is recognised for delivering thought-provoking sessions filled with humour, warmth, and actionable insight. Her mission is simple: to help people thrive, not just survive, in work and life.

Fourthzone & We Talk Wellbeing

Speaker

Fiona Cresswell

BD Director

My Healthy Shift

Fiona’s 27-years in the fitness, wellness, and leisure industry has formed a very rounded experience. From working her way up through operations and sales to GM and everything in between, then latterly to building national sales strategies, recruiting high-performing teams, and driving commercial growth through delivering innovations with market-leading brands including Life Fitness, Matrix, Les Mills, and Anytime Fitness UK.

As Co-Founder of My Healthy Shift, she now focuses on helping the industry evolve from traditional fitness offerings to holistic wellness through the delivery of Health coach qualifications and Lifestyle programming into facilities to empower the widest demographic to build the life skills and resilience to prioritise their own long-term wellbeing, and hopefully connect them to our facilities to truly get more people, more active, more often!

Fiona’s passion about driving positive change in how people experience movement and wellbeing came from years of facility design and demographic profiling. Looking deeper at trends on engagement, ex member and retention, questioning the reasons why people struggle to remain committed and achieve results led to partnering with resilience expert Glenda and Obesity expert Sarah. Between them they designed an empowerment programme for operators to deliver life style led participation to support more people to live their healthier lives.

My Healthy Shift

Speaker

Jenny Patrickson

JP Consulting

Jenny brings over 35 years of experience in physical activity and education, having led the development and growth of specialist health and fitness awarding organisations, including her most recent role as MD of Active IQ over the last 12 years. With a deep understanding of regulatory frameworks, she has also worked across education provider and operator environments, and she is committed to supporting individuals as they enter and progress through the sector. Over the past three decades, Jenny has witnessed—and helped shape—the evolution of fitness education from traditional instructor training to a more comprehensive, evidence informed and wellbeing focused ecosystem. Her passion for lifelong learning continues to drive her mission to equip physical activity professionals with the skills needed to meaningfully enhance the health and wellbeing of individuals and communities. Internationally, Jenny has played a pivotal role in shaping accreditation and quality assurance standards for organisations including the European Health and Fitness Association (now Europe Active), the Register of Exercise Professionals (REPs) Ireland, and the International Confederation of Registers of Exercise Professionals (ICREPs). Jenny now runs her own consultancy business, JP Consulting, which provides strategic advisory services for training providers, employers, sector stakeholders and awarding organisations.

JP Consulting

Speaker

Nathan D’Rozario

Head of Business Development

The Fitness Group

Nathan D’Rozario is the Head of Business Development at The Fitness Group and has over 20 years of experience across the health, fitness and wellness industries.

Nathan began his career as a fitness instructor and personal trainer before progressing into leadership roles across education, partnerships and international operations. Prior to joining The Fitness Group, he was the Director of Education at MEFITPRO in Dubai, where he worked with leading global brands including TRX Training, Hyperice, Les Mills, Eleiko, Myzone and Wattbike.

Nathan later went on to become the International Education and Training Manager for TRX Training, supporting the growth and delivery of education internationally.

Today, Nathan works closely with operators, educators and industry partners to help shape the future of fitness education, with a focus on developing modern coaches who can support not just physical performance, but wider wellbeing, behaviour change and long term lifestyle transformation.

The Fitness Group

Speaker

Sarah Edmonds

Director, Education Services

EuropeActive

Sarah Edmonds has been at the forefront of education, regulation and standards in the fitness industry for over 25 years. She has held leadership and executive positions in the key awarding and education institutions so critical to a skilled, qualified and competent workforce. She is now a sought-after consultant across the qualifications and standards landscape both in the UK, and is currently also the Director of Education Services at EuropeActive, based in Brussels, driving up international standards and ensuring EREPs (the European Register of Exercise Professionals) is both valued and valuable to all stakeholders - fitness professionals, their employers, allied sectors such as healthcare, and of course the general public. Sarah presents regularly at conferences on the importance of regulatory compliance, maintaining standards and quality and how to achieve this.

EuropeActive

Accelerate
13:20
|
14:00

School Swimming: From Policy to Practice - Strengthening Delivery for Every Child

Speaker

Andrew Clark

Head of Sports & Aquatics / Vice Chair of Swimming Alliance

GLL

Andrew Clark, Head of Sports & Aquatics at GLL, has led the organisation’s swimming programme since 2007, growing it from 20 to 149 pool facilities and building an award-winning team of aquatic specialists that supports over 20 million pool visits and 230,000 weekly lesson participants, including navigating the challenges of an Olympic Games.

In addition to sitting on the All Party Parliamentary Group for Swimming (APPG), Andrew represents national operators on the Swimming Alliance, serves as Vice Chair of the Swimming Alliance, and is Chair of the Schools Swimming Taskforce. He is passionate about making a difference and brings valuable insight into the current status and direction of the industry.

GLL

Speaker

Kayle Brightwell

Director of Education

STA

Kayle Brightwell first joined STA in 2012 as Head of Qualification Development and is now Director of Education. She leads the aquatics technical team and oversees the progression of all aquatic qualifications, ensuring they align with CIMSPA’s professional standards
across swimming teaching, lifesaving, first aid, open water, and pool plant operations.

STA

Speaker

Lorna Goldie

National Aquatics Competency Manager - School Swimming

Swim England

Lorna Goldie, the Swim England National Aquatics Competency Manager – School Swimming, has devoted her career to enhancing the swimming attainment and water safety awareness of primary school children across the nation. With a wealth of experience spanning over 25 years in delivering and managing school swimming lessons, she has gained a profound understanding of the pivotal role played by comprehensive aquatic education.
In her previous roles, Lorna expertly managed a school swimming lesson programme attended by over 10,000 pupils, achieving a significant 20% increase in KS2 attainment results. Her leadership and guidance have empowered countless pupils with the confidence, skills, and knowledge essential for swimming enjoyment, whilst staying safe in, on and around water.
Currently, Lorna has taken on the national focus of improving school swimming and water safety. Her passion for this cause is evident in her unrelenting efforts to promote and advocate for the vital life skills that school swimming and water safety programmes impart. She works closely with schools, educators, parents, community groups, swimming lesson providers and stakeholders to drive the changes required to ensure that every child has access to high-quality swimming and water safety education.

