The Business of Physical Activity

Sponsored by eGYM and supported by CIMSPA

As financial pressures continue to mount, this stream looks at how leisure businesses can perform as efficiently and effectively as possible.

Supported by CIMSPA

Sponsored by eGYM






Sessions on Wednesday 8th May 2019

Time Session Stream
09:55 - 10:35 Creating an effective digital marketing strategy
Daniel Macaulay, Managing Director, Brandwave Marketing
Eamon Lloyd, Head of Partnerships, Gympass
Dave Sibley, UK/Europe Managing Director, Zumba
Business of Activity
10:55 - 11:35 Making a success of your business: the role of technology
Guy Griffiths, Managing Director, GG Fit
Ben Stancombe, National Fitness Strategic Lead, Parkwood Leisure
Steve Watts, Allied Leisure Group
Business of Activity
11:55 - 12:35 Fitness and franchising
Samantha Roberts, Relationship Manager, The British Franchise Association
Stuart Broster, Chief Executive, Anytime Fitness
Neil Randall, Director of Sales and Marketing, Anytime Fitness
Max Henderson, Chief Executive , Hotpod Yoga
Business of Activity
12:55 - 13:35 How to earn more and get a successful PT business – whilst saving time and hassle Business of Activity
13:55 - 14:35 Creating the spaces that customers want
Phil Waind, Director , Waind Gohil and Potter Architects
Jason De Savary, Chief Executive , CoreCollective
Business of Activity
14:55 - 15:35 Virtual coaching: the future of wellbeing and fitness?
Dr. Ken van Someren, Director, KvS Performance
Professor Steve Haake, Professor of Sports Engineering, Sheffield Hallam University
Simon Shepard, Chief Executive, Optima-life
Business of Activity
15:55 - 16:35 Digitisation of physical activity and participation
Richard Norris, OpenActive Programme Lead, Open Data Institute
Business of Activity
16:55 - 17:30 Building a brand: standing out from the crowd
Eddie May, Managing Director , Overdog Marketing
Claire Burlison, Founder and Brand Director , Clubbercise
Caoimhe Bamber, Founder, Digme Fitness
Business of Activity
16:55 - 17:30 Wellness/Spa Session Business of Activity

Sessions on Thursday 9th May 2019

Time Session Stream
10:05 - 10:35 The future of fitness: trends and innovations
Liz Terry, CEO, Leisure Media
Business of Activity
10:55 - 11:35 Creating products and services for older adults
Jon Hulks, Public Affairs and Policy Manager, ukactive
Utku Toprakseven, Director of Sport Intelligence, 4Global and Datahub
Rebecca Barnham, Development Manager, Age UK
Chris Lane, Chief Executive , Lanes Health Club
Business of Activity
11:55 - 12:35 Capitalising on the disruption of technology: the role of virtual technology on site
Matt Adey, Customer Experience Director, Les Mills UK
Charlie Banfield, National Commercial Manager - Group Exercise & Swim, Nuffield Health
Business of Activity
12:55 - 13:35 Inclusivity: preparing the workforce
Tara Dillon, Chief Executive, CIMSPA
Hilary Farmiloe, InstructAbilty National Manager, Aspire
Professor Brett Smith, Head of Research School of Sport, Exercise and Rehabilitation Sciences , University of Birmingham
Richard Millard, Partnerships Director , Places for People
Business of Activity
13:55 - 14:35 Innovative approaches to big builds
Emma Osmundsen, Chartered Surveyor/Director (development), Exeter City Council
Stephen Parker, National Leisure Team, Willmott Dixon
Nick Mennell, National Leisure Team, Willmott Dixon
Business of Activity
14:55 - 15:35 Driving the growth of group exercise
Emma Forward, Chief Operating Officer , EMD UK
Erin Myers, Marketing Director, Les Mills UK
Business of Activity
15:55 - 16:30 The changing shape of personal training: Is 'results-based fitness' outdated?
Anthony Franklin, Cheif Executive, fibodo
Paul Swainson, Head of the School of PT, Future Fit
Craig O'Toole, Head Honcho, ManAlive
Business of Activity