Reaching the inactive: Sport England’s local delivery pilots
Thursday 10th May - 12:05-12:45
Every town, city and rural area across the country is unique, with special characteristics that have a direct influence on the opportunities to be physically active in that area.
It’s important that we’re mindful of these unique traits when designing physical activity offerings – providing services that take into account the local conditions and demographics, and that draw on local knowledge – because in doing so, physical activity starts to become an easier, more attractive choice.
This session will explore Sport England’s Local Delivery Pilots – providing an insight into what people need and want in their local communities, and how to provide innovative, scalable opportunities for the inactive.
Chris Perks, Executive Director Local Delivery at Sport England