Swim England

Speaker

Ashley Jones

Head of Water Safety and Education

RLSS UK

Ashley Jones is a passionate advocate for water safety and drowning prevention, currently serving as the Head of Water Safety and Education at Royal Life Saving Society UK, following 12 years at Swim England and spending time on secondment as Strategic Lead for immersive water safety education programmes at Royal National Lifeboat Institution.

RLSS UK

Active Aquatics Theatre
13:20
|
13:30

Movement break by Rachel France

Speaker

Rachel Frances Thomson

Director

Biomechanics Education

Biomechanics Coach | Former Professional Dancer | Soft Tissue Therapist I Strength Coach

Director Biomechanics Education
• Established the Intrinsic Biomechanics programme in the UK, Americas, Singapore and Sweden

• Provides biomechanics education for therapists, strength & conditioning coaches, personal trainers and pilates teachers

• Developed iMoveFreely group fitness classes to improve performance and mitigate the risk of injury in fitness and sports facilities

• Provides organisations with education, services and resource interventions for reduced absenteeism (including the fire service teams and the police force)

• Provides facilities with the education, services and resource interventions required for the best member experience and engagement


Rachel is an expert in the fields of health, sport, fitness and education. Her special interest is intrinsic biomechanics and she heads up an organisation that teaches fitness, health and medical professionals how to screen and provide exercise interventions to prevent and manage injury as well as improve performance. Rachel works closely with her team on all health, fitness and education projects.

Biomechanics Education

Generate
13:25
|
14:05

Mental health in motion: Breaking down barriers to physical activity for people with mental health conditions

Speaker

Marianne Boyle

Director of Membership and Sector Development

ukactive

Marianne is the Director of Membership & Sector Development at ukactive, the UK’s leading non-profit organisation dedicated to improving the health of the nation through the power of physical activity. With a deep passion for collaboration and innovation, Marianne leads strategic engagement with ukactive’s diverse membership base, spanning public, private, and third-sector organisations across the physical activity landscape.

Drawing on over a decade of experience in local authority leisure, public health and major infrastructure and by driving stakeholder relations, sector growth, and policy engagement, Marianne has played a central role in advancing ukactive’s mission to create a healthier, more active society. Her leadership has been instrumental in supporting sector-wide initiatives, driving member value, and championing inclusivity, sustainability, and sector growth.

ukactive

Speaker

Sam Perks

Physical Activity Operations Manager

MIND

Sam manages Mind’s Sport England system partnership and funding. He is responsible for projects helping the sport and physical activity sector to support people with mental health problems in physical activity. This includes programmes focused on supporting the mental health of young people, people from marginalised communities and sport sector workforce. Sam also leads Mind’s work to embed mental health across the sport sector, through developing training, collaborating with partners, and influencing key policy.

MIND

Speaker

Charlotte Braithwaite

Psychotherapist & Coach

Be Conscious Consulting Ltd

Charlotte is an award-winning psychotherapist, educator and speaker whose work sits at the intersection of psychology, consciousness and human performance. With a clinical background spanning both mental health and the fitness industry, she brings a rare dual lens to the conversation about why people struggle to engage - and stay engaged - with physical activity.

Charlotte's work centres on Psychological Longevity™: the idea that sustaining wellbeing over time requires us to understand how our inner psychological world directly shapes our biology, behaviour and capacity for change. She works with organisations including the BBC, NHS and Tesco Bank, helping leaders and teams build the psychological conditions that make lasting behavioural change possible.

For Charlotte, the gap between knowing physical activity helps and actually doing it is rarely about information. It's about identity, safety, shame and the stories we carry. Bridging the brain and the body and creating environments where the whole person feels seen is not a nice-to-have - it's the missing piece.

She brings to this panel the psychology behind engagement, retention and what it truly means to make physical activity accessible for people living with, or without, mental health conditions

Be Conscious Consulting Ltd

Speaker

Liam Baker

Founder & Managing Director

Together We Lift

Liam Baker is the founder and Managing Director of Together We Lift, a not-for-profit movement using strength training to start honest conversations around mental health.

After experiencing his own mental health crisis in 2021, Liam found that opening up, getting support and rebuilding his confidence through fitness changed the direction of his life. What started as one community lifting event in 2022 has grown into Together We Lift, a national series of inclusive strength-based events designed to help people talk, connect and realise they are not alone.

Through Together We Lift, Liam brings people together around one simple message: when the weight feels too heavy to carry alone, we lift together. His events use accessible strength challenges, including Tandem deadlift, to demonstrate the power of Communication & Trust.

Liam has raised over £18,000 for mental health support through these events and continues to work closely with localised mental health charities.

Together We Lift

Speaker

Phil Brownlie

Head of Public Affairs

Swim England

Philip is Senior Head of Public Affairs for Swim England, the National Governing Body for Swimming, Para Swimming, Diving, Water Polo and Artistic Swimming.

Philip has over 15 years experience in public policy, public affairs and campaigns. After working in parliament for a number of years for MPs, Philip has experience of influencing government for a large health charity with a specific focus on local government and a leading disability charity.

Since 2019 he has led the Public Affairs work of Swim England, campaigning on issues such as funding for pools, school swimming and water quality issues.

Swim England

Debate
13:30
|
14:05

Charge what you deserve: Value-based membership pricing

Speaker

James Barter

Head of Partnerships

Xplor Fitness & Leisure

James is Head of Partnership at Xplor Fitness & Leisure He’s focused on helping our customers deliver better member experiences through a joined-up ecosystem of integrations with strategically selected partners.

With a career in the industry spanning 35 years, James held pretty much every hands-on role operator side – from cleaner to gym manager – before moving supplier side, with a focus on software. Having worked with many of the biggest names in fitness, he brings a wealth of practical and strategic knowledge to drive innovation and make life simpler for our customers and their members.

Away from work, James remains fully emerged in the fitness world. Always up for a challenge, James most recently took on an epic charity adventure – swimming the English Channel – a 21-mile open water swim.

Xplor Fitness & Leisure

Speaker

Alice Hulley

Group Product Director

Your Hospitality Group

Alice Hulley is an experienced leader in the leisure and hospitality sector, with a background in operations, customer service, and team development. Having held senior roles including Group Product Director and Leisure Director at the Waterside Hotel & Leisure Club, she has worked across a range of areas including member experience, project delivery, and multi-site operations.

Alice is passionate about creating welcoming environments for both members and teams, with a practical approach to leadership and service. She brings valuable industry insight and hands-on experience to conversations around customer engagement, operational development, and the evolving leisure landscape.

Your Hospitality Group

Speaker

Duncan Anderson

CEO

South Downs Leisure 

Duncan is the Founder CEO of South Downs Leisure setting the Charity up in 2015. Remaining honest to the triple bottom line of People, Planet, Profit, his team have successfully grown the company by more than 300% in 5 years to 12 sites and now have a turnover of approx £20m. Duncan has worked in Leisure for over 35 years and been involved in many building projects, and development of what we call Gym memberships. He went to Malaysia in 2000 on an 8 week scholarship working at the Commonwealth Games Complex in Kuala Lumpa amongst many other leisure and hotel resorts. His passion outside leisure is a new parkrun every Saturday!

South Downs Leisure 

Speaker

Jack Burton

Owner

FIT24 Gyms

FIT24 Gyms

Generate
13:50
|
14:25

Swipe, play, move: Digital natives and the gamification question

Speaker

Craig Jones

Director

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Craig has over 30 years’ experience working with children and young people in the education, sport, health & fitness and childcare industries. Craig is a high energy professional, with a passion for providing high quality, engaging experiences that are sustainable solutions to childcare and increasing children and young people’s physical activity levels.

Craig has experience across the UK and in Europe, including the sale of his previous organisation Fit For Sport, and leading with five successful mergers & acquisitions in the UK and Ireland; along with implementing Children/Family strategies across 6 countries (Italy, Belgium, Germany, Australia, Poland, UK), including; product development, financial/operating models, training, H&S, Compliance and full stakeholder engagement from Board level to Government engagement.

Currently a shareholder and board member of Junior Adventures Group, the largest provider of out of school activities for children globally.

Craig is an advisor for the Department of Education specific to the Universal Breakfast Club and supports ukactive; instrumental in developing the strategy ‘The Next Generation’ and the Guidance for CYP in Gyms & Group Exercise.
Craig founded SACA (School Aged Childcare Association)- a national membership association dedicated to representing medium to large private, voluntary and independent (PVI) providers of out-of-school activities.

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Speaker

Timothy Mathias

Strategic Lead – Equality, Diversity & Inclusion

ukactive

Tim joined ukactive, the trade body for fitness and leisure, in March 2020. As the Lead for EDI, his role at ukactive is to support the industry’s growth and ensure the sector can provide services that are accessible to all members of society, and ensuring that our services and provisions are equally accessed, enjoyed and participated in by all so that the benefits of physical activity are felt across the entire population.


Historical and current ukactive inclusion work has focussed on specific reports, insight, programming or campaigns – for example older adults, children and young people, disability, women and girls (participation, and safety)​, transgender and single sex provision. To complement this portfolio of assistance for the ukactive membership and encourage a more strategic approach to EDI, Tim developed and launched a self-assessment toolkit. This is open to organisations from across the sector and involves answering 40 questions focused on current practices relating to equality, diversity and inclusion. After completing the assessment (which takes about 15-20 minutes), facilities, providers, and suppliers receive an instant score to show how inclusive they are and signposted to recommendations to help improve EDI practices.


Tim was previously working at Premiership Rugby. During his time at the executive body running professional rugby union in England he developed and delivered an Inclusion Strategy involving campaigns, programming and policy for each of the 9 ‘protected characteristics’. His work included a ‘Commitment to Accessibility’ which was shortlisted for a BT Sport Industry Award in 2018, and the ‘Project Rugby’ programme which was shortlisted for a British Ethnic Diversity Sports Award and was a two-time award winner at the Sport Business Awards.

ukactive

Speaker

Chris Sharman

Managing Director

Kidztivity

Chris builds children’s and families’ engagement experiences that are commercially strong, operationally deliverable, and genuinely meaningful for kids. His work sits at the intersection of engagement strategy, product/programme design and scaled delivery... turning big ideas into connected ecosystems that teams can execute consistently across sites, markets and partners.

Over the past 15+ years he's grown Kidztivity into a specialist training, consultancy and product/programme development business supporting the children and young people (CYP) sector. He's supported 10,000+ coaches/instructors, helped implement standards and programmes across 1,000+ venues/facilities, and partnered with 100+ brands across sport, leisure, education and entertainment.

He's known for building the systems that protect quality at scale: clear standards, practical toolkits, training pathways, governance rhythms and feedback loops... balancing creativity with safety, feasibility and commercial outcomes. He's partnered with organisations including Disney, David Lloyd, Virgin Active, Thomas Cook, Challenger Sports and LazyTown, and is a regular speaker on topics including tech-enhanced play and child-centric experience design.

Kidztivity

Speaker

Akira Bonney

Community Activator Coach apprentice

Coach Core and Snow Camp

Coach Core and Snow Camp

Collaborate
14:00
|
14:35

Beyond Reps - If you can’t communicate it, you can’t sustain it

Speaker

Dr. Samir Kapoor

Founder & MD

MYG

Samir Kapoor is the Founder of MultiFit Gyms, F1TCO, Wellness Point, and MYG, and a global leader in fitness and wellness. He is an elected Council Member and Treasurer at World Active, where he chairs the Global Skills & Workforce Working Group and contributes to global strategy across skills, governance, and public affairs. He also partners with leading international brands such as Exigo UK, BOX12, and Speedflex, guiding their product and market expansion strategies.

As the former MD of MultiFit, Samir led the brand's growth from a single 3,500 sq. ft. centre in 2015 to 37 centres across India, the UK, and UAE. Under his leadership, MultiFit forged high-profile alliances with Volkswagen Polo Cup, Premier Futsal, and global icons like Ryan Giggs and Ronaldinho, positioning it among India’s top four fitness brands. He also founded the MultiFit Exercise Science Academy, driving industry-ready talent.

With prior leadership roles at Standard Chartered and Bank of America, Samir brings deep HR and business expertise. An alumnus of Symbiosis Institute of Business Management, he now hosts The Samir Kapoor Show, a podcast showcasing the success journeys of global fitness entrepreneurs.

MYG

Accelerate
14:00
|
14:30

The longevity landscape: Navigating the future of human performance

Speaker

Oliver Patrick

Director

Future Practice

Oliver is a Physiologist and leading expert in lifestyle management and wellbeing. He speaks widely on the application of contemporary wellbeing strategies and has consulted with businesses and individuals globally on corporate wellbeing strategy. He is host of the Energy Equation podcast by High Performance, co-host of the Modern Wellness Podcast, founder of wellbeing education platform FuturePractice, and Clinical Director of Luxury Hospitality Business, Pillar Wellbeing.

In his previous role as Head of Physiology at Nuffield Health, Oliver led the largest team of applied physiologists, wellbeing advisors and nutritionists in the UK. After leaving Nuffield, Oliver co-founded a multi-disciplinary clinic on London's Harley Street delivering the worlds most advanced health assessment. Alongside advanced health assessments, Oliver co-founded the UKs first lifestyle medicine gym in Oxford. Oliver is a brand ambassador to Technogym, Sunlighten Saunas, Good Prep Nutrition, and Danish Welltech firm, Ventriject.

Future Practice

Technogym Education
14:00
|
15:00

Equipment Analysis & Exercise Design

Speaker

Michael Goulden

Education Specialist

Integra Education

Michael is the owner of Integra Personal Training and Integra Education. Integra specializes in delivering courses for exercise professionals in the areas of mechanics, anatomy and Personal Training.

Integra Education

Third Space Academy
14:10
|
14:50

Are gyms playgrounds for grown-ups? Reclaiming play, building physical literacy, and the gym as the new social hub

Speaker

Craig Jones

Director

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Craig has over 30 years’ experience working with children and young people in the education, sport, health & fitness and childcare industries. Craig is a high energy professional, with a passion for providing high quality, engaging experiences that are sustainable solutions to childcare and increasing children and young people’s physical activity levels.

Craig has experience across the UK and in Europe, including the sale of his previous organisation Fit For Sport, and leading with five successful mergers & acquisitions in the UK and Ireland; along with implementing Children/Family strategies across 6 countries (Italy, Belgium, Germany, Australia, Poland, UK), including; product development, financial/operating models, training, H&S, Compliance and full stakeholder engagement from Board level to Government engagement.

Currently a shareholder and board member of Junior Adventures Group, the largest provider of out of school activities for children globally.

Craig is an advisor for the Department of Education specific to the Universal Breakfast Club and supports ukactive; instrumental in developing the strategy ‘The Next Generation’ and the Guidance for CYP in Gyms & Group Exercise.
Craig founded SACA (School Aged Childcare Association)- a national membership association dedicated to representing medium to large private, voluntary and independent (PVI) providers of out-of-school activities.

Junior Adventures Group / High Five Consultancy / SACA (School Aged Childcare Association)

Speaker

Dan Edwardes

Founder

Parkour Generations

Dan works at the intersection of movement, learning, and human capability. For over twenty years, his work has explored how people develop real-world competence in complex and uncertain environments, using parkour not as performance, but as a form of embodied education.

He is the founder and CEO of Parkour Generations, an international organisation dedicated to responsible movement practice, coaching, and long-term physical development. Through this work, he has played a central role in establishing parkour as a legitimate educational discipline grounded in pedagogy rather than trend.

Dan was a founding figure in Parkour UK, the world’s first national governing body for the activity, and founded the A.D.A.P.T qualification pathway, now the international standard for parkour coach education, alongside accredited programmes for schools, fitness professionals, and health settings. Each year, these programmes support thousands of coaches and educators worldwide.

Alongside education, he has worked extensively across film, television, and live projects, and has contributed to conferences, publications, and research-led discussions on movement, risk, fear, and expertise.

His current focus is long-term human development: how people build judgement, resilience, and durable capability through meaningful contact with the real world.

Parkour Generations

Speaker

Justine Davies

Inspires and supports youth activity

Les Mills International BORN TO MOVE

Justine Davies is a global leader in youth fitness at Les Mills, where she leads the BORN TO MOVE™ programme—supporting both partner and non-partner organisations to implement innovative, scalable delivery models that inspire young people to lead fun, active lives.

Working across global markets, Justine champions a diverse ecosystem of delivery—from adopt-a-school programmes and community outreach to the development of young leaders, and impactful collaborations spanning digital platform providers through to charities. Her work is grounded in one core belief: the young person is the “why” behind everything we do—driven further through her deep involvement in Les Mills’ impact strategy, ensuring measurable, meaningful change in how young people experience movement and wellbeing.

A passionate advocate for sector alignment, Justine actively supports UKACTIVE in embedding its guidance on safely including children and young people (aged 2 to 16) in gym and group exercise environments—helping operators adopt age-appropriate access, supervision, safeguarding, staff training, and inclusive practices. She also works with global markets to interpret and localise these frameworks, ensuring programmes are delivered safely, effectively, and in line with national physical activity recommendations while meeting the needs of local communities, and meet the needs of our young people!

Known for her “what if” mindset, Justine challenges the status quo—refusing to accept “this won’t work here.” She brings a tenacious, can-do attitude and an unwavering belief that, while the challenge of getting young people active is huge, it is absolutely worth the fight—and she won’t give up. A natural collaborator, she believes there is no single solution and refuses to be a gatekeeper to progress.

Above all, Justine is a fierce champion for young people—ensuring their voice, experience, and wellbeing remain front and centre.

Les Mills International BORN TO MOVE

Speaker

Chris Sharman

Managing Director

Kidztivity

Chris builds children’s and families’ engagement experiences that are commercially strong, operationally deliverable, and genuinely meaningful for kids. His work sits at the intersection of engagement strategy, product/programme design and scaled delivery... turning big ideas into connected ecosystems that teams can execute consistently across sites, markets and partners.

Over the past 15+ years he's grown Kidztivity into a specialist training, consultancy and product/programme development business supporting the children and young people (CYP) sector. He's supported 10,000+ coaches/instructors, helped implement standards and programmes across 1,000+ venues/facilities, and partnered with 100+ brands across sport, leisure, education and entertainment.

He's known for building the systems that protect quality at scale: clear standards, practical toolkits, training pathways, governance rhythms and feedback loops... balancing creativity with safety, feasibility and commercial outcomes. He's partnered with organisations including Disney, David Lloyd, Virgin Active, Thomas Cook, Challenger Sports and LazyTown, and is a regular speaker on topics including tech-enhanced play and child-centric experience design.

Kidztivity

Speaker

Michael Hindmarsh

Strategic Lead - Sport and Activity

Everyone Active

Michael has worked within the Sport and Leisure industry over the last 20 years, working across a multiple of roles starting off as a Community Sports Coach for Positive Futures working with some of the most disadvantaged communities in Sutton. Now working as the Strategic Lead for Sport and Activity for Everyone Active Michaels role is to ensure that the Sports and Activity strategy is delivered across all the Contracts that Everyone Active work in, ensuring that opportunities to be active are available for all of our communities.

Everyone Active

Debate
14:10
|
14:45

From compliance to confidence: Building member journeys that actually work!

Speaker

Wayne Heath

Founder & CEO

ClubRight

Wayne Heath is the Founder & CEO of ClubRight, a leading software solution designed to help gyms and clubs operate more efficiently and scale successfully.

With firsthand experience as a former gym owner, Wayne deeply understands the daily challenges faced by fitness businesses, from managing memberships to controlling fluctuating overheads. His passion for solving these challenges led him to develop ClubRight, a platform that not only streamlines operations but also supports long-term growth.

Wayne is a firm believer that great technology should be both powerful and accessible. That’s why affordability remains a core principle of ClubRight, ensuring that businesses of all sizes can benefit from innovative tools without breaking the budget.

With a wealth of industry knowledge and a no-nonsense approach, Wayne continues to empower fitness entrepreneurs with the insights and solutions they need to thrive in an ever-evolving market.

ClubRight

Speaker

David Avgi

Founder & CEO

UNIPaaS

David Avgi is a fintech entrepreneur with over 20 years of experience in online payments, eCommerce, and financial services. He is the Founder and CEO of UNIPaaS, a fast-growing startup delivering Embedded Finance solutions tailored for B2B SaaS platforms. UNIPaaS empowers platforms to take full control of their payment experience, fund flows, and monetisation strategies.

Prior to founding UNIPaaS, David was the Co-Founder and CEO of SafeCharge International Group, a global payment processing leader. Under his leadership, SafeCharge went public on the London Stock Exchange in 2014 and was acquired by Nuvei in 2019 for $890 million.

David is passionate about building transformative fintech solutions and collaborating with top talent to shape the future of the industry.

UNIPaaS

Speaker

Paul Jouanny

Head of Customer Experience

Clubright

Paul has been working supplier-side Health and Fitness facilities for over 20 years, always focusing on customers, their journeys and their member journeys. He was instrumental in rolling out online membership sales to the industry at large back in 2005, servicing such industry giants as The Gym Group, JD Gyms, Places Leisure and in addition thousands of chain business, corporate, and independent operators. He carries a deep domain knowledge of payments, and more recently has specialised in the use of AI to enable outstanding customer experiences. Paul was also heavily involved with ensuring health and fitness operators remained compliant following the OFT investigation into Gym Contracts in 2012 and is going to be at the forefront of the forthcoming changes in the same space coming this year.

Clubright

Generate
14:25
|
15:00

Gamified fitness and health: do competition and achievement systems work?

Speaker

Chris Timms

Global Sales Director

Ez Loyalty

Chris leads the Gym and Fitness space for EZ Loyalty (formerly Endurance Zone) helping roll out with clients like F45, Virgin Active, Snap Fitness and Thirdspace.

Ez Loyalty

Speaker

Katherine Knight

Director

Intelligent Health

Katherine has over twenty-five years’ experience in sport and physical activity and is passionate about making a positive impact at scale. She began at The Football Association in the nineties as part of a small team working on women’s football. She built the first ever Marketing and Communication strategy which helped it become the top female participation sport in England, second team participation sport (to men’s football) and even shifted cultural norms for women. It was mission led, put the athletes at the centre and made transformative change.

For the last 10 years she has been a Director at Intelligent Health, founded by Dr William Bird MBE, where the focus is on tackling inequalities, ill health and climate change through building active communities. Katherine has guided the growth of a mass participation game called Beat the Street that encourages people to improve their health through small changes to daily behaviour – through walking, wheeling and cycling. Typically 10% of a place takes part, with the largest game in Sheffield attracting 60,000 participants – adults and children. Using social marketing and trusted behaviour change techniques it’s become one of the most effective mass behaviour change programmes in public health.

Katherine has led Beat the Street’s national work with Sport England since 2017, building it into a programme that has been taken across England and is now recognised as a transformational tool for places. The programme combines community engagement, behavioural science, data insight, project management and marketing expertise. It all sits on digital platform that allows delivery at scale and leverages innovative technology and gamification.

Beat the Street works like a high-profile mass sports event hosted in a place, but for residents themselves to take part, turning where they live and work into a playground and allowing them to enjoy spending time together whatever their age or ability. It works because it’s easy, accessible simple and timely but most of all it’s fun. For places and partners, it provides access to valuable data that can drive insight for health and the wider system to deliver population level change.

Beat the Street has worked in over 170 places and with 1.8 million participants. Typically, 87% register and of these, 53% are adults and 47% children. With Sport England there have been 57 places and over 730,000 participants. Tackling inequality sits at the heart and data shows a third have joined from IMD 1-2 populations, 71% of adult participants are women, 19% have a disability or long-term condition, and there is over-representation or mirrored Black, Asian and other ethnically diverse groups compared to local data sets. There is an on average an 8% decrease in inactivity for adults following the game phase.

In her spare time, Katherine is Chair of Rounders England and although she has retired from playing football she still loves heading out for walks with her family and friends.

Intelligent Health

Speaker

Dave Wright

Founder/ Owner

MYZONE Group Ltd

Dave Wright is the Founder of Myzone, the CEO and owner of Creative Fitness Marketing and the co-owner of the Voyage Fitness brand in Australia. Not only is he a former Board Director of ukactive, but his product, Myzone, is enjoyed in 9,000+ facilities by over a 2 million people in 92 different countries. A serial entrepreneur, who has actively supported the fitness industry for over 3 decades, Dave is a straight-talking and passionate Australian (based in the UK) who has the unique ability of understanding the industry from all angles.

MYZONE Group Ltd

Speaker

Laura Trivett

Strategic Accounts and Partnerships Lead

myFitApp, Xplor Fitness & Leisure

With over 20 years in the fitness and leisure industry, Laura is the Strategic Accounts and Partnerships Lead at myFitApp. Her career began on the operator side, including 13 years at Parkwood Leisure, giving her first-hand insight into the realities of running leisure facilities.

Today, she works closely with operators to strengthen client relationships and drive digital engagement strategies that elevate the member experience. Known for her operator-first mindset, Laura bridges the gap between technology and real world application, helping organisations turn innovation into meaningful, revenue-driving outcomes.

myFitApp, Xplor Fitness & Leisure

Collaborate
14:40
|
15:20

Beyond Reps - From why to how

Speaker

Peter Cohen

Accelerate
14:50
|
15:30

B-Corp – what does it take to win accreditation in the fitness space – and is it worth the journey?

Speaker

Simon Beer

Managing Director

Bigwave Marketing

Simon manages the day-to-day operations at Bigwave Marketing, a leisure and culture focused creative agency with a mission to make a difference and enable growth to clients, colleagues and communities.

The team of 40+ staff actively market more than 550 facilities and destinations across the UK every year, helping to sell over 22,000 fitness memberships in January 2024 alone.

The agency are Google, Microsoft and Meta partners, won ‘Southwest, Best Place to Work' in the WMN Business awards and have been European Search Awards finalists twice.

Simon is passionate about Bigwave delivering a net positive impact on both environment and society. The team at Bigwave have collaborated to reduce their agency carbon emissions by 68% in the past two years, and run a number of initiatives to drive change and support communities across the country.

Bigwave Marketing

Speaker

Elena Lapetra

Stronger

Stronger

Generate
14:55
|
15:35

Systems and place-based leadership: how should we lead future fitness?

Speaker

Stuart Armstrong

Director of Sport

Future Coach

Stuart has worked in senior leadership roles in sport for the past 20 years. He has held positions at England Golf, England Rugby, UK Coaching and Sport England. Stuart was responsible for creating and implementing 3 national strategies for coaching and workforce development, ‘Coaching in an Active Nation: The Coaching Plan for England’ and ‘Working in an Active Nation: The Professional Workforce Strategy for England’ and ‘Uniting the Workforce’ – The Blueprint for Coaching and Workforce Development in England.


Stuart has been working as a consultant supporting sports organisations with modernising and professionalising their workforce. He joined the Future Fit Group in 2025 as Director of Sport and is the Managing Director of Future Coach.

Future Coach

Speaker

Pinky Ghadiali

CEO - Conflict and high performance consultant

Mindset by Pinky and Netwomen

Pinky Ghadiali is an internationally recognised leadership and conflict resolution coach, specialising in helping gym and leisure operators transform communication, culture, and team performance. With over a decade of experience and a proven success rate exceeding 90%, she works with leaders and teams to build confidence, manage conflict effectively, and create psychologically safe workplaces where people thrive. As the founder of Mindset by Pinky and Netwomen, she blends conflict resolution coaching with mindset and performance tools to strengthen collaboration, reduce staff turnover, and enhance member experiences. Her practical, results-driven approach empowers organisations to turn workplace tension into trust, clarity, and sustainable business growth.

Pinky shares actionable insights on how leaders can communicate with calm, courage, and impact, unlocking stronger teams and healthier business cultures across the fitness industry.

Mindset by Pinky and Netwomen

Speaker

Hayley Lever

CEO

Greater Manchester Moving

For 30 years, Hayley has played a leadership role in physical activity, sport, policy, and community development, currently as CEO of GM Moving. She is a committed community volunteer and charity trustee and supports several advisory boards and communities of practice and learning.

Hayley has always believed in the power of an active life for health, happiness, friendship, and community. She is a passionate advocate of this agenda in her culture change, system change, behaviour change work in Greater Manchester and beyond. She supports, works with, and learns from colleagues across England, and through the Global Community of Practice on whole systems approaches to inactivity and inequalities, which she founded in 2023.

Hayley’s role involves leading for change and shifting culture and systems across the whole devolved and integrated system in Greater Manchester, including health, local government, voluntary, community, faith and social enterprise sectors.

Hayley has developed her understanding of working in complex systems from a community perspective and a strategic one. She is convinced that a whole system approach to supporting active lives is the only way we will succeed in designing moving back into everyday life and addressing health inequalities.

Hayley is known for leading with integrity, humility and curiosity and for her open approach to learning, supporting and connecting others. She does this through her writing, podcasts, hosting and facilitating of spaces for people to connect and build relationships, so that they can do great work together.

She recognises that working in complexity is challenging, and practices what she preaches as she disconnects, unwinds, and make sense of the work, whilst walking, swimming, running in the Peak District where she lives. She believes that we do our best work when we are physically and mentally well and we create the culture and conditions for our teams and colleagues to thrive.

Greater Manchester Moving

Speaker

Mark Lawrie

Chief Executive

StreetGames

With a background in education and local authority sports development, Mark originally joined StreetGames in its infancy in January 2008, managing the national Young Volunteers programme.

In 2011 Mark became the founding Chief Executive of the new, independent County Sports Partnership, Get Berkshire Active, where he worked on the legacy of London 2012 across the county.

Having returned to StreetGames as Deputy Chief Executive in May 2013, when the organisation secured £20 million to deliver 1,000 neighbourhood Doorstep Sport Clubs in England, Mark subsequently took on the role of Acting Chief Executive in October 2019 and was appointed as the permanent Chief Executive in December 2020. Mark received an OBE for services to charity and education in the New Year’s Honours List in 2025.

Mark is passionate about the power of sport and physical activity to impact upon the lives and aspirations of young people from disadvantaged backgrounds.

StreetGames

Speaker

Lisa West

Head of Policy

Women in Sport

Lisa West is Head of Policy, Partnerships and Public Affairs at Women in Sport and is a passionate advocate for gender equality. Lisa has worked within Local Authorities, NGBs and as a consultant, leading change across the sport and leisure sector.

Her 18 years in the sector enable a deep understanding of the system and how it needs to change to enable women and girls to thrive as participants, volunteers, professionals and as leaders. Lisa believes whole heartedly in the power that sport and physical activity has to improve lives. Lisa is also a School Governor at her children’s primary school.

Women in Sport

Debate
15:00
|
15:35

Virtual reality fitness and immersive exercise experiences

Speaker

Jak Phillips

Global Director of Content, PR & Growth Marketing

Les Mills

Jak Phillips is a content expert who specialises in the global fitness market and has produced countless industry-leading reports. Based in London, Jak’s role as Global Director of Content, PR & Growth Marketing for Les Mills sees him work with leading brands from around the world, offering rare insight into what it takes to win in the modern fitness industry. He is also a qualified personal trainer, BODYPUMP and CEREMONY HYROX Instructor.

Les Mills

Speaker

Dave Wright

Founder/ Owner

MYZONE Group Ltd

Dave Wright is the Founder of Myzone, the CEO and owner of Creative Fitness Marketing and the co-owner of the Voyage Fitness brand in Australia. Not only is he a former Board Director of ukactive, but his product, Myzone, is enjoyed in 9,000+ facilities by over a 2 million people in 92 different countries. A serial entrepreneur, who has actively supported the fitness industry for over 3 decades, Dave is a straight-talking and passionate Australian (based in the UK) who has the unique ability of understanding the industry from all angles.

MYZONE Group Ltd

Collaborate
15:00
|
16:00

Fundamental Movement Principles: Thinking Inside The Box

Third Space Academy
15:20
|
15:45

Beyond Reps - The questions that matter

Speaker

Dr Glenda Rivoallan

CEO

Fourthzone & We Talk Wellbeing

Dr Glenda Rivoallan is a resilience expert, positive psychology specialist and founder of We Talk Wellbeing and Fourthzone, a female-only premium luxury wellbeing club launching in Jersey in June 2026. Known for her energetic, relatable, and deeply human approach, Glenda has become a leading voice in wellbeing, behaviour change, and emotional resilience across the fitness, education, and corporate sectors.

With a background spanning health coaching, leadership development, and wellbeing education, Glenda is passionate about helping people move beyond burnout, self-doubt, and “all-or-nothing” thinking. Her work blends evidence-based psychology with practical, real-world strategies that empower individuals and teams to build confidence, adaptability, and sustainable wellbeing habits.

Glenda is the creator of the Resilient as Fudge framework, a refreshingly honest approach to resilience that encourages people to embrace imperfection while developing emotional strength and self-belief. She is also the lead developer of innovative health and wellbeing coaching qualifications designed to shape the future of holistic coaching practice.

An engaging keynote speaker and facilitator, Glenda is recognised for delivering thought-provoking sessions filled with humour, warmth, and actionable insight. Her mission is simple: to help people thrive, not just survive, in work and life.

Fourthzone & We Talk Wellbeing

Speaker

Arif Isikgun

Founder & CEO

Ai Beauty Consultancy

Arif Isikgun is the founder of Ai Beauty Consultancy, an international speaker, educator, and specialist in emotional intelligence, storytelling, and human connection within the luxury wellness and beauty industries. With more than 20 years of experience spanning luxury retail, spa, fragrance, and wellbeing, Arif has worked with globally recognised names including Aman, Dorchester Collection, and Champneys, helping brands redefine client experience through emotionally led education and communication.

Known for his thought provoking and commercially impactful approach, Arif’s work explores the intersection between wellbeing, identity, culture, and connection. He is the creator of the Retail Excellence methodology and co-author of the best seller book StorySeller, which focuses on storytelling as a tool for authentic communication and growth.

As a contributing author to Beyond Reps, Arif brings a fresh perspective to the fitness and wellbeing space, challenging outdated narratives around performance, perfection, and optimisation. His work advocates for a more human centred future, one rooted in emotional wellbeing, belonging, and meaningful connection rather than relentless performance alone.

Ai Beauty Consultancy

Speaker

Fiona Cresswell

BD Director

My Healthy Shift

Fiona’s 27-years in the fitness, wellness, and leisure industry has formed a very rounded experience. From working her way up through operations and sales to GM and everything in between, then latterly to building national sales strategies, recruiting high-performing teams, and driving commercial growth through delivering innovations with market-leading brands including Life Fitness, Matrix, Les Mills, and Anytime Fitness UK.

As Co-Founder of My Healthy Shift, she now focuses on helping the industry evolve from traditional fitness offerings to holistic wellness through the delivery of Health coach qualifications and Lifestyle programming into facilities to empower the widest demographic to build the life skills and resilience to prioritise their own long-term wellbeing, and hopefully connect them to our facilities to truly get more people, more active, more often!

Fiona’s passion about driving positive change in how people experience movement and wellbeing came from years of facility design and demographic profiling. Looking deeper at trends on engagement, ex member and retention, questioning the reasons why people struggle to remain committed and achieve results led to partnering with resilience expert Glenda and Obesity expert Sarah. Between them they designed an empowerment programme for operators to deliver life style led participation to support more people to live their healthier lives.

My Healthy Shift

Speaker

Jenny Patrickson

JP Consulting

Jenny brings over 35 years of experience in physical activity and education, having led the development and growth of specialist health and fitness awarding organisations, including her most recent role as MD of Active IQ over the last 12 years. With a deep understanding of regulatory frameworks, she has also worked across education provider and operator environments, and she is committed to supporting individuals as they enter and progress through the sector. Over the past three decades, Jenny has witnessed—and helped shape—the evolution of fitness education from traditional instructor training to a more comprehensive, evidence informed and wellbeing focused ecosystem. Her passion for lifelong learning continues to drive her mission to equip physical activity professionals with the skills needed to meaningfully enhance the health and wellbeing of individuals and communities. Internationally, Jenny has played a pivotal role in shaping accreditation and quality assurance standards for organisations including the European Health and Fitness Association (now Europe Active), the Register of Exercise Professionals (REPs) Ireland, and the International Confederation of Registers of Exercise Professionals (ICREPs). Jenny now runs her own consultancy business, JP Consulting, which provides strategic advisory services for training providers, employers, sector stakeholders and awarding organisations.

JP Consulting

Speaker

Nathan D’Rozario

Head of Business Development

The Fitness Group

Nathan D’Rozario is the Head of Business Development at The Fitness Group and has over 20 years of experience across the health, fitness and wellness industries.

Nathan began his career as a fitness instructor and personal trainer before progressing into leadership roles across education, partnerships and international operations. Prior to joining The Fitness Group, he was the Director of Education at MEFITPRO in Dubai, where he worked with leading global brands including TRX Training, Hyperice, Les Mills, Eleiko, Myzone and Wattbike.

Nathan later went on to become the International Education and Training Manager for TRX Training, supporting the growth and delivery of education internationally.

Today, Nathan works closely with operators, educators and industry partners to help shape the future of fitness education, with a focus on developing modern coaches who can support not just physical performance, but wider wellbeing, behaviour change and long term lifestyle transformation.

The Fitness Group

Speaker

Sarah Edmonds

Director, Education Services

EuropeActive

Sarah Edmonds has been at the forefront of education, regulation and standards in the fitness industry for over 25 years. She has held leadership and executive positions in the key awarding and education institutions so critical to a skilled, qualified and competent workforce. She is now a sought-after consultant across the qualifications and standards landscape both in the UK, and is currently also the Director of Education Services at EuropeActive, based in Brussels, driving up international standards and ensuring EREPs (the European Register of Exercise Professionals) is both valued and valuable to all stakeholders - fitness professionals, their employers, allied sectors such as healthcare, and of course the general public. Sarah presents regularly at conferences on the importance of regulatory compliance, maintaining standards and quality and how to achieve this.

EuropeActive

Speaker

Dr. Samir Kapoor

Founder & MD

MYG

Samir Kapoor is the Founder of MultiFit Gyms, F1TCO, Wellness Point, and MYG, and a global leader in fitness and wellness. He is an elected Council Member and Treasurer at World Active, where he chairs the Global Skills & Workforce Working Group and contributes to global strategy across skills, governance, and public affairs. He also partners with leading international brands such as Exigo UK, BOX12, and Speedflex, guiding their product and market expansion strategies.

As the former MD of MultiFit, Samir led the brand's growth from a single 3,500 sq. ft. centre in 2015 to 37 centres across India, the UK, and UAE. Under his leadership, MultiFit forged high-profile alliances with Volkswagen Polo Cup, Premier Futsal, and global icons like Ryan Giggs and Ronaldinho, positioning it among India’s top four fitness brands. He also founded the MultiFit Exercise Science Academy, driving industry-ready talent.

With prior leadership roles at Standard Chartered and Bank of America, Samir brings deep HR and business expertise. An alumnus of Symbiosis Institute of Business Management, he now hosts The Samir Kapoor Show, a podcast showcasing the success journeys of global fitness entrepreneurs.

MYG

Speaker

Pete Cohen

Director

Mi365

Pete Cohen is a leading voice in intentional living, human performance, and wellbeing. With more than twenty five years of experience working with individuals, teams, and global organisations, Pete is known for helping people move from survival mode to truly thriving. His work blends psychology, neuroscience, mindfulness, and lived experience to explore how we think, feel, and respond in moments of pressure, change, and uncertainty.
Pete’s approach is deeply human. Rather than pushing harder or chasing constant achievement, he encourages people to slow down, stop to think, and lead from within. Central to his philosophy is intentional thinking, learning how to pause, regulate the nervous system, and choose responses that align with values rather than urgency or fear. This perspective has been shaped by profound personal loss and a lifelong commitment to self inquiry, growth, and honesty. As a keynote speaker, coach, author, and podcaster, Pete is valued for his authenticity, warmth, and ability to translate complex ideas into practical insights that people can apply immediately. His work invites individuals and organisations to reconnect with purpose, cultivate emotional flexibility, and build sustainable performance rooted in awareness, compassion, and choice.

Mi365

Accelerate
15:45
|
15:55

Pre-recorded seated movement break by Ella Beaumont

Speaker

Ella Beaumont

Accelerate

All Enquiries

 

For all enquiries please contact us at: info@elevatearena.